Once again the stars flocked to the Coachella Festival in California this April, to see the likes of Kanye West, Mumford and Sons, Arcade Fire and The Kings of Leon perform. The temperature was soaring and the celebs, as always, kicked back in their best festival garb… Known for the great line up year after year, Coachella is also famed for it’s super stylish A-list party crowd, who set the bar high for fashionable festival goers throughout the ensuing festival season.
California’s finest kept it cool with loose flowing fabrics in soft muted colours like white, cream and peach, as well as teeny tiny denim shorts and quirky little dresses. All outfits were of course accessorised with the coolest designer sunglasses. With the mercury hitting highs of 40 degrees over the festival weekend, sunglasses were essential to keep celebrity peepers covered. Amongst the A-List, Ray-Ban sunglasses appeared to be the brand of choice. Actress Kate Bosworth is huge fan of Ray Ban sunglasses and was pictured wearing her Ray Ban Aviators all weekend. Known for her hip style Kate Bosworth is very loyal to the label and was spotted in the same Ray Ban aviator style shades at Coachella in 2010 too.
Another actress famed for her laid back, but cool, edgy style is Kirsten Dunst. Kirsten was spotted with her boyfriend Alexander Skarsgard from True Blood, rocking black Ray Ban Clubmaster sunglasses, whilst he was wearing a similar style of shades with red frames. Joshua Jackson, best known as Diane Kruger’s other half and for playing Pacey in Dawsons Creek is also a fan of Ray Bans. At Coachella he was seen relaxing in the sun sporting Ray Ban Wayfarer sunglasses.
Ray Ban sunglasses are always a popular choice at festivals…. whilst the Wayfarers come in a multitude of colours and patterns and look ultra modern, the Clubmasters have a retro style which is very hip right now and the aviator shape is an absolute classic. Ray Ban sunglasses combine superb technology with an effortlessly cool style, making them the ultimate brand for festival revelling!
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Whether you’re hitting the slopes or taking a winter beach break, your eyes need protection – and there’s no better combination of sun damage prevention and style than Ray Ban sunglasses.
Ray Ban was the very first sunglasses brand to introduce anti-glare lenses, initially to pilots and then to the demanding public. To date they are the sunglasses brand of choice for those who value technological innovation and hip design.
Ray Ban sunglasses have always been at the cut and thrust of cool. Adorned by actors, rock stars, indie kids and style divas, Ray Ban sunglasses have achieved cult status with many of their collections. Their Aviator sunglasses and Wayfarers have become the blueprint for contemporary popular design and both the High Street and top end designers model many of their own sunglasses designs on these popular silhouettes.
Ray Ban not only produce best-selling, ultra-hot sunglasses they also live the image. With a big presence in the music industry, at festivals small and large, UK and abroad, and links to the art and design industry, they encompass everything a modern lifestyle brand should.
Ray Ban’s Rare Prints Wayfarers are going to be even bigger news this year with new designs released imminently. Last years Floral trend remains big news this Spring / Summer ’11 and Ray Ban’s floral Rare Print Wayfarers fit the bill perfectly.
Another trend identified in our blog last week is bright colours, particularly white and orange. With the summer just around the corner stay ahead of the curve and get your hands on a pair of vivid Ray Ban Wayfarer sunglasses or even Ray Ban Clubmaster sunglasses with a colourful brow bar.
With celebrity endorsement from the likes of Kylie Minogue, Lily Allen and Kate Moss, you’ll be in good company wearing your Ray Ban sunglasses this year!
Kate Moss, kylie minogue, Lily Allen, Ray Ban aviators, Ray Ban Clubmasters, Ray Ban sunglasses, Ray Ban Wayfarers, sunglasses
Despite being founded back in 1937, the Ray-Ban brand today in 2010 is stronger than ever! Every year Ray-Ban usually reveals a new and exciting style or a revamped version of an iconic style, so we are always waiting in anticipation to see what’s coming next!
Last year when retro style was a huge key trend, the old-school colour inspired Ray-Ban Clubmasters were one of the hottest designs to be seen wearing. Still a favourite that has continued through to summer 2010, the Clubmaster is an incredibly popular style and we predict that the forthcoming music festivals will definitely see the colourful and classic Clubmasters once again, in all their glory!
There is also a Ray-Ban design that all the style icons, celebrities and anyone who knows a thing or two about fashion are constantly seen wearing – the Ray-Ban Wayfarer. Kate Moss, Nicole Ritchie, Lauren Conrad, Kristen Stewart and Robert Pattinson have all been seen sporting their classic and colourful Wayfarers (with Robert wearing them on-screen in Twilight as well as off-screen!) and the design just seems to flatter every face shape, providing your finished look with that sense of star quality.
It’s probably fair to say that the Ray-Ban Wayfarer has become a defining fashion item of this era and is likely a staple in many of our wardrobes or at least one that is high up on our wish list! The flattering shape that looks great on men and women is synonymous with only the coolest movers and shakers in the fashion and celebrity industry, yet also looks effortlessly stylish on us ‘normal’ folk who love the opportunity to get a piece of what our face celeb is wearing – and be able to wear it according to our own style and still look great. Ray-Ban sunglasses are accessible to everyone yet still possess sought after status due to the brand’s significant history and the superior quality of each pair, meaning that you really do get more than what you pay for.
Colour and the concept of mixing patterns and prints is a huge look for summer 2010 in clothing and accessories, therefore the Wayfarer has adapted accordingly to suit this trend. The acetate, slightly masculine and bold shape remains exactly the same but vibrant colours and patterns on the main frame and/or the frame interior have being added with the result being a contemporary, fresh and trendy collection with that flawless classic edge that has highly contributed to the overall success of Ray-Ban. From desert camouflage Wayfarers to pastel multi coloured crystal Wayfarers and even bright sunshine yellow Wayfarers, make sure you check out the latest collection to see which creative design catches your eye – each and every pair will make you look instantly stylish in an effortlessly ‘thrown together’ way, and the use of colour and pattern in the new Wayfarers is a great way of adding some vibrancy to your summer style!
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It is safe to say that Ray Bans are one of the most popular of all the sunglasses brands. They like to keep their look fresh and modern yet still retain the classic Ray Ban style. So what better way to update their shades than with a bold and vibrant splash of colour? For 2009 Ray Ban have released their most classic sunglass models in a variety of bold colours to appeal to the key trends this season.
The classic Ray Ban style is the Wayfarer and the brand continues to add new colours including blue, purple red and pink. The new RB2132 Wayfarers in neon blue have only a very slighted tinted blue lens so they look almost like glasses – a trend spotted on a number of celebrities recently and huge for this season. These are also available in hot pink.
The Ray Ban Clubmasters have also been presented in bold new colours. These classic frames which were popular in the 1950’s and 60’s have been seen adorning the faces of many festival going celeb and style icon in the new colours including all American red, white and blue plus brown, beige, green, purple and white. The Ray Ban aviator styles are also now available in five new cool colours which have a distinctive vintage look and great for adding an element of fun chic to your summer outfit.
Ray Ban is definitely a favourite choice among the celebs, particularly these new coloured versions. Actress Liv Tyler was papped wearing a turquoise Wayfarer style and Jessica Biel was seen out and about in Beverly Hills teaming her fushia pink Ray Bans with a super chic white coat. The new colours inject an element of fun and are perfect for the summer months. The music festivals this year are sure to be adorned with people sporting a vibrant pair of Ray Bans so why not get involved and add a splash of colour to your summer look?
Jessica Biel, Liv Tyler, Ray Ban, Ray Ban Clubmasters, Ray Ban sunglasses, Wayfarers
If you’re celebrity savvy like us you will have been watching all the action at the recent 2009 Cannes Film Festival with interest. The stars, the dresses, the parties and the gossip kept us entertained for at least a week!
Angelina and Brad put on a show of togetherness in answer to reports of an imminent split. Penelope Cruz braved the festival whilst suffering with flu. Twilight’s Robert Pattinson’s non-stop partying was widely reported. Surprise at the pairing of Hero’s Hayden Panettiere and T4’s Steve Jones, seen canoodling onboard David Furnish’s yacht for the duration of the festival. Paris Hilton and her beau Doug Reinhart courting the paps as usual and Mariah Carey promoting her new film ‘Precious’. As well as 2 films depicting the life of Mademoiselle Chanel and an appearance from Chanel‘s Creative Director, the unflappable Karl Lagerfeld, made for an exciting festival.
The French Riviera was awash with Hollywood Glitterati and the sun shone brightly, so unsurprisingly we were treated to a role call of the latest, most fashionable designer sunglasses as modelled by the A-Listers.
Police sunglasses were a popular choice amongst the men, with director Quentin Tarantino, rapper Neyo and the newly reformed Spandau Ballet all sporting various cool looking styles. Brad Pitt took to the Red Carpet for his movie ‘Inglourious Basterds’ wearing top to toe Tom Ford including a sharp looking pair of Tom Ford style aviators. Both Robert Pattinson and Orlando Bloom flew the flag for Ray Ban, with the Twilight star rocking some Ray Ban Clubmasters and Bloom wearing nothing but swimming shorts and a pair of Ray Ban Wayfarers.
German born Diane Kruger is rarely seen without her Ray Ban Wayfarers and Cannes was no exception this year. Eva Longoria turned up the heat with a sizzling pair of large red Gina sunglasses by Louis Vuitton accompanied by her husband, basketball player Tony Parker. Red head Julianne Moore was pictured wearing a stunning pair of oversized black Gucci sunglasses and singer Mariah Carey chose a fabulous pair of Roberto Cavalli sunglasses for her photo call. Closing this year’s festival was Chanel muse and actress Anna Mouglalis with her film ‘Coco Chanel & Igor Strvinsky’ wearing… Chanel sunglasses – bien sur!
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