Black Dice Watches for urban devotees
A roll call of Black Dice watches makes us think of a Guy Ritchie film or an episode of the great Baltimore drama, The Wire. The names of the watches are similar to the language used in either, words like; Rookie, Grind, Contraband, Roller, The Showman, Holster, Flow, Hustle, Heist, Player. Black Dice may or may not have taken inspiration from gangster films and gritty dramas, but one thing’s for sure, the label know their market and have a firm idea of who they are targeting!
Black Dice watches appeal to big hitters, party people, design lovers and those involved in urban music. This list is not exclusive, but it is true to say the aesthetics of Black Dice wristwear do attract people with a distinct urban sense of style. We’ve mentioned before that recent BRIT Award winners, the JLS boys, are fans of Black Dice watches, as are a host of other well-known celebrities including Tinchy Stryder and Alesha Dixon.
Since the brand launched, in 2006, their watches have been featured regularly in a wide range of media publications, from The Daily Telegraph to Maxim and FHM. The Independent newspaper even included Black Dice in a list of its 50 best watches – not bad for a relatively new urban watch label!
Black Dice pride themselves on using high quality materials and all wristwear has Swiss quartz movement. The designs are modern, chunky, flashy with an urban twist and very hip. These are stylish, impressive watches that are the perfect accessory for any urban conscious guy or gal.
Eye-Popping Black Dice Watches
Have we got a treat for all urban watch fans this Winter. New to Shade Station is Black Dice’s latest range of very cool looking watches. Known for their street edge and celebrity fanbase, Black Dice have come a long way since their creation in 2006. Nowadays their watches can be seen adorning the A-List at award ceremonies and X-Factor live shows, to name just a few.
Black Dice originally aimed to seduce those working in the music industry and people involved in all aspects of urban culture, however eye-popping wristwear designs have meant their appeal has travelled beyond this niche market. Their watches are chunky, eye-catching and technologically innovative – however, generally mute in colour. Not so now. Take a look at the new Black Dice range on our shop pages. Bursts of neon jump off the screen, interspersed with reliable black designs and another new introduction to Black Dice watches - brown leather croc wriststraps!
So bright it hurts watches, include; ‘The Don’ and ‘Guru’. Produced in shocking colours, these flouro watches are guaranteed to get you noticed. We particuarly like the neon pink Don, with it’s grooved thick rubber strap and contrasting black face – although designed for men, it would look equally good on any woman with a unique, hip sense of style.
‘The Guru’ is a little smaller and more streamlined, with an elongated rectangular digital face on a brightly coloured rubber strap – choose from turqouise, canary yellow, orange, pink and vivid green for arm candy to die for.
Just like LTD Watches, Black Dice are paving the way for a new exciting generation of in-yer-face, fun wristwear.