shadestation lifestyle section

Alexander McQueen Sunglasses at Shade Station!

November 16, 2010
Posted by Laura

Heidi Klum Wears Alexander McQueen Sunglasses

Heidi Klum Wears Alexander McQueen Sunglasses

Earlier this year, the fashion world came to a stand still after learning the sad news that Alexander McQueen, (or Lee McQueen as he was known by his friends and family) sadly passed away in his London home. Alexander McQueen is one of the most iconic designers of our time and his contribution to the fashion industry was extraordinary.

Whilst the world of fashion has suffered a great loss, Alexander McQueen’s collections are still incredibly prominent and the streets (especially in London) can be seen adorned with style icons and fashionistas rocking his trademark skull print scarves, jewellery, clothing and sunglasses. We are extremely excited to announce that the Alexander McQueen sunglasses collection has arrived at Shade Station and is the perfect expression of the designer’s amazing talent for sharp style and his sense of imagination.

McQueen was always regarded as an elaborate expressionist and combined the use of unusual materials and fine craftsmanship to create his iconic pieces. The collection of Alexander McQueen sunglasses are definitely reflective of this with Alexander McQueen Sunglasseseach pair also featuring the iconic skull emblem either on the temple or positioned on the arm. Alexander McQueen sunglasses are luxuriously distinctive; fusing bold, exquisite colours and textures and designed in statement and ultra glamorous oversized shapes with fine attention to detail including elaborately finished and uniquely shaped arms and thick frames. Sleek oversized aviators and butterfly inspired shapes are also aesthetic themes that we see within the range and depict McQueen’s flair for statement style entwined with his love of elegant, romantic twists.

Alexander McQueen sunglasses are a huge hit among a number of style icons and celebrities. Catherine Zeta Jones has been spotted wearing a pair whilst Jessica Simpson and Heidi Klum are also fans. Cheryl Cole also sported a pair from the collection when filming the recent X Factor auditions.

If you are looking to make a bold style statement this season, then a pair of Alexander McQueen SunglassesAlexander McQueen sunglasses will do the job perfectly. A fine expression of the designer’s personality and extraordinary talent, each and every pair is unique and dynamic in variety, colour, depth and style.

Jewel-tastic Lipsy Watches

September 20, 2010
Posted by sarah

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Jewel-tastic Lipsy Watches

Lipsy prides itself on getting the hottest styles from the catwalk, to the high street, in record time. It is a high street brand adored by the public and celebrities, particularly those who love their slinky, sexy dresses. British celebs are often caught flying the flag for Lipsy, including Rochelle Wiseman from The Saturdays, Tulisa from N-Dubz, X-Factor’s Dagenham princess Stacy Solomon and Pixie Lott, who actually designs her own collection for the label.

Whilst the label is uber-glamorous it’s also slightly rocky – which is why the former punkiest member of the Pussycat Doll troupe has been drafted in to represent Lipsy’s new watch collection. You may know Kimberly Wyatt for her slightly fierce peroxide quiffed hair and lashings of smoky eye makeup. Lipsy thought her the perfect ‘rock-chick’ choice to be an ambassador for their dazzling watch range and created a circus themed photo shoot to showcase the new union.

Thankfully at Shade Station we’ve managed to get our hands on the collection and we can safely say these striking watches will be the perfect accessory to hit the Christmas party season with (or your favourite nightclub!)

org_1_Kim_3In keeping with the rest of the label, the new Lipsy watches have glitz and sparkle a-plenty. Traditional watches are given a smattering of diamante and / or some snake skin touches and chunky stainless steel and plastic cuffs in hot pink, white, black and silver are decorated with large jewels for a bling-tastic effect! The Lipsy watches collection also includes some delicate and pretty charm bracelets with tiny round dials incorporated into the design.

With a huge celebrity following and a growing brand (they’ve just launched their first scent – with a party at Movida and hot new boy band The Wanted) Lipsy is a label to watch and lust after. Their affordable designs have struck a cord with the nation and Lipsy has become the go-to-brand for the ultimate party frock and now the very best in blinging, sexy watches.

Seksy Watches to Sponsor ‘A Night in With Cheryl Cole’

December 6, 2009
Posted by Laura

It is always great when you find a designer brand that has both great quality and stunning looks in a product along with an appealing (or affordable!) price tag to match. Seksy watches by the watch manufacturer Sekonda comprise of a fantastic collection of watches designed to be glitzy, glam, on trend and of a superb quality. The brand actually has a slogan ‘beware of expensive imitations’ which is a playful way of emphasising that you don’t have to pay huge costs to get a fantastic product and that fashion forward style can be accessible to everyone.

Seksy is very much renowned for its product placement and the watches are often seen either sponsoring or appearing on high profile prime time television programmes which allows them to be further exposed to their young and trendy target audience. It has recently been announced that this year the Seksy brand, specifically the stunning Seksy Electra watch is sponsoring ‘A Night in With Cheryl Cole’ which is a one off show whereby the pop starlet and X Factor judge will be hosting a one hour show after the X Factor final. The show is rumoured to have guests such as Rihanna, Alexandra Burke and Will Young lined up. The Seksy Electra is a stunning watch that has a asymmetric bracelet made from highly polished stainless steel and a rectangular face with a textured silver dial (other dial colour options available), either side of which is embellished with rows of diamante stones. This super glam and highly on trend watch is sure to be an even bigger hit after the show!

The equally gorgeous Seksy Wave style watch is also sponsoring ‘Take That in Concert’ which is a one off gig due to be aired on the 19th and 20th of December.

Another music event held only in November was ‘The Carpenters Extravaganza’ whereby a number of bands and artists performed their versions of The Carpenters songs as a tribute to the band whose work have had a great impact and influence on music of today. This incredible event was sponsored the beautiful Seksy Curve watch which with its stunning open link wave shaped bracelet strap, sleek black dial and diamante embellished interior edge, is a further glamorous and ultra sophisticated watch and a sure must have for the party season! This watch is also available in other colour variations.

Seksy is already a much acclaimed brand, consistently noted on the fashion pages for its incredible range of super glitzy and on trend watches. Ultimately Seksy watches provide every style conscious person the ability to invest in a high fashion piece that is within an affordable price range yet very much sought after and worn by a number of glamorous and fashion forward celebrities such as Girls Aloud. Seksy are constantly redesigning their ranges and the unique and original designs mean that this brand definitely has something striking to offer with that wow factor. With the use of diamante stones incoporated in many of the watches Seksy is the perfect way to add some sparkle to your winter look and have you ready for the party season in a flash!

Eye-Popping Black Dice Watches

November 27, 2009
Posted by sarah

Have we got a treat for all urban watch fans this Winter. New to Shade Station is Black Dice’s latest range of very cool looking watches. Known for their street edge and celebrity fanbase, Black Dice have come a long way since their creation in 2006. Nowadays their watches can be seen adorning the A-List at award ceremonies and X-Factor live shows, to name just a few.

Black Dice originally aimed to seduce those working in the music industry and people involved in all aspects of urban culture, however eye-popping wristwear designs have meant their appeal has travelled beyond this niche market. Their watches are chunky, eye-catching and technologically innovative – however, generally mute in colour. Not so now. Take a look at the new Black Dice range on our shop pages. Bursts of neon jump off the screen, interspersed with reliable black designs and another new introduction to Black Dice watches - brown leather croc wriststraps!

So bright it hurts watches, include; ‘The Don’ and ‘Guru’. Produced in shocking colours, these flouro watches are guaranteed to get you noticed. We particuarly like the neon pink Don, with it’s grooved thick rubber strap and contrasting black face – although designed for men, it would look equally good on any woman with a unique, hip sense of style.

‘The Guru’ is a little smaller and more streamlined, with an elongated rectangular digital face on a brightly coloured rubber strap – choose from turqouise, canary yellow, orange, pink and vivid green for arm candy to die for.

Just like LTD Watches, Black Dice are paving the way for a new exciting generation of in-yer-face, fun wristwear.

Every Girl Loves a Seksy Watch

November 10, 2009
Posted by Laura

Seksy watches are made by the watch manufacturing giant Sekonda and were launched back in 2004 with the main focus being watches designed for the younger and fashion conscious market. The brand wanted to create affordable watches that looked super stylish and of a high quality. The first ever range of Seksy watches was made up of seven different designs which had a bracelet style aesthetic and had striking features such as Swarovski diamante embellishments. Appealing to the ultra feminine consumers who liked a girly style, this collection was hugely successful and the jewellery-like design has hence become typical of Seksy watches today.

Seksy is now one of the most popular ladies watch brands in the UK and are renowned for their bold yet feminine looks and super sexy designs without being too over the top. The brand name is pronounced ‘Sex-sy’ and thus the subtle play on words relates to the fun and flirty tone of the brand. Seksy watches certainly keep up with current trends but retain their own unique and elegant style and are very distinctive with their jewellery like looks and feminine designs. The watches are fun to wear and inject a sense of fun and elegant style to your overall look. With versatile colour schemes, most Seksy watches are mainly either gold or silver with additions of colour to emphasise particular features and add a sense of sparkle or vibrancy to your look.

The new Seksy styles are incredibly striking such as the Seksy 4278 watch which has triangular shaped links in a bracelet style and a diamante detailed edge. The subtle hint of pink in the dial adds a feminine edge to a unique and edgy shape.

The new 4275 Sesky watch available in a range of colours also pushes shape boundaries with an open wave style bracelet strap. The rest of the design is kept simple but with the subtle addition of diamante embellishments a white dial, the watch is certainly a glamorous statement piece and looks striking on the wrist. Many of the new styles incorporate this theme of interesting patterns and shapes with stunningly elegant colour suggestions.

The new range for the forthcoming season is typical to the Seksy style but still varied enough to appeal to a variety of tastes and fashion preferences. There are also some beautiful but edgier styles including the Seksy 4809 watch. With a chunky cuff style black strap with blue diamante detailing, this is a slightly funkier style but the diamantes inject a super glam edge with a hint of bling appeal. The new Seksy 4285 watch is also worth a strong mention with its floral inspired open links and a vibrant pink face, this is a simply stunning watch that every girl would be proud to own!

Many glamorous female celebrities love the sophisticated yet fun and flirty style of Seksy watches and the brand is very clever at how it advertises its products to get noticed. Indeed, prime time television shows are the perfect way o capturing your target audience in one hit and therefore Seksy has been featured on shows such as the X Factor and has also sponsored the advertising breaks. The beautiful Girls Aloud are the most recent Seksy brand ambassadors and the girls can often be seen sporting the latest Seksy watches and thus portray an image that every girl can also relate and aspire to. Television shows such as ‘Katie and Peter – The Next Chapter’ have also been sponsored by Sesky. In addition to associating celebrities with the brand, Seksy watches are also regularly seen adorning the pages of glossy magazines targeted at women between the ages of 17 -35. If iconic celebrities who we aspire to dress like are seen wearing Seksy watches then this allows us to identify with them knowing that we could own the same accessory.

Seksy watches are the perfect brand to be seen in for the party season as that sense of unique Seksy sparkle adds the wow factor to your daytime look and will compliment your favourite evening party dress. Whether you are typically girly or like your accessories to look feminine with unique edge, Seksy watches are a must for every fashion loving lady!

Black Dice have the X Factor

October 17, 2008
Posted by Becci

A cornucopia of cool, Black Dice watches have been spotted on many a celebrity’s wrist. In fact just last Saturday, two of the X Factor finalists were seen showing off their top notch Black Dice watches to millions of viewers.

The new fans came in the form of critic’s choice boyband – JLS and solo starlet Austin in Mr Cowell’s category. All five wanabees wore watches by the British born-brand that was born out of a love for everything music, fashion and design, and is one of the main reasons they’ve gained such a strong and loyal following. Recognised for their strong association with their roots, it’s this that’s led them on the road to success.

In black, white and brown, the watches chosen for the X factor hopefuls came in a combination of analogue and digital form, with the exact models revealed later as The cash, Hustle, Heist, Consortium and Duo. Luckily they all got their fair share of coverage after they received their very own close-up camera shots – well done Austin and the JLS boys for grasping their microphones with their bejewelled hands!

With over fifty contemporary styles to choose from, Shadestation has one of the most comprehensive Black Dice collections on offer, with a mix of men’s and women’s styles to choose from. Showcasing all the watches seen on the ITV show, take your pick from the five aforementioned options or select yourself an original with one of Black Dice’s unforgettable designs – exclusive to us!

Click here to visit our Black Dice Watches section