Ray Ban’s may be one of our favourite staple sunglasses but what we love so much about the brand is their constant ability to revive or introduce new styles and frames to keep us fashion lovers on our toes. The Clubmaster, with their typically fifties inspired style were hugely popular in the eighties and have come full circle once more for 2009. With their cool, retro appeal, they are certain to be a sure favourite this summer and whilst the vintage Clubmaster retains its classic and chic style, it has been transported into 2009 with a huge burst of colour.
The massive trend of 2009 with both accessories and clothing is an injection of bold colour, and Ray Ban have typically pre-empted this and now in addition to the classic black-and-tortoise shell Clubmasters, you can choose from other vibrant colours such as devil red and light gold. Clubmasters will suit a skinny jeans, heels and t-shirt look right through to a more urban street style and they are already a hit with quite the eclectic and trendy crowd with celebrities such as Pete Doherty, Diane Kruger and Robin Pattinson huge fans.
In fact, Rayban are so proud of their revived Clubmasters that back in December they hosted a party to celebrate the launch. Held in New York’s Bowery Ballroom, indie bands Black Kids, Ipso-Facto and White Williams in keeping with the Clubmaster theme, reinterpreted their favourite ‘50s and ‘60s songs at the legendary music hall for guests including Kevin Bacon, Maggie Gyllenhaal, Johsua Jackson and Diane Kruger. Ray-Ban will also hold Clubmaster events in Beijing and Milan. These are certainly sure to be the sunglasses of the season!
Black Kids, Bowry Ballroom, Diane Kruger, Ipso-Facto, Joshua Jackson, Kevin Bacon, Maggie Gyllenhaal, Pete Doherty, Ray Ban Clubmaster, Ray Ban Clubmaster 2009, Ray Ban sunglasses, Robin Pattinson, White Williams
Anyone who keeps a beady eye on our blogs will know we’re not averse to blowing Ray Ban’s trumpet now and again. But hold the press, the Wayfarer’s younger brother has reared it’s meddling head to divide your affections. Known simply as the ‘Clubmaster’, this cool model features a 1950’s brow line bar and was Ray Ban’s homage to to the stars of the Fifties and Sixties. First released in 1986, the Clubmaster proved an instant hit as America’s burgeoning hip-hop and pop culture embraced it greedily.
Following the massively successful re-release of the Wayfarer in 2006 and it’s continuing popularity, Ray Ban got smart and produced another ace with the re-launch of their equally iconic Clubmaster model. The original came only in black and tortoiseshell, however lucky Noughties kids can choose from 7 new colours.
As fitting a much-loved star, it’s relaunch was held with grand aplomb at The Bowery Ballroom in New York in December ‘08, with more celebrities in attendance than you could shake a stick at. Taking inspiration from their Fifties and Sixties theme, Ray Ban hired a host of hip American musicians, including The Black Kids, to perform re-worked popular tunes from the vintage era. The guest list read like a promoter’s dream with everyone’s favourite Gossip Girl stars; Blake Lively, Penn Badgley, Chace Crawford and Ed Westwick working the red carpet, alongside Hollywood sweethearts Diane Kruger and Joshua Jackson and even the elusive Kevin Bacon put in a rare appearance, perhaps tempted by the retro Eighties Clubmaster and nostalgic for his ‘Footloose’ days?!!
Of course now all the stars have their mitts on these toptastic shades, Ray Ban can rest on their laurels; surely the only way is up. And as for which style to go for… we say a little indulgence never hurt anyone, go on buy a pair of each!
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