Founded in 2003, Superdry is the label that is inspired by Japanese fashion and over the past year especially, has become incredibly popular in the UK. The range of t-shirts, hoodies, dresses, and accessories including the collection of Superdry watches are a huge hit on the fashion scene; with the style very much cutting edge and some pieces boasting a distressed and vintage feel.
The collection of Superdry watches is extremely diverse and therefore if you are looking for sporty, smart, eclectic or even futuristic there is a style to appeal.
Sporty and Casual-:
The Superdry Sport watches are a popular style with a simple aesthetic and the bold design features being sharp bursts of colour in the plastic straps and dials. The Superdry logo is emblazoned upon the strap and these watches really create a statement, combining sporty with ultra stylish and are great for everyday wear.
Cuff watches are also still very much a key watch trend and Superdry have a superb range of watches boasting wide straps such as the men’s Lumber watch. With a unique lumberstyle checked fabric strap, what also makes this watch visually unique is the antique vintage style gold dial which features the Superdry logo and three hand movement. The minute had is presented in orange for that subtle pop of Superdry colour and balances the contemporary and antique look.
The Lumber Girl Superdry watch for the ladies also features a wide tan leather strap with a textured finish. The lumberjack pattern is displayed on the interior strap section and the watch incorporates the same antique style dial.
The Commander watch for men is an example of how Superdry is also great for its modern designs. With a brushed stainless steel bracelet strap and a prominent round white dial with bold time markers and the Superdry logo, this is a watch that really makes a statement but is versatile enough to wear everyday in addition to jazzing up an evening look.
For something a little unique, the Coins Superdry watch for ladies features a chunky industrial style stainless steel chain and a series of coin charms; each displaying the Superdry logo. The dial section is featured on the main charm so this watch also effectively doubles up as a funky charm bracelet. The overall look of the design has an aged and antique appeal which really makes it a great statement accessory.
Superdry is a brand that is ultra cool on the fashion scene and has celebrity fans including Kate Moss and David Beckham. The style is very much one that you can mix and match with anything and the collection of Superdry watches really add that unique finish to your look.
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Spring is slowly but surely on its way and here at Shade Station we have a vast array of sunglasses, watches, jewellery and accessories to see that you step into the new season in ultimate fashion forward style!
Whilst many of us don’t have the opportunity or budget to completely update our wardrobe each season, the simple use of a glamorous pair of sunglasses, a uniquely styled watch or a statement piece of jewellery can completely transform and update your outfit, bringing it to the forefront of fashion and injecting hints of those key trends making you every inch the style icon!
So let’s take a look at what’s in the offering from Shade Station for the forthcoming season. Firstly, as the sun begins to finally shine, you are going to need a spectacular pair of sunglasses for safety and of course, style purposes. There are some incredible new brands to look out for in addition to a vast collection of new styles from the classic favourite brands.
One brand addition that we are pleased to announce is Burberry sunglasses. Famous for its iconic classic ‘Burberry Check’, this high end brand now has a superbly stylish range of sunglasses with the ever favourite oversized styles in addition to some more contemporary designs. Some of which incorporate the Burberry check pattern whereas others boast fresh spring colour nude tones (a top key trend this season) such as white, warm brown and fawn. The ultimate in feminine chic!
The next new sunglasses brand to look out for is Prada Sport sunglasses. Capturing the essence of the renowned Prada Italian style but adding a casual and sporty aesthetic, these sunglasses comprise of chic visor styles, wrap around and highly on trend geek chic style narrow and rectangular lenses with thick rimmed frames. Prada Sport sunglasses perfectly unite two key trends this season; colour and sport style with fresh white, red, and brown frames to choose from as well as classic colours and all incorporating the vibrant Prada Sport logo. Perfect for on-the-go-chic!
Marc Jacobs is hot on the fashion agenda and we have some incredibly stylish sunglasses to look out for by this ultra trendy and sought after brand. With dramatically oversized sunglasses to cool aviators, there are again a wide variety of designs to choose from for both men and women. Marc Jacobs sunglasses have a range of both colour and the always sophisticated black and the up to the minute shape will definitely allow you to fashionably stand out from the crowd!
Other brand favourites that we have added new sunglasses styles to include the ever chic and classic Chanel sunglasses which if you are the definition of a true glamour and style Queen, you won’t be able to resist! Fendi sunglasses, BVLGARI sunglasses, Gucci sunglasses and Dolce & Gabbana sunglasses and Dior sunglasses offer some incredibly sophisticated and vibrant high fashion orientated designs whilst Police sunglasses, Von Zipper sunglasses and Oakley sunglasses have some fantastic sports and lifestyle orientated styles capturing the ultimate in high function and great fashion. And who can forget the classic Ray-Ban brand? There are some amazing new Ray Ban sunglasses styles to look out for with modern twists on iconic styles such as the Wayfarer and Clubmaster in addition to some brand new fresh and contemporary designs. The limited edition Wayfarers with scenes such as the New York subway are a must for those at the cutting edge. For the ultimate in high tech innovation, Oakley has some incredible new sunglasses incorporating the latest lens technologies providing maximum eye protection and of course, conveying superb style. One of Shade Station’s favourite brands this summer for ladies is Pucci sunglasses. The colours, shapes and design are so perfect we defy any stylish lady not to be going gaga over them!
Watches are a fantastic accessory to capture a particular style and we have some great new models to keep your eye out for. Again, it is all about the colour this season with watches and the bolder and more vibrant the better! Brands that perfectly express this include the sporty but ultra trendy Adidas watches, Nixon watches, Black Dice watches and LTD Watches, D&G watches and Ed Hardy watches with their beautifully detailed tattoo art watches. Hot brands which have some fabulous new styles are DKNY watches for that spirit of New York style, Diesel watches for innovative edginess and Fossil watches for something completely unique but highly on trend. All of these brands offer a variety of watch styles and achieve a great balance between originality and high trend appeal. For something super elegant DKNY watches, Guess watches and Michael Kors watches have some wonderfully striking and feminine watches with diamante embellishments, bracelet straps, chic patterns and jewellery reminiscent aesthetics. Perhaps you are after something classic and traditional? If so, be sure to check out our ranges of Ingersoll watches, Tsovet watches, and Wenger watches.
Sporty watches are again very high on the trend agenda this season and brand which capture this look include Japanese fashion inspired Superdry (check out the Superdry Sport watches), Animal watches, Nautica watches, Timex watches and who can forget the sure sporting favourite Oakley watches with some cutting edge and innovative designs that will ensure you are top of your game!
Finally for that ‘geek chic’ appeal, be sure to take a look at our collection of Tokyo Flash watches with their exquisitely futuristic designs and cunning but clever methods of telling the time. Philippe Starck watches also has some visually exciting and minimal style models and the celebrity favourite Black Dice watches includes some ultra fashion forward and innovative styles.
When the weather begins to warm up and we’re no longer adorned in coats, scarves and gloves, jewellery is a fantastic way of conveying a unique sense of style and Shade Station has some beautiful, funky and edgy styles to look out for by key brands. Jewellery is going to be a huge trend this season, with statement pieces seen on the catwalks to perfectly compliment a chic summer look and add depth, colour and definition.
The hot new brand to look out for is Venus Beads which have some gorgeous boho chic style beaded bracelets incorporating vibrant colours such as turquoise, pink, red, blue violet and black. If feminine is your thing, look no further that Venus Beads with their wonderfully intricate patterned beads and subtle charms. Wear two or three stacked for a high fashion look or an individual bracelet will add just the right pop of colour to inject vibrancy into your look.
Amore & Baci have some extremely fun, elegant, flirty and unique pieces to catch your eye. With chunky colourful rings with beautiful patterns and diamante embellishments, cool charms in the designs of handbags, shoes and angels, what is unique about this brand is that you can create your own unique bracelet or necklace with the addition of charms – add as many or as few as you wish. If you are a girly girl with a sense of edginess and likes her jewellery to represent personality, this is a fantastic brand to opt for.
We also have some new street inspired pieces from Black Dice with a selection of cutting edge rings and dog tag style necklaces for man and ladies and Diesel, Police and D&G have also perfectly combined edgy with striking. Guess and CC Skye (a favourite of boho Queen Nicole Ritchie) also have some incredibly feminine and statement jewellery.
As well as a whole host of fantastic products, we promise to keep you updated with new brand additions and styles as well as celebrity and designer news and gossip via our daily updated Style Blog so you can be sure that you are well in the know about who is wearing what! We also have a Twitter page, whereby you can follow us @shadestation for instant and regular Shade Station and general fashion news.
Here at Shade Station we make it our top priority to provide you with as many designer sunglasses and watch brands and products as possible to cater to a range of style personalities and budgets – all of which have high quality in common. We believe that everyone has a unique sense of fashion and the huge array accessories in the offering allow you to create a bespoke look to your spring and summer style. We hope you enjoy browsing our website for that perfect accessory and from the whole team, we wish you a happy and of course, a stylish season ahead!
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