Pretty in Prada Sunglasses
Among fashion icons, celebrities and A List film stars, Prada is definitely one of the timeless designer favourites and Prada sunglasses are among the hottest trends in the eyewear industry and favourite accessory among many. With contemporary and chic looks, Prada sunglasses are one of the iconic style statements.
Prada is a relatively old company and was originally founded in Milan in 1913, and specifically designed and retailed leather goods. The company existed like this for a number of years until 1978 whereby Miuccia Prada expanded the company into the world renowned fashion house that it is today and extended their lines to include luxury clothing, shoes and accessories.
Prada sunglasses depict the meaning of high trend, glamorous appeal and the range includes wrap around lenses, oversized sunglasses, sporty styles, classic styles and unique bold coloured frames with sophisticated features for men and women. Some Prada sunglasses are more sports orientated but combine that sense of sport and fashion which ultimately creates a versatile and wearable pair of sunglasses for all occasions.
Some of the more sporty Prada styles include the PR57LS unisex sunglasses with wide visor style lenses and jet black arms with the sleek Prada plate logo positioned near the arm hinge. These are definitely a status and style symbol with their funky looks and chic design features and great for everyday use. The PR54GS unisex sunglasses with gold and bronze colouring are also incredibly chic and offer that great balance of sports style with a luxurious edge. Prada sunglasses are identified 
by their very strong, intense and technical character and unique style and the PS50HS unisex sunglasses are a great example of that unique innovation and are an aviator sports style with the classic red stripe Prada logo featured on the arms.
Some of the more fashion orientated Prada sunglasses include oversized frames such as the jet black PR08LS ladies sunglasses. With thick frames and large lenses, the defining features are definitely the arms which are designed in a wave effect and add definition to the style as well as a contemporary and striking edge. The Butterfly oversized sunglasses are also very unique in design as incorporate interesting shaped lenses which do resemble butterfly wings. In a funky yet sophisticated crystal purple colour these definitely make for that ever desired fashion statement and are great for your perfect autumn and winter accessory whereby colour is a key trend. A retro oversized style includes the funky PR06LS men’s style with square lenses and brown tortoiseshell frames.
There are also a great ran
ge of more classic style frames and aviators and Prada is one of those brands which really has something for every style preference whether you are looking for overstated, understated or something in between. Taking classic trend favourites, Prada likes to inject something a little personal to the brand whether this is the use of colour, pattern or unique design features as well as adopting a completely classic approach. Sometimes keeping a product classic can be just as popular as funky, edgy and contemporary and Prada likes to provide as many style options as possible.
Prada is now regarded as one of the most iconic and sought after designer brands in the industry and its status was also boosted following the hit film ‘The Devil Wears Prada’ whereby the brand was completely brought to the forefront as being the ultimate fashion leader. Many celebrities, models, and film stars love the unique, luxurious yet practical style that Prada has to offer and a pair of these sunglasses will certainly make you look and feel as if you have been placed in the A List spotlight.
Prada Sport – The Ultimate Pair of Sports Fashion Shades
Prada is possibly one of the most renowned designer labels in the world and was founded in Milan in 1913 and began by designing and creating leather goods. In 1978 Miuccia Prada expanded the company into the world wide fashion house that it is today and Prada Sport which is sometimes referred to as ‘linea rossa’, meaning red line (because of the red line branding), is the sportier and lifestyle section of the Prada brand.
The Prada Sport brand was created because it wanted to bridge the gap between sport and fashion and entwine the two equally as often you find that one surpasses the other. Prada Sport is typically high fashion and retains the Prada glamour but has a distinctively sportier edge comprising of sports style shades such as visors and wrap-arounds as opposed to fashion classics such as the bug eyed Hollywood style oversized shades.
Prada Sport sunglasses are perfect for those who are after on-the-go style and are ideal for outdoor sports or physical activity. The collection varies b
etween vibrant and bold frames as well as classic and understated. A common aesthetic feature is the injection of Italian style and these are definitely sunglasses that ooze quality and high class with a laid back edge. Prada Sport sunglasses are have a strong design personality with strong and sleek lines and that effortless cool style.
Some new styles to look out for this season include the PS07HS which with their sleek visor/shield style lenses and wide arms with the red Prada Sport branding, look fantastic for on-the-go style. The new and ultra sophisticated PS531S Prada Sport visor sunglasses feature a highly stylish slim arm, again with the red branding. These are sporty but are simultaneously extremely glamorous. The PS501S sunglasses are reminiscent of an oversized and sporty aviator and have a slightly retro feel with graduated brown lenses and arms which curve at the ends. The PS52ES sunglasses are a wrap-around style and with their silver frames and jet black arms these are timelessly stylish sunglasses with that ready for anything sporty feel.
Of course, Prada Sport sunglasses as well as the style factor have superb function and provide full UV protection from the sun’s rays in addition 
to durable and robust frames and lenses which are designed to be comfortable for all day and everyday wear. The sunglasses are produced in Italy using only the best an innovative manufacturing techniques and as a brand in general Prada is highly regarded for its superb quality and refined materials used in each and every product.
Prada Sport sunglasses are fantastic for people who like to look stylish but want their sunglasses to suit and compliment an active lifestyle. With chic and streamlined aesthetics and a distinct edge, you will never fail to look sharp in a pair of these. With celebrities such as Brad Pitt and Eva Longoria rocking their Prada Sport shades, is just goes to prove how highly regarded they also are in the celebrity world.
Prada Sunglasses – Style Perfection
When you think of the brand name Prada, you immediately think of exquisite style and luxury. The company was founded almost 100 years ago and The House of Prada for many decades has been adored on a worldwide level for its simple and elegant creations.
The Prada label was started by designer Mario Prada in 1913. He designed and sold handbags, shoes, trunks, and suitcases in boutiques in Milan and had a number of customers across Europe and the US who favoured his simple yet luxurious and high quality style. When Mario was becoming too old to run the business, in 1978, Mario’s granddaughter, Miuccia Prada, took over the company and although she had no fashion credentials to her name and lacked formal experience on the industry, her sense and eye for fashion proved all the experience she needed.
The label was still mainly a leather goods manufacturer at that point, and unfortunately wasn’t proving very lucrative in comparison to years ago. Competition had arisen from other luxury fashion houses such as Gucci and therefore Miuccia recognised that the brand needed to create something that little bit more special and directed the Prada brand into the world of haute couture.
The classic Prada handbag launched in 1985 was the first item which really helped to raise the brand’s profile. Made using an incredibly simple design and black nylon, the handbag became an overnight sensation. Of course, when a brand creates a highly sought after ‘it’ product that isn’t affordable to the everyday shopper, it suddenly becomes more in demand and considered to be exclusive and a way of asserting both your style and financial status.
Moving from accessories to clothing, in 1989 Prada showcased on the runway its pret-a-porter collection which featured elegant, simple pieces that perfectly flattered the silhouette and that were made using luxurious fabrics. The collection was a huge hit among the fashion insiders and that is when the brand was really put on the map and became a fashion force to be reckoned with.
Prada today has that incredibly high end, luxurious appeal and most fashion lovers would dream to own something by the brand. It even inspired the name of the novel and hit film which was based on the editor of American Vogue Anna Wintour titled ‘The Devil Wears Prada’.
In the years since Prada’s escalation to fame, the style has definitely evolved but maintains the core simple style combined with the use of high quality cuts, fabrics and materials. The collection of Prada sunglasses are highly reflective of this and whilst designing frames that are on trend, the sunglasses also have that high end luxury appeal with the use of muted colours including browns, deep purple and tortoiseshell to keep the look demure and refined. Feminine and delicate features of some of the styles include wave shaped arms and butterfly shaped frames and the iconic and distinct Prada triangle logo is either positioned boldly on the arm hinge or written subtly on the side of the arms. It is this logo that has become quite the status symbol all over the world.
Prada sunglasses have that dramatic style appeal without looking too exaggerated – the essence is understated but with a confident and glamorous edge. The clean lines and fine attention to detail is evident in each and every pair. With a fabulous collection of oversized, aviator, classic, retro inspired and visor/wraparound Prada styles for men and women (in addition to some unisex styles), in a variety of stunning colours as well as the classic black, there is definitely a pair of Prada shades to compliment your fashion personality.
Pretty in Prada
Let’s face it, who doesn’t want to own a pair of Prada sunnies. Prada has become synonymous with style, elegance and good taste. Never knowingly over the top or excessive, Prada is always on trend and rarely puts a foot wrong.
One of last years hottest celebrity sunglasses trends were Prada’s Butterfly shades. At one time or another most of Hollywoods A-list could be seen sporting them. Nicole Ritchie, a big sunglasses fan, spent most of the summer in hers as did Paris Hilton and actress turned singer turned Anglophile Juliette Lewis. This year’s collection is all about smooth curves and wide frames in black and royal purple. The perennially popular aviator also gets an update for 2009 with a double bridged nose and an unusually wide arm. Eva Longoria has already been seen in this 56IS aviator style this year. While we’re yet to predict which style will prove a hit with the fickle fashionistas, you can bet your bottom dollar Prada will be adorning many a celeb face this summer.
Although Prada pre dates The First World War, (it was founded in 1913) it didn’t really enjoy commercial success until Miuccia Prada took over the company reins in 1978 and even then it wasn’t an overnight wonder. Having laid the groundwork throughout the Eighties, Prada finally came into it’s own in the early Nineties with the explosion of celebrity voyeurism, when just about every media darling was seen in Prada’s elegant threads. The ball kept on rolling and in 1998 the company launched their own line of sunglasses, which have proved popular with celebrities and ‘civillians’ alike. For all of us who covet a Prada piece but can’t quite (ok, not even nearly) stretch to over a grand for an item of clothing, their collection of eye wear means we can all own a little of the dream.