The brand Ray Ban was created by Bausch & Lomb to supply high quality sunglasses to US pilots in the 1930s. The initial Ray Ban Aviator design was based on a oblique teardrop shape, and over the past 75 years Aviator sunglasses have become a true design classic.
The early Ray Ban Aviator sunglasses offered wearers the first anti-glare lenses, filtering out infrared and ultraviolet rays. Combined with lightweight frames and an ergonomic fit for comfort, Ray Ban found they had an instant hit on their hands. The Aviator style became synonymous with pilots and then the military, when General Douglas McArthur was photographed wearing them during the Second World War and subsequently pictures were splashed across the world’s media. Whilst the Ray Ban Aviator sunglasses were clearly sharp and lent the wearer a distinct air of cool, they were also the finest quality sunglasses of the time and offered ultimate UV protection.
From their early link with the US military, Ray Ban’s Aviator sunglasses found another Service connection, on the silver screen in 1986, courtesy of a squadron of handsome navy chaps.
Maverick and Ice Man. Need anymore be said?
Tom Cruise and Val Kilmer immortalised Ray Ban Aviator sunglasses in everyone’s favourite Eighties classic, Top Gun. Whether he was racing his fighter jet, riding his motorcycle or bedding Kelly McGillis, Tom Cruise’s Ray Ban Aviators were ever present. So much so, that sales of Ray Ban’s Aviator sunglasses rose 40% that year!
Since Top Gun put Aviators on the movie map, dozens of other films followed suit. Memorable placements include Cobra, To Live and Die in LA and Michael Jackson’s This is It. Michael Jackson was a huge fan of Ray Ban Aviators, particularly their mirrored Aviator sunglasses, which he wore constantly in public and in many of his music videos.
Aside from movies Ray Ban Aviator sunglasses are popular with a host of celebrities and the general public. The style flatters every face shape, the lenses are so dazzlingly clear and the frames so neat and light that it’s very hard not to love the Aviator. Ray Ban Aviator sunglasses have earned their cult status and then some!
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If you’re not in Ray Ban sunglasses this summer you may find yourself in the minority… The Ray Ban craze shows no signs of abating – quite the contrary in fact as they’ve already updated their tasty portfolio of shades this year.
At the beginning of 2010 Ray Ban introduced their ‘Rare Prints’ range of Wayfarer sunglasses – a twist on the original block shades, with subway designs, floral motifs and stripes. In addition to some snazzy prints, Ray Ban have released the Wayfarer II, an update on the Wayfarer style with two tone coloured frame and arms. The summer is the perfect time to add more colour to your palette and Ray Ban make it super easy, as so many of their Wayfarer designs are colourtastic! Just pop a pair on and you’ve nailed a couple of trends in one go!
Most young celebrities acknowledge the style power of Ray Ban Wayfarer sunglasses and some are die-hard fans. Stylish men and women who wear Wayfarers include; Rachel Bilson, Kate Bosworth, Dominic Cooper and Robert Pattinson.
Continuing with the colour theme and also picking up on our love for oversized shades, Ray Ban’s Cats 1000 are a great pair of sunglasses to cover your peepers this summer. With acetate frames, massive lenses and a retro style, the Cats 1000 come in a range of bright colours including acid pink and yellow, tortoiseshell and two tone.
Another hit this summer for Ray Ban has been their sunglasses style RB4141. A little like a re-worked Club Master, but with Wayfarer arms, these shades have smaller round lenses and smack of Sixties vintage with a new age twist. Worn by the likes of Lady Gaga and Pixie Geldof, the perfectly round lenses are a huge trend this season.
And finally we couldn’t leave without mentioning our love of Ray Ban Aviator sunglasses. The original and still the best – these beauties were designed for pilots back in the day and now adorn everyone from Cheryl Cole, Kylie, Tom Cruise and David Beckham. Loved by all and sympathetic to most face shapes, Aviators are the classic stylish option to some of Ray Ban’s wackier styles.
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When it comes to sunglasses, we all know that one of the top names around is Ray-Ban. When it comes to throwing a party that attracts all manner of celebrities and style icons it seems that Ray-Ban doesn’t do a bad job of this either!
Yes, last week in London town at the renowned Scala venue, celebrities including Miquita Oliver, Mathew Horne, Little Boots (Victoria Hesketh) and Peaches Geldof among a number of fashion bloggers and industry members were in full attendance to celebrate the re-launch of the Ray-Ban Classic Aviators. The party also saw The Big Pink and New York Dolls provide musical entertainment.
Ray-Ban certainly do like a party and therefore it seemed only fit to also hold one across the pond the week previous in New York, at the Music Hall of Williamsburg. Agyness Deyn, Kate Bosworth, Kellie Osbourne and Juliette Lewis all showed up to celebrate the re-launch of the Ray-Ban Classic Aviators and the guests were also treated to a performance by Iggy Pop which apparently ended with the audience joining the rock star on stage!
Ray-Ban Classic Aviators are timelessly stylish shades that ooze sophistication in that laid back Tom Cruise – ‘Top Gun’ kind of way (drool!). Looking equally fab on guys and girls, Ray-Ban Aviators are one of those styles that suit and flatter all face shapes and can effortlessly be added to your ensemble regardless of whether your outfit is casual, smart or sporty. If you are looking for the perfect pair of sunglasses that you can wear year after year, look consistently on–trend and provide the ultimate in eye protection, Ray-Ban Classic Aviators are definitely the way to go and are the perfect investment sunglasses.
It seemed that the celeb folks at the two Ray-Ban parties definitely agreed by the number of them wearing their aviators indoors! Any excuse!
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Yum… The new range of Gucci sunglasses at Shade Station are enough to make you wish you had access to SJPs bank account for a few hours (not that we don’t always!). Super sophisticated, on trend and fabulously oversized, Gucci sunglasses are the shade du jour of all the off-duty British girls in Hollywood. Two such stars are Kate Beckinsale and Catherine Zeta Jones who both regularly indulge in a little Gucci action, wearing styles 2985S and GG2995 respectively.
Gucci sunglasses frequently feature on the silver screen too… this years best actress Oscar winner Sandra Bullock, wore Gucci sunglasses style 3034 in the smash hit film The Blind Side and they’re also the choice for leading men like Tom Cruise and George Clooney.
Gucci is never far from the showbiz news… a recent collaboration with music producer Mark Ronson, has led to the development of a pop-up Trainer Store, Gucci Icon-Temporary, for which Ronson has designed a limited edition collection of trainers. The store, in Covent Garden, had its opening night last week and will remain in London until the end of May when it moves East to Japan.
Ladies Gucci sunglasses are famed for being glamorous, with touches of luxe. Although Gucci do dabble in aviator styles and smaller frames, it is the oversized sunglasses, which hide Hollywood peepers, that have proven most popular. Largely in black, brown and tortoiseshell Gucci sunglasses tend to have detailing on the arms, that make them stand-out from other luxury sunglasses brands… and they always have the famous interlocking double G’s which identify the Gucci label.
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It may be freezing outside but the sun has made the occasional rare appearance. On these bright, happy happy days, sunglasses have been unearthed from dusty drawers and the world has seemed a perkier place. As Spring draws nearer, Shade Station for one are hoping to see a lot more of the sun. Now is the time to start looking at buying a new pair of shades – it never hurts to be optimistic!
We’ve got our eye on Gucci this week. Never mind the winners, at this years Oscar’s, Gucci was the big fashion name among the men. Recipient of the Best Actor award, Jeff Bridges wore top to toe Gucci, and other guy candy sporting Gucci at the Academy Awards were Mr Penelope Cruz, Javier Bardem, and ladies man and potential beau of Jennifer Aniston, Gerard Butler.
It’s clear that everyone loves a bit of Gucci and although we can’t afford a Gucci tux or indeed a Gucci frock we can afford a pair of Gucci sunglasses! Celebrity ladies who love Gucci sunglasses include; Angelina Jolie, Miley Cyrus, Jessica Simpson and Julia’s niece, Emma Roberts. The Gucci sunglasses collection for women is hot on glamorous oversized shades with black, grey and tortoiseshell frames and sexy aviators with both metal and coloured plastic frames. Gucci sunglasses for men don’t disappoint either, celebrity males fans include; Jamie Foxx, Tom Cruise and George Michael, among others!
So why not join us in our optimism and start looking for your perfect pair of sunglasses in preparation for the good times ahead!
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There aren’t many sunglass brands that have reached iconic status, yet Ray Ban has undoubtedly achieved this well-earned title. The label has enjoyed extreme highs and lows over the past 70 years and despite the lows, Ray Ban is here to stay. Very few sunglass brands have defined generations and inspired hundreds of similar designs and imitations. Amazingly given their popularity and rich heritage of celebrity endorsement throughout the Fifties, Sixties, Eighties and Noughties, Ray Ban spent long periods of time in the wilderness until their popularity surged once again.
Ray Ban sunglasses have graced movie icons such as James Dean and Audrey Hepburn, Eighties stars John Belushi and Tom Cruise and present day hipsters like Kate Moss and Lily Allen at one time or another. Of course it’s no surprise that the classic ‘Wayfarer’ has been worn more times by celebrity fans than any other model the label have produced. Popularised by films like ‘Breakfast at Tiffanys’, ‘The Blues Brothers’ and ‘Risky Business’ the ‘Wayfarer’ has enjoyed incredible success due to its simple design and sharp look.
The slightly nerdier looking ‘Clubmaster’, worn by Twilight star Robert Pattinson and the very stylish German actress Diane Kruger, has a smaller fan base but is still a classic design and affords the wearer a distinctly hip look.
The ever popular Ray Ban ‘Aviator’ design has been hugely imitated over the years and was Ray Ban’s initial creation back in 1929. Designed with special anti-glare lenses for use by pilots in the US Air force, the ‘Aviator’ model is both practical and effortlessly cool. Perhaps the most versatile of all the Ray Ban designs the ‘Aviator’ style suits men and women of all ages and can be worn both casually or formally.
Ray Ban is not only limited to these 3 styles. The brand have produced an incredible range of sunglasses over the years and you will find many of the styles on these Shade Station pages. Without a doubt Ray Ban has earned it’s icon status and we look forward to many more years of show-stopping Ray Ban designs!
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When you think of D&G you immediately think of the beautiful and the glamorous. Of course, when a brand is aiming to portray an image, it is therefore vital that they choose the right models, or in many cases celebrities to represent the brand. The Italian design duo Domenico Dolce and Stefano Gabbana have announced the exciting news that the Queen of Pop, Madonna will be the face of their Spring/Summer 2010 campaign. In fact, Madonna isn’t new to the Italian designers as they collaborated with the star back in the early 1990s when they designed the memorable costumes for her 1993 The Girlie Show tour. Only last year, the design duo also designed costumes for Madonna’s return to the stage during her Sticky and Sweet tour. They feel that Madonna is perfect for the forthcoming campaign as the new collection reverts back to classic pieces such as their signature corset and Madonna is the ideal person to bring this back to the forefront of fashion.
Of course, Dolce and Gabbana clothing tends to be worn by the rich and famous and for those of us who aren’t the likes of Madonna, Isabella Rossellini or Tom Cruise, the clothing by the brand is a perhaps little beyond the budget! However, the collection of D&G watches are the perfect way of injecting some genuine A list glamour into your look and will be an investment accessory that will look timelessly fashionable.
There are some stunning new styles just in that are definitely worth a strong mention. Firstly, we have the new Flock D&G ladies watch, which has a beautiful pink leather strap towards the back of the watch with the front section featuring the D&G lettering logo in stainless steel. The new unisex Genteel D&G watch is wonderfully classic and elegant with a sports bezel and a tan croco leather strap. A timeless and versatile accessory that will look great taken from day to night. This style is also available in different colours. The new ladies D+G ‘800’ is the definition of glamorous and statement with its diamante petal leaf bracelet strap and case. The new Salome D&G watch is a great example of how the brand dares to be different and pushes conventional style and design traditions. The watch comprises of large circular links which are filled with black and white stones. The dial is simple and the focal point of the watch is the unique and striking aesthetic. The new D&G watches are perfect for the forthcoming party season and are truly representative of the chic and glitzy D&G style.
Dolce and Gabbana has grown over the years to become an international fashion powerhouse and is one of the first names on every star’s lips when it comes to an iconic designer label. The range of D&G watches are exciting, inspiring, glamorous and are real statement pieces that you would be proud to own for years to come. If you favour unique style with strong personality and characteristics, D&G watches are the perfect choice.
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Ray Ban is an all American brand that completely depicts the essence of American trend. The look of the range of sunglasses is classic yet fresh, and chic but fun. Originally designed in 1937, Ray Ban sunglasses were intended solely for the purpose of protecting the eyes of those in the military forces. They soon became quite the fashion accessory however, especially during the Second World War.
Ray Ban sunglasses are all about attitude yet are one of the most functional brands available by providing the ultimate in eye protection. In the earlier days, they became particularly popular following being featured in a selection of Hollywood films. Indeed, we may remember the likes of Will Smith sporting them in ‘Men in Black’ and Dan Aykroyd in the hit movie ‘The Blues Brothers’ but the glasses were actually also seen in early classics such ‘Breakfast at Tiffany’s’ in 1961. Tom Cruise was partly responsible for making Ray Bans popular with the younger market after wearing them in his first movie ‘Risky Business’.
The Wayfarers are one of the most recent and renowned styles but Ray Ban aviators and the classic wire styles are also immensely cool and chic and have a rather effortless retro look. The most recent fashion forward public figure to be seen wearing the brand as none other than the ultra trendy Barack Obama. The Jonas Brothers are also fans.
Ray Ban is a unisex brand – they really do look fantastic on both males and females. With such a distinct history and so many styles and colours to choose from today, Ray Ban certainly has a long and fashionable life ahead!
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What do Tom Cruise, Marilyn Monroe and Sienna Miller have in common? Three names we thought we’d never hear together in a sentence either, but it seems the unconventional actor, the1950’s style icon and the noughties fashion idol have all at one time shared a common love of the latest sunglasses to be seen in…. It’s official, Rayban Wayfarers are a must-have for 2008!
First made legendary by the likes of Marilyn Monroe and Audrey Hepburn in the 50’s and 60’s, though most will remember Wayfarers gracing the big screens of the 80’s in movies such as ‘Risky Business’. Fast forward to 2008 and suddenly the likes of Tom Cruise and the Blues Brothers have been catapulted into the category of ‘unlikely style icons’ as Rayban Wayfarers enjoy a full-on fashion revival. With the coolest of the cool celebrities, such as Kate Moss, Kelly Osbourne and Nicole Ritchie, making them their eyewear of choice, there’s no doubt Wayfarers have made their way back onto the fashion scale.
If you’re too young to have enjoyed the trend in the 80’s, or old enough to once again enjoy the accessories of your youth, then don’t miss out on the Rayban Wayfarer experience! Shade Station has the whole fabulous range of the limited edition Rayban Wayfarer range starting from £85. From the hinge detail to the angled face, the new collection for 2008 is an exact replica to the classic original in every way.
Bring out the inner rock star in you and team the classic black Wayfarer that once ruled the 80’s with denim jeans and a leather jacket; vamp up the vintage of any outfit with the retro tortoiseshell frame; or for the bolder amongst you choose a bright shade of red or blue and team with pumps and a blazer to make a noughties style statement that is oh so geek chic…
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