Zodiac – Watches with a History

The History of Zodiac Watches

Zodiac watches were originally founded by Ariste Calame of Le Locle in Switzerland. Watch making was a family tradition as Calame’s father was also a watch maker. Wanting to follow in his father’s footsteps Calame set up his own watch workshop in 1882 but had the ambition of creating a timepiece which was original and dynamic. He believed that high quality control and managing all design through to production and even choosing the tools by which the watch would be crafted was the key to achieve this objective. Zodiac was then properly established in 1908 after Calame designed and made his first pocket watch. The first flat pocket watch was launched to the public in 1928 and used the unique Zodiac calibre 1617 movement.

Made for Every Adventure

The Zodiac brand is defined as a sports brand but the watches are perhaps more predominantly a sportsman’s watch with various military features and functions. The watches are also highly stylish and trendy but have an underlying elite and classic aesthetic. The Zodiac brand believes their watches are stated yet also understated depending on how the wearer wants to wear and use them. Zodiac watches are made specifically to endure physical activity and are popular among those who enjoy adventure and the great outdoors. There are a range of Zodiac watches for many activities. In 1930, the brand designed and produced the first automatic sports watch and then produced the popular Zodiac Autographic watch. The advertisement of the Autographic back in 1955 described it as ‘The world’s most modern watch.’ The timepiece was self-winding with a power reserve gauge, an unbreakable crystal, a radium dial, and was also water and shock resistant. Indeed this was quite revolutionary back in that era! It then soon renowned for its high functions and thus became the official watch of the Swiss Federal Railways.

Zodiac Watches Through the Times

Zodiac watches have certainly gone the distance having existed for over 120 years but 2001 marked a significant change for the brand when it was bought by Fossil, one of the watch manufacturing giants. This was a positive move however as Fossil have helped modernise and adapt the brand according to what costumers want today. The Zodiac brand has an extensive timeline and the watches launched throughout the years reflect the development in technology and you can really see how the designs have become more style focused. The modern range of Zodiac watches offer all the benefits of a modern aesthetic and look very sharp and slick whilst of course remaining functional. The new ZO9004 men’s watch is a new exclusive Zodiac design and is a highly elite watch with Swiss Automatic movement and sapphire crystals. This watch has a strong and fearless aesthetic with a caoutcholic rubber strap and marine grade stainless steel case.  Other exciting styles to look for include the ZO6700 and the ZO6701, both of which have a chunky look and materials including sapphire and mineral crystals all of which ensure high quality durability whilst on the go.

Zodiac is a brand that really has progressed throughout the years and has a superb reputation recognised for its exquisite high quality and unique style. Paying intrinsic attention to craftsmanship, Zodiac watches are a prime example of innovation and are continually improving the styles and designs, providing customers with the ultimate watch.