The Two New Hot Guess Watches on the Style Scene!

The Background Behind Guess

Guess was quite possibly the brand that made our number one wardrobe staple item – the ever faithful jeans, as popular as they are today. When the Marciano brothers launched their line of blue jeans, the idea of wearing jeans suddenly became more glamorous and consequently became a huge trend that has stuck. Before Guess launched these blue jeans, denim was always regarded as simple daytime work wear and not at all perceived as stylish or sexy. When the Guess jeans hit the shelves and the celebrities were rarely seen without a pair, this was all about to change.

Therefore when Guess extended its product lines and launched its range of Guess watches, the new accessory soon became the hot item to own and this is still the case today. Guess watches are considered to be highly stylish and the numerous designs available are worn by celebrities all over the globe as the brand’s unique and sexy styles allow them to differ from other labels. The typical wearer of Guess is said to be the type of person who likes to look great and is fashion savvy but by the same token has the ability to set their own unique style.

Two New Styles to Look out for!

In order to celebrate its 25th birthday, Guess recently launched a range of super glamorous watches and now there are two further additions to look out for which are similar in style with a slim black leather strap and prominent round dial. The ladies Heart To Bling Guess watch with its black croco leather strap, diamante embellished bezel and heart dial also featuring a number of diamante stones is the ultimate in feminine sophistication and has that glamorous Guess edge but with a strong sense of sophistication. A must have for all bling lovers! The next new style is the ladies Question Bling watch, again with a black croco leather strap and diamante embellished bezel. This watch dial is striking black with the question mark Guess logo featured in diamante stones. These two new watches definitely have fantastic contemporary designs, edgy glam statement style and the ultimate wow factor!

Listening to the Consumer

Back in June 2009, Guess presented at the Fashion Piper Jaffray Annual Consumer Conference in New York which featured a panel comprised of teenagers. These teens were students who throughout the conference discussed a range of topics relating to the teen market including the latest trends in electronics, food, clothing and accessories. Using this first hand insight from their target consumer, Guess can then take any feedback, suggestions, needs and wants and incorporate this into their future designs. Listening to what your potential customers want from your band is essential in creating the right products and conferences such as this allow brands such as Guess to get their product and marketing strategies accurate and help them to design what customers really want.

Guess watches are a great way of accessorising your look with a beautiful and sparkling edge. The brand is super glamorous but has a reasonable price tag, allowing slightly younger customers to enjoy the Guess style. With many different styles available ranging from classic to dressy and everything in between, Guess watches also incorporate a hint of bling making them look wonderfully sexy, fun, youthful and stylish.