shadestation lifestyle section

Ray-Ban Sunglasses – A Style to Suit Everyone!

March 2, 2011
Posted by Laura

Leona Lewis Wears a Pair of Ray-Ban Aviators

Leona Lewis Wears a Pair of Ray-Ban Aviators

Ray-Ban is the brand that it synonymous with A list style. Celebrity folk such as Robin Pattinson, Audrina Patridge, Kate Beckinsale, Leona Lewis, Nicole Ritchie, Drew Barrymore and Brad Pitt are just a mere handful of stars who have all been spotted numerous times wearing a pair of Ray-Ban sunglasses to protect their peepers and of course, to make a style statement.

Sunglasses are so much more than a functional accessory, which is ironic in the case of Ray-Ban as the first ever pair manufactured in 1936 were designed specifically to protect the eyes of pilots. This particular style was the iconic RB3025 Ray-Ban aviator, which is still one of the most popular types of sunglasses in the world and is persistently seen worn by a huge number of celebs and fashion icons. The style is timeless and never goes out of fashion.

What people love about Ray-Ban is that the brand is constantly surprising us with new and exciting designs, as well as Ray-Ban RB4141 Sunglassesintroducing re-vamped versions of the old school styles. Everyone can wear a pair of Ray-Bans and look fab as there are so many designs to suit a number of face shapes whilst remaining in keeping with current trends. The Ray-Ban RB4141 sunglasses for example, are a favourite with singer Florence Welch and are an easier to wear version of some of the more prominently rounded sunglasses that were popular this year. The RB4141s perfectly capture the trend but infuse an effortless and versatile edge.

The Ray-Ban Cats collections have also been a favourite during 2010 with their vibrantly coloured frames and statement oversized shapes. The RB4126 Cats 1000 sunglasses have a definite high-fashion appeal with their highly positioned arms and chic oversized lenses, but the distinctive Ray-Ban vibe makes them fun and easy to wear.

What Ray-Ban always gets right is providing a wide array of colour choices in nearly every design. Black can often look harsh on some skin tones, or perhaps you just don’t like to wear black. Therefore, the brand has versions in softer shades Ray-Ban RB4126 Cats 1000 Sunglassesincluding tortoiseshell, dusky pink, cream and brown to name only a few choices, which are more flattering against pale faces whilst the ultra vibrant colours look superb on darker complexions. The Wayfarer is a great example of an iconic Ray-Ban style that is available in an incredible selection of colours and patterns.

If you’re looking to invest in a truly great designer brand then you really can’t go wrong with Ray-Ban. Many of the sunglasses are accessible from a price perspective, some styles feature specific types of lenses if you require superior lens technology, and the choice is so varied that you’ll be sure to find something to perfectly suit your skin tone, face shape and general style preference. Plus, a pair of Ray-Ban sunglasses will instantly add a sense of chic to your look and will remain timelessly stylish year after year.

Robert Downey Jr. Sports the ‘Benedict’ Oliver Peoples Sunglasses in the Movie Due Date

November 4, 2010
Posted by Laura

Robert Downey Jr. Sports the Benedict Oliver Peoples Sunglasses in the Due Date Movie

Robert Downey Jr. Sports the Benedict Oliver Peoples Sunglasses in the Movie Due Date

Earlier this week, we were very excited to announce the arrival of Oliver Peoples sunglasses and it seems like all the A Listers are also currently going mad for the brand!

A favourite among high profile celebrities and style icons in the entertainment industry, Oliver Peoples sunglasses have been seen on the likes of Robert Pattinson, Kate Beckinsale, Brad Pitt and Jay Z to name only a few.

The latest star to be seen sporting an ultra chic pair of the Oliver Peoples sunglasses is Robert Downey Jr. who is wearing the super cool and sophisticated Benedict style from the Oliver Peoples collection. The star wears the design in the forthcoming film Due Date.

Robert Downey Jr. is modelling the Benedict sunglasses on the promotional

Oliver Peoples Benedict Sunglassesimage advertising the Due Date film, and wears the style throughout the movie. The Benedict sunglasses are an ultra chic aviator design that feature classic teardrop shaped lenses, a sleek double-bridge and a very subtly curved brow bar. As Downey Jr. demonstrates, the Benedict sunglasses provide that effortlessly cool edge to your look, are masculine, sleek and incredibly versatile!

Check out the style for yourselves – we have the Oliver Peoples Benedict sunglasses in stock in addition to a wide array of other styles from this incredibly sought-after brand.

Oliver Peoples sunglasses are a massive hit among the celebrities, are all expertly crafted and are designed to flatter a number of different face shapes. As seen on the stylish streets of LA, on the red carpet and in the movies, Oliver Peoples sunglasses are definitely this season’s hot news!

The Celeb Favourite Oliver Peoples Sunglasses on their way to Shade Station!

November 1, 2010
Posted by Laura

Zooey Deschanel for Oliver Peoples Sunglasses

Zooey Deschanel for Oliver Peoples Sunglasses

We really are spoiling you this season with our array of new brand’s on the site and now there is a further sought-after label to add to our list!

Yes, we are very excited to tell you that Californian sunglasses brand Oliver Peoples will soon be hitting the Shade Station shelves. This brand is a huge favourite among the A Listers and so a great opportunity to rock the celeb look in true style this season.

The Oliver Peoples sunglasses brand was founded back in 1986 and is now one of the most desired in the celebrity and fashion industry. Nowadays there are so many brands to choose from, sometimes what also makes a brand popular and interesting aside from its products are the ways in which it advertises itself, and its ability to stray away from the norm. Oliver Peoples is definitely one of those more forward-thinking brands….

…Firstly, it refuses to brand any of its sunglass designs with logos. Instead, distinctive aesthetic detail can be found in the form of hinge plaques, textured and patterned arms, unusually sculpted frames and vivid and vibrant colour combinations and textures.

Oliver Peoples Balmain 2 AviatorsSecondly, Oliver Peoples doesn’t give out its sunglasses to celebrities. Ironically because of this, Oliver Peoples sunglasses are adored and worn by many celebrities including Angelina Jolie, who has even said that the Oliver Peoples brand is her number one sunglass style choice. Goes to show that labels aren’t everything! However, Oliver Peoples does use celebrities in its advertising campaigns but these often feature surprising celebrity combinations; the most recent being actor Elijah Wood and Shirley Manson – the lead singer of Garbage. This is certainly an unusual choice but perfectly represents the dynamic and unique feel to the collection. Actress and style icon Zooey Deschanel has also been featured in an Oliver Peoples ad, and designer collaborations include Paris couture house Balmain who teamed with Oliver Peoples and have now created two sunglasses collections.

The brand has become famous for its vintage inspired styles that are highly distinctive and take inspiration from all forms of culture including Oliver Peoples Riley 48 Sunglassesfashion, music, film and art. The collection includes a variety of super luxurious and glamorous styles ranging from chic aviators and dramatically oversized designs to rounded spectacle inspired models – all with the unique Oliver Peoples aesthetic twists and fusing unusual combinations of colours, patterns and textures.

The lack of branding is to convey that the collection has been developed with each and every individual in mind. You can easily express your own style and personality through a pair of Oliver Peoples sunglasses, which has also proven a popular touch to fans of the brand Miley Cyrus, Kate Beckinsale and Jennifer Aniston.

It’s easy for fashion to become all about designer labels and therefore Oliver Peoples sunglasses are a refreshing shift away from this, whilst still offering that exquisite and luxurious designer style.

We’ll let you know when this exciting collection arrives!

Go Gucci Sunglasses this Summer!

May 5, 2010
Posted by sarah

Gucci Sunglasses New Collection

Yum… The new range of Gucci sunglasses at Shade Station are enough to make you wish you had access to SJPs bank account for a few hours (not that we don’t always!). Super sophisticated, on trend and fabulously oversized, Gucci sunglasses are the shade du jour of all the off-duty British girls in Hollywood. Two such stars are Kate Beckinsale and Catherine Zeta Jones who both regularly indulge in a little Gucci action, wearing styles 2985S and GG2995 respectively.

Gucci sunglasses frequently feature on the silver screen too… this years best actress Oscar winner Sandra Bullock, wore Gucci sunglasses style 3034 in the smash hit film The Blind Side and they’re also the choice for leading men like Tom Cruise and George Clooney.

Gucci is never far from the showbiz news… a recent collaboration with music producer Mark Ronson, has led to the development of a pop-up Trainer Store, Gucci Icon-Temporary, for which Ronson has designed a limited edition collection of trainers. The store, in Covent Garden, had its opening night last week and will remain in London until the end of May when it moves East to Japan.

Ladies Gucci sunglasses are famed for being glamorous, with touches of luxe. Although Gucci do dabble in aviator styles and smaller frames, it is the oversized sunglasses, which hide Hollywood peepers, that have proven most popular. Largely in black, brown and tortoiseshell Gucci sunglasses tend to have detailing on the arms, that make them stand-out from other luxury sunglasses brands… and they always have the famous interlocking double G’s which identify the Gucci label.