Nixon is an exceptionally cool brand that is highly prominent in the creative scenes ranging from music and art through to skating and extreme sports. Nixon is always being spotted out and about at industry events and has recently showcased its new collection of watches for 2010 at Baselworld in Switzerland which is the world’s leading international watch tradeshow. Nixon was excited to debut the new collection as well as some existing Nixon classics so I’m sure we have lots of new styles to look out for during 2010!
In other Nixon news, a Nixon watch favourite; the Time Teller P was selected by a prestigious design jury as the best watch of 2010. The watch was chosen as the best watch by the 2010 Travel+Leisure Awards because of its variety of cool colours and polyurethane materialisation and has also been described as a great watch to travel with due to its innovative design and durability. Indeed, the Time Teller P is definitely a cool watch and in a choice of vibrant and trendy colours including blue, pink and purple, it is simple yet striking and is the perfect accessory to jazz up your look.
The collection of Nixon watches are incredibly varied in terms of both style and price. On the higher and more elite end of the scale, watches such as The Ceramic and The Ceramic Player are made from exceptionally high quality materials such as mineral crystals and also feature custom three hand Swiss movement. These make for the perfect watch investments that are sure to last a lifetime.
Of course, recognising that budget is of the essence for many, Nixon also have some amazing styles that are a little easier on the bank balance but are still right on trend and perfectly convey the Nixon attitude and character. Bold and chunky styles are a common throughout the collection with design features such as prominent dials and wide straps including The Banks and The Duke.
Nixon watches definitely have a sporty feel but with a smart edge and are designed with contemporary aesthetics using interesting shapes and strong lines. The watches for ladies are feminine and incorporate colours such as purple, white and pink but are still designed with that typical Nixon attitude. The Rayna for example has a beautiful white leather strap and a white round dial which has a main inner dial and a smaller sub-dial making the watch minimal but visually striking.
Ultimately Nixon is a brand that designs watches with a fun and youthful vibe but the high quality materials used in production and the sophisticated and innovative designs means that they are much much more than just trendy watches. Inspired by sport, art, music and fashion, the collection is vast and wonderfully creative, definitely adding a sense of something unique and edgy to your look.
We’re sure that Nixon have many more cool watch styles to offer in 2010 so be sure to keep your eyes peeled!
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Nixon watches have certainly caused quite a reaction within the watch industry in recent years and despite having only existed since 1997, the reputation of the brand has continued to grow from strength to strength. Founded in California, Nixon started as a boutique watch manufacturer and specialised in designing and producing watches for a younger market who were primarily looking for fashionable watches as opposed to function. However the brand could see that there was an increasing market of consumers who wanted both fashion and quality and so Nixon embarked on catering for this need which is what has made them so successful and popular today.
In 2006 Nixon was bought by high profile company Billabong who produces clothing, shoes, accessories and watches geared towards the surf and skate industry. This has also helped to raise the Nixon profile and exposed the watches to a wider target market. Despite the watches being skate and surf orientated, the quality combined with the unique style means that they are incredibly popular on a much larger scale.
Nixon watches are definitely considered as an elitist watch and are associated with innovative and creative design, incredible quality and unique and slick styling. Some Nixon watches are also rather expensive such as The Ceramic Player which at £1,100 is definitely an investment watch that you would expect to wear for years to come. The materials used in this model include sapphire crystal in addition to 25 jewels and Swiss Made Mechanical movement – these are the absolute finest you can get and so this watch is indeed one that will last for decades and the sleek and simple yet striking styling means that it will look timelessly on trend. If your budget doesn’t stretch that far, fear not as there are many Nixon watches which sit in a more affordable price bracket. A new model to look out for is the Rubber Player which again is very simple (and designed with a similar aesthetic to the Ceramic Player) with its block colour, rubber strap and case and sleek dial with a jewel placed at the 30 minute marker. This Nixon watch is also available in yellow and bright blue if you like to inject a bold splash of colour into your look (very on trend right now). At £140, this watch is a little more on budget but the quality and sleek styling is still top of the agenda .
Nixon tends to make their watches considering various personalities and therefore some styles are a little more overstated than others. The Duke Nixon watch for example is bold with its chunky layered aesthetic and striking dial and the Time Teller P is a youthful looking watch incorporating multiple bright and vibrant colours. If you want classic, The Spencer is a great option and for girls, The Pirouette and The Rayna are perfect if you want something feminine but funky. The Dork Nixon watch with its talking digital display will definitely appeal to those with an inner geek! Whether your personality is fun and youthful or classic and chic, there is definitely a Nixon watch to suit. Whatever you choose, high quality and innovative styling is guaranteed.
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