The ‘Butterfly’ style of sunglasses is a currently a huge look on the style scene, and if you are searching for the perfect pair of shades to channel this look, the PR18IS Prada sunglasses, are the ideal match!
The Prada Butterfly PR18IS sunglasses are definitely not for the stylishly faint-hearted, and are designed to exude drama, glamour and really enable the wearer to stand out from the crowd! The frame is dramatically oversized and cinches in at the centre, creating a butterfly wing inspired finish. The arms of the PR18IS Prada sunglasses are elegantly straight and tapered, displaying the sleek Prada logo beside the hinge. Other aesthetic detailing remains minimal to accentuate the bold butterfly shape, and in addition to classic black, the style is available in colour inspired frame options including crystal purple and brown and bronze tortoiseshell.
There are a number of style icons rocking the unique and distinctive Butterfly style of sunglasses this season, specifically the Prada PR18IS style, including iconic fashion blogger Chiara Ferragni, Rihanna, Kim Kardashian, Tori Spelling and Maria Sharapova. Though the style is incredibly statement, is also flatters an array of face shapes and creates impact whilst remaining timelessly chic and feminine.
Of course, this striking Prada design may not be to everyone’s taste and in true Prada fashion, there is a huge selection of other styles to choose from including the sports luxe and exquisitely finished visor PR57LS Prada sunglasses, to the super high fashion inspired PR19MS Prada sunglasses – a fierce cat-eye style that will never fail to add spark to your look!
The Prada collection also comprises of classic styles for both men and women, so you really can go as bold or understated and demure as you like. Prada remains one of the most sought-after and respected designer labels in the world and whichever design you opt for, you can be assured that it will see you top of the style ranks!
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It doesn’t get more luxurious and exquisite than Chanel! Though we’re still in the colder season, the collection of Chanel sunglasses, created by Karl Lagerfeld make the perfect winter accessory, protecting the eyes from the sun whilst also looking beautifully striking, show-stopping and chic.
There are some incredible new styles to look out for this season, all of which ooze the classic and elegant Chanel appeal whilst also boasting feminine and pretty detailing. The new CH5192 Chanel sunglasses are an ultra contemporary design by the iconic designer brand, featuring an oversized frame but one that isn’t too dramatically large and will suit a number of faceshapes. The striking feature can be seen upon the ornate hinge and the classic Chanel lettering logo is also displayed on the arms.
A further new style just added to the Chanel collection is the CH5185 design. The elegant frame is subtly oversized and also features a slight cat-eye finish. The arms also incorporate a textured metal section and display the distinctive double C Chanel logo on the hinge. This style is perfect if you like your sunglasses to be versatile but still with the luxurious Chanel appeal!
For a design that just screams Chanel, the new CH5171 sunglasses are the perfect choice! With a thick oversized frame and slim arms, the prominent feature can be seen on the hinge where there is a beautiful Chanel ribbon with the intertwining double C Chanel logo. This is a classic Chanel style with subtle yet striking detailing that immediately makes the sunglasses recognisable to the brand.
A pair of Chanel sunglasses will make a timeless accessory investment and never fail to add a sophisticated touch to any look, making every lady feel elegant, chic and ‘dressed up’. Chanel is one of the most iconic designer brands of all time and style setters such as the Olsen twins, Nicole Ritchie and Rihanna have all been spotted wearing a pair of the brand’s sunglasses. Definitely a must-have for every fashionista!
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The fashion label DSquared was founded in 1991 by Canadian identical twin brothers Dean and Dan Caten. The brothers decided that they wanted to relocate to an area which was more vibrant, fashion orientated and inspirational and therefore relocated to Milan to work on their designs and launch the brand. They showcased their men’s collection in 1994 which was very successful and in 2003, they felt confident that the DSquared style could transcend into women’s fashion and launched a women’s collection and also a men’s underwear collection. DSquared Eyewear is a new range launched in 2009 which comprises of men’s, ladies and unisex style sunglasses. Like the other collections, the style is very much bold and statement and designed to be noticed and worn with attitude.
DSquared is renowned for its highly energetic and impactful fashion shows that convey energy, innovation and sex appeal which is a general theme of the brand as a whole. A runway show in 2005 for example, ended with pop singer Christina Aguilera stripping male models of their clothes and in September 2007, the DSquared fashion show in Milan featured R&B singer Rihanna elaborately entering the stage in an American muscle car which was then followed by a runway walk presenting the collection. The DSquared catwalk shows are always the talk of Fashion Week and these are designers who dare to be bold and are always striving to create the next step in fashion as opposed to following.
DSquared sunglasses take much inspiration from the 1970s hip-hop culture and can therefore be described as very retro in appearance. Most of the designs are oversized but the brand experiments with different variations of the oversized look to create a completely different dynamic for each style. DSquared uses elements such as colour, shape and theme which ultimately makes one oversized style completely different from the next. One distinctive design choice which is evident in most of the sunglasses is the use of contrasting colours. Some of the designs feature a strong colour at the top half of the frame for example and a contrasting or transparent colour on the lower section. A selection of the men’s frames also vary between softer edge frames and in direct contrast, frames that incorporate sharp angles for a defined and statement look.
The DSquared sunglasses for ladies include dramatically oversized frames that are perfect for a high fashion look with angular and wide frames and big rounded lenses, which definitely adds a strong sense of glamour. Some are also slightly more sports orientated and incorporate more of a wraparound style but with the outside edges angled outwards to keep the look chic and sophisticated. The colours tend to be warm with the use of autumnal tones such as red and deep brown as well as brown and bronze tortoiseshell patterns. Knowing that classic black is a staple and highly versatile colour that never goes out of fashion, many of the sunglasses also feature black frames.
DSquared is a brand that coveys self confidence and is geared towards those who like to make a bold style statement and revel in the theme of exaggeration and drama. Celebrity fans of the DSquared brand include Naomi Campbell, Jennifer Lopez and Jessica Simpson, all of whom are renowned for their diva-esque style and personality!
DSquared is definitely the brand to be wearing into 2010!
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It is always great when you find a designer brand that has both great quality and stunning looks in a product along with an appealing (or affordable!) price tag to match. Seksy watches by the watch manufacturer Sekonda comprise of a fantastic collection of watches designed to be glitzy, glam, on trend and of a superb quality. The brand actually has a slogan ‘beware of expensive imitations’ which is a playful way of emphasising that you don’t have to pay huge costs to get a fantastic product and that fashion forward style can be accessible to everyone.
Seksy is very much renowned for its product placement and the watches are often seen either sponsoring or appearing on high profile prime time television programmes which allows them to be further exposed to their young and trendy target audience. It has recently been announced that this year the Seksy brand, specifically the stunning Seksy Electra watch is sponsoring ‘A Night in With Cheryl Cole’ which is a one off show whereby the pop starlet and X Factor judge will be hosting a one hour show after the X Factor final. The show is rumoured to have guests such as Rihanna, Alexandra Burke and Will Young lined up. The Seksy Electra is a stunning watch that has a asymmetric bracelet made from highly polished stainless steel and a rectangular face with a textured silver dial (other dial colour options available), either side of which is embellished with rows of diamante stones. This super glam and highly on trend watch is sure to be an even bigger hit after the show!
The equally gorgeous Seksy Wave style watch is also sponsoring ‘Take That in Concert’ which is a one off gig due to be aired on the 19th and 20th of December.
Another music event held only in November was ‘The Carpenters Extravaganza’ whereby a number of bands and artists performed their versions of The Carpenters songs as a tribute to the band whose work have had a great impact and influence on music of today. This incredible event was sponsored the beautiful Seksy Curve watch which with its stunning open link wave shaped bracelet strap, sleek black dial and diamante embellished interior edge, is a further glamorous and ultra sophisticated watch and a sure must have for the party season! This watch is also available in other colour variations.
Seksy is already a much acclaimed brand, consistently noted on the fashion pages for its incredible range of super glitzy and on trend watches. Ultimately Seksy watches provide every style conscious person the ability to invest in a high fashion piece that is within an affordable price range yet very much sought after and worn by a number of glamorous and fashion forward celebrities such as Girls Aloud. Seksy are constantly redesigning their ranges and the unique and original designs mean that this brand definitely has something striking to offer with that wow factor. With the use of diamante stones incoporated in many of the watches Seksy is the perfect way to add some sparkle to your winter look and have you ready for the party season in a flash!
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Dsquared is the hip label loved by all celebrities. Their clothing is regularly seen on Justin Timberlake, Lenny Kravitz and Ricky Martin. Madonna had them design costumes for her Drowned World Tour in 2001. Christina Aguilera and Rihanna took to the catwalk for them, stripping male models and posing in a muscle car respectively. Hell, even Britney’s in on the act, having commissioned the company to design outfits for her current Circus World Tour. And it doesn’t end there, the Italian Football team Juventus had Dsquared design their team kit in 1996. For a label on the edge of the high fashion periphery, Dsquared have a very loyal and glitzy following!
Dsquared is the brainchild of Canadian twins Dean and Dan Caten, who moved to Italy in 1991 to pursue their love of fashion. In 1994 they took to the Milanese runway with their debut men’s collection. The remainder of the Nineties saw the boys develop and grow their label and in 2003 they introduced a women’s collection as well as picking up a GQ Award for ‘Men of the Year award for breakout design’.
This year Dsquared have launched their first sunglasses collection. Paying homage to the 70s hip hop culture, Kool Herc and Afrika Bambaataa, the boys have created an exciting and sexy range which you’ll be able to buy at Shade Station very soon. The collection consists of 16 sunglasses designs for men and women and has been described as ‘self-assured, vibrant and sexy’. Much like the models advertising them, Naomi Campbell, Tyson Beckford and Linda Evangelista!
Contrast is key to the designs. Men’s frames alternate between teardrop shaped metal and square shaped acetate, occasionally with a touch of gold. Dsquared Women’s sunglasses are angular and wide with large circular lenses. They come in shades of red, tortoiseshell, dark brown and black.
Both men’s and women’s models have a Seventies silhouette and some are embellished with gold and jewels, to reflect the glamour of the era. If these very cool designs appeal to you, make sure you stay glued to Shade Station as Dsquared sunnies wil be available to purchase imminently!
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Bag yourself a brand new piece of history. It might sound like a contradiction in terms to you, but we couldn’t be more serious. That’s because Oakley have only gone and resurrected their iconic Frogskin shades- the very things that put them firmly on the fashion map over twenty years ago.
Giving everyone who owned a pair in the eighties a healthy slice of street-cred, Frogskins’s come under the same category as Rayban Wayfarer’s and are back to boost the retro rankings of those who missed out on the trend first time round! A firm favourite with celebrities like John Mayer, Joel Madden, Kanye West, Rihanna and Scarlett Johansson, it’s not just their ‘too cool for school’ credentials that make them so covetable – the fact that they’re limited edition certainly packs a punch too. Since being re-launched earlier this year, only 3000 of these sunnies have been produced, propelling them straight to the top of every fashionista’s wish-list. Originally available in over 50 colours, the new breed of frogskins’ have been made in limited colour batches with a new colourway introduced each month. Already released this year, styles have boasted fluro-yellow frames paired with ‘fire’ lenses, glow-in-the-dark frames with bronze lenses, white frames with violet lenses and dalmation frames with a grey lense tint for the more audacious.
Oakley have also recruited skateboarder Greg Lutzka to create a signature frame for the range, alongside Andrew Petterson who has created 50 hand-painted Frogskins as an extension of Oakley’s Artist Series program, expected to roll-out in October.
Another reason these sunglasses get the big thumbs up, is not only do they look the same as back in the day, they’ve been made in the same way too, and by re-tooling their manufacturing methods and equipment, Oakley have created an identical frame and lens combo as the original. And regardless of the fun factor the shades have, they even feature the patented Plutinite lenses that block out 100% UVA, UVB and UVC spectrum so your iris’s stay safe as well as stylish. Plus, if you see eye-to-eye with your partner (literally), when it comes to your signature style, you’ll be pleased to hear these amphibious pieces of eye-art are unisex, so you’ve got double the chance of getting your hands on a pair – grab it while you can.
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