shadestation lifestyle section

Dazzling, Exquisite and Elegant Coeur De Lion Jewellery

September 6, 2011
Posted by Laura

Dazzling, Exquisite and Elegant Coeur De Lion Jewellery

Dazzling, Exquisite and Elegant Coeur De Lion Jewellery

The new season is now upon us and for autumn, the colour trend is still going strong! The collection of Coeur De Lion jewellery is the perfect way to infuse a chic sense of vibrancy into your look, with the pieces being modern yet also versatile and demure.

Coeur De Lion jewellery can be purchased as a matching set, usually including a necklace, bracelet and earrings or the pieces can be bought separately. The Coeur De Lion style is ultra distinctive with the jewellery featuring exquisite colour tones such as carmine red, fushsia, topaz and turquoise. The pieces are often cube shaped, perfectly capturing the Aztec trend that has been prominent this season and the inclusion of Swarovski crystals, gold plated and coloured acrylic glass elements and bronze alloyed steel gives the jewellery an ultra distinctive finish.

Coeur De Lion JewellerySome pieces of Coeur De Lion jewellery are different in design to the signature cube shaped items, featuring a combination of beads and gold aluminium for a super luxe and fashion forward edge.

All Coeur De Lion jewellery is beautifully and expertly handcrafted and can easily be mixed and matched with a variety of outfits. Though stylish, the pieces are definitely timeless and have that element of interest that makes them a real unique addition to your wardrobe.

The colour choices available are definitely highly varied so it’s easy to find a set or piece of Coeur De Lion jewellery that matches your style personality! Cutting edge yet classic, Coeur De Lion jewellery is a must-have for every fashionista who likes her accessories to be original and striking!

Fashion Week Autumn 2011

August 19, 2011
Posted by sarah

Screen shot 2011-08-18 at 12.54.09

September is all about fashion. With ‘fashion week’ making it’s way around the globe, the start of Autumn offers the public a sneak preview of the trends that will be gripping us in Spring / Summer 2012.

Marc-Jacobs-Watch-MBM3087fw430fh430Fashion Week begins in New York on the 8th September 2011 where designers synonymous with the Big Apple, like Marc Jacobs, Donna Karan and Michael Kors will take to the catwalk. The following week it’s London Fashion Week. In the grand setting of Somerset House, Vivianne Westwood, PPQ, Mulberry and other great names in British Fashion, will share their vision for the fashion landscape in 2012. Next up is Milan, with Italian stalwarts like Prada, Gucci and Armani dazzling an international audience with their high fashion jinx. Fashion Week then makes it’s way to the French capital of Paris, where designers such as Dior, Celine and Chanel will wow the packed aisles with their spectacular threads. Tokyo and LA are on the schedule for Fashion Week this Autumn, however the ‘big four’ remain – New York, London, Milan and Paris.

Chanel-Sunglasses5205-1262fw700fh700Now’s the time to book your tickets for the various shows and start thinking about your outfit choices! Shade Station is here to help ensure you accessorise for the occasion! With our fabulous selection of cutting edge jewellery, beautiful watches and designer sunglasses, you’ll be spoiled for choice and undoubtedly the best accessorised bod at Fashion Week!

Add Exquisite Expression to your Style with Coeur De Lion Jewellery

May 23, 2011
Posted by Laura

Coeur De Lion Jewellery

Demurely Stand Out from the Crowd in Coeur De Lion Jewellery

Here at Shade Station we’re always seeking out the finest, most unique, fashionable and visually alluring jewellery brands to provide our customers with as much choice as possible and we are very excited to soon be stocking Coeur De Lion jewellery, which will be arriving to Shade Station in August – so keep a look out!

A bit of background on Coeur De Lion jewellery – the brand was founded by Carola and Nils Eckrodt in 1987 and Carola is still the main designer of the jewellery, which is handmade in Stuttgart, though the collections are stocked and loved all around the world. Coeur De Lion jewellery is created specifically for ladies and geared towards women who like to add unique expression to their style, whilst also being fashion forward. What’s also great about Coeur De Lion jewelley is that it’s ultra versatile and easy to combine with any style of clothing. The pieces add spark to a casual look, while harmonising with luxurious evening wear.

The Coeur De Lion jewellery range includes a vivacious and chic selection of necklaces, earrings, bracelets and rings and is Coeur De Lion Jewelleryincredibly distinctive from any other brands in the fashion and jewellery industry. The collection incorporates avant-garde inspired patterns, with many pieces featuring statement cube-shaped finishes that are updated on a seasonal basis. Some of the recent pieces include up to eight coloured strips made of inlaid polaris and crystal glass and are available in vivid multi-coloured palettes as well as more discreet blue-grey and beige variations if you’re seeking something a little more subtle.

The designer Carola Eckrodt draws upon her passion for architecture and modern art when creating the jewellery, which is definitely reflected in the dynamic and strong shapes. The defined structure of the pieces are then fused with striking and rich colours and made using materials including Crystallised Swarovski Elements, semi-precious stones, handcrafted glass and exquisite metal alloys. This beautifully amalgamates the bold style with demure and elegant twists.

Coeur De Lion JewelleryThe Coeur De Lion brand is also renowned for its creative and stunningly presented advertising campaigns. The brand has even won awards for its campaigns and one of its recent ones has been produced by star photographer and Germany’s Next Top Model juror Kristian Schuller. The brand has received hugely positive feedback and exposure from the press and is definitely a prominent player on the fashion scene!

If you’re seeking a truly fabulous piece of jewellery that is trendy and stylish whilst also being timeless, a piece of Coeur De Lion jewellery ticks all the right boxes. Made for ladies who appreciate fine quality teamed with visually striking aesthetics, Coeur De Lion jewellery will be available at Shade Station from August. We’ll let you know as soon as this amazing brand hits the shelves!

New Brand Alert! Skagen Watches and Jewellery

April 15, 2011
Posted by Laura

Skagen Watches

Skagen Watches

Sometimes, when you’re trying to find the perfect watch or piece of jewellery, you may be looking for something minimal in style, timelessly chic and a design that also boasts exceptional quality craftsmanship and materials. These are often the types of accessories that can be worn for a lifetime and we are very excited to soon be stocking the collection of Skagen watches and Skagen jewellery which fulfill all of the above desires.

The Skagen brand is named after a small fishing village of the same name in Scandinavia, and is the main inspiration behind the collection of Skagen watches and jewellery due to its breathtaking and romantic scenery. The Skagen collection aims to embody this beauty and fuse that with technical perfection.

The collection of Skagen watches are designed specifically for men and women and are divided into separate categories based on the style and material of the watch such as leather, sport, titanium and Swiss, allowing you to easily find the perfect Skagen Skagen Watcheswatch to meet your needs. The range of Skagen watches for ladies are clean and minimally designed but also boast alluringly feminine and elegant finishes, with some featuring delicately coloured dials, mesh straps and subtle diamante embellishments for the added glamour factor!

The Skagen watch collection for men conveys that same simplistic and sleek style, including watches with smooth and clean curves and with minimal aesthetic detailing. Some are more modern and sports inspired and others can be described as traditional and classic but with the clean-cut Skagen finish.

All of the watches within the Skagen collection are incredibly versatile, and are also made using highly durable materials including titanium, stainless steel and mineral crystals. Water resistance is a further added bonus, meaning that you really are fusing practicality with flawless style.

Skagen RingThe range of Skagen jewellery has been created specifically for ladies and includes stunningly unique pieces such as leather bracelets featuring exquisite charms, mesh style rings with open circular diamante embellished detailing and simple pendants with elegant pearl additions. What largely makes the Skagen jewellery collection stand out, is the way in which the pieces entwine unusual and alluring material and colour combinations including leather, pearl and metal. Every piece is ultimately designed to be an individual expression of style and can be worn with a huge variety of looks on a day-to-day and day-to-night basis.

Already a huge hit on the style scene, we are very excited to soon be stocking the Skagen watch and Skagen jewellery collections this spring/summer, so we’ll let you know as soon as they hit the shelves!

A Behind-the-Scenes Look at the Shade Station Summer Photoshoot!

March 30, 2011
Posted by Laura

Shade Station Photoshoot

Here at Shade Station, we’re already preparing for the summer season and recently held an exciting photoshoot showcasing an array of some of the hottest sunglasses and watches that are either available to buy now or will be in stock over the next month. The photos will be up on the site soon, but we thought we’d show you a sneak peek at some of the images and the designs to look forward to this summer!

We had two models who did a superb job of making our sunglasses and watches look effortlessly stylish! First we had Marcus, who aside from being a model is also in the band The Council, and Erica who beautifully modelled a wide selection of looks ranging from Hollywood glamour inspired to boho chic.

Shade Station PhotoshootThe brands appearing in the shoot included Ray-Ban, Tom Ford, Prada, Gucci, Adidas, Diesel, DKNY and Chanel to name only a few and the creative themes we selected were perfect to represent a cool and laid-back summer vibe!

The key sunglass styles to look out for this season definitely include oversized designs (for both men and women) as seen within the Tom Ford, BVLGARI, Dior and Oliver Peoples collections, sporty, as demonstrated in the Carrera, Dragon and Oakley ranges and colourful and retro – including Ray-Ban, Jee Vice, Pucci and Marc by Marc Jacobs. For watches, you still can’t go wrong with glitzy and glamorous using Guess watches and Juicy Couture watches as the perfect Shade Station Photoshootexamples, and also for the ladies, androgynous watches are a hot look, as seen in the collection of Fossil watches.

You’ll definitely be able to get a feel for the looks and trends when the pictures go live on our site but meanwhile, we hope you enjoy this exclusive behind-the-scenes peek at what’s to come this summer!

Dazzle this Spring with a Piece of Pilgrim Jewellery

February 28, 2011
Posted by Laura

Pilgrim Jewellery

Dazzle in a Piece of Pilgrim Jewellery

The spring is almost upon us and just in time for the new style season comes an exciting jewellery brand arriving at Shade Station.

Pilgrim jewellery is the latest brand addition to our shelves and a further one that we’re sure is going to be a big hit!

The Pilgrim jewellery brand was founded in Denmark in 1983 by Annemette Markvad and Thomas Adamsen and since then has steadily grown in size and popularity. Today, the jewellery is a big hit among fashionistas and is renowned for its stylish and dynamic themes.

Pilgrim JewelleryThe Pilgrim jewellery collection includes a stunningly eclectic selection of rings, necklaces, bracelets, charms, brooches and earrings for ladies. Catering for many style tastes, the designs include pieces such as striking multi-strand necklaces adorned with beautiful Swarovski charms and silver plated rings featuring intricately detailed and expertly crafted fox head designs. Animal rings are a huge trend right now and so these are definitely hot styles to look out for. Other trend inspired features within the Pilgrim jewellery range include skulls, flowers and leaf designs and the entire collection expertly fuses layering, texture and fine definition.

Not only is Pilgrim jewellery fashion forward and uniquely stylish, but the brand also has strong themes and values. Wildlife and nature are prominent inspirations within the designs and the brand embodies the notion of being outstanding and faithful to what we stand for. The designers aim to create each piece specifically for the individual, which means that although the Pilgrim Jewelleryrange is fashionable it is also timeless.

Materials such as enamel, the finest Austrian Swarovski crystal, acrylic stones and freshwater pearls are used in the manufacturing process and every piece of Pilgrim jewellery is handcrafted to perfection.

A piece of Pilgrim jewellery is the perfect way to instantly refresh and update your look, so we’ll let you know as soon as the brand arrives!

Alluring Azuni Jewellery Arrives at Shade Station

November 15, 2010
Posted by Laura

The Alluring Azuni Jewellery Collection arrives at Shade Station

The Alluring Azuni Jewellery Collection Arrives at Shade Station

Jewellery is a fabulous way of updating your look – especially in the autumn and winter months when you can really play around with colour, layers and texture. We have a new brand that has just arrived at Shade Station that is guaranteed to fulfill your jewellery craving this season!

Azuni jewellery is a super exquisite brand that was founded by former renowned chef, Ashley Marshall. The collection comprises of ladies bracelets, necklaces and bangles and luxuriously fuses materials, colours and fashion inspirations.

The jewellery is incredibly unique – mainly due to the fact that every piece is hand crafted by a small fair-trade workshop in Guatemala using beading, hand polishing Azuni Onyx/Gold Necklaceand wirework techniques. Materials including semi-precious stones such as Amethyst, Amazonite and Onyx are incorporated into the pieces and all the materials used are expertly sourced from around the world. The pieces boast unusual styling and feature strikingly irregular designs such as the ATH/N3 Azuni necklace with its three hoop pendants and beautiful black and gold colour amalgamation.

For something particularity fashion forward, the Azuni Love bracelets are a great option, and if you favour a haute-hippy inspired look, take a look at the selection of multi-strand beaded bracelets. The colours used are beautifully alluring.

Fashion and trends are certainly an inspiration behind the designs but ultimately the materials used and the craftsmanship mean that Azuni jewellery possesses its own dynamic and rare style. Each piece serves style longevity and is the perfect way to Azuni Silver 'Love' Braceletadd a pop of colour to your look!

The designs and colours featured in the Azuni jewellery collection really allow you to express your individual style – ranging from edgy and eclectic to girly and elegant.

If you’re looking for something a little different, then the Azuni jewellery brand is a great one to go for – and best of all, the pieces are very reasonably priced ranging from £20 to £97.50.

Definitely one for the Christmas list!

The Exquisite Collection of Danon Jewellery now at Shade Station

November 10, 2010
Posted by Laura

Exquisite Collection of Danon Jewellery now at Shade Station

The Exquisite Collection of Danon Jewellery now at Shade Station

A fabulous piece of jewellery can really add something special to your outfit and for all you jewellery lovers, we have a stunning new brand just added to our shelves named Danon. The collection of Danon jewellery comprises of bracelets, earrings and necklaces for ladies, many of which featuring the distinctive Danon elongated heart pendant and charm.

Founded in Tel Aviv in 1976, the Danon jewellery collection is so distinctive because it is made through a synthesis of ancient methods combined with cutting edge state-of-the-art technology. Each piece is made out of pewter or mazak and then plated in silver, gold or brass. To create the desired eye-catching aesthetic effect, some pieces are embellished with stunning Swarovski crystals, charms, exquisite beads, and glass and leather.

The overall look is definitely one that embodies the essence of luxury and each Danon Charm Braceletpiece has meaning; pomegranates represent fertility and good deeds, doves represent peace and tranquility and the hand symbol is representative of protection from negativity. This adds something a little more spiritual and meaningful to the collection and also makes it perfect as a gift.

Some of our favourites include this B3053 charm bracelet which beautifully fuses silver and turquoise tones and features an array of Danon charms. Capturing the highly on trend look of layering, this N4167 heart necklace is also incredibly eye-catching whilst still being demure and elegant. For something more bold, this Danon B3288 bracelet features a heart charm but the chunky chain injects a little more of an edgy finish.

Danon Heart NecklaceDanon jewellery is highly versatile and also looks amazing when you have multiple pieces and layer them over one another, whilst also creating the desired statement effect when worn individually.

Danon jewellery has become a hot favourite on the style scene and adds a striking effect to your outfit. Expertly crafted, highly original and with meaning, a piece of Danon jewellery will make the perfect and unique addition to your jewellery collection.

Jewellery Style Update – Autumn Winter 2010

October 12, 2010
Posted by David

The autumn and winter months are here and what better way to glam up the muted and neutral palettes that we are seeing so much of this season than with a chic and striking piece of jewellery. A stunning accessory can be the perfect way of adapting any outfit and work to inject a sense of personality and character into your autumn/winter look. Whether you are seeking a ring that really has the wow factor, a statement necklace, or even a simple and chic pair of earrings, finding a truly great accessory can effectively add the finishing touch to your look; working in colour, texture, tone depth and a sense of creative personal style.

Here at Shade Station, we have a selection of beautiful and ultra sophisticated jewellery pieces by a range of key designer brands in addition to an array of more ‘undiscovered’ and unique brands if you are perhaps looking for something ultra original. With the extensive choice on offer, you are sure to find that perfect piece of jewellery to help define your personal autumn and winter style.

You can always count on DKNY for super fashionable accessories that capture the essence of New York style – creating pieces that have the ability to transcend from the office to the swanky cocktail bar and really work to add a creative yet polished finish to your look. The range of DKNY jewellery is incredibly varied; going from ultra trendy charm bracelets to statement rings dramatically embellished in striking diamante stones for the added glam factor! Necklaces with feminine and fun charms including stiletto shoes, and uniquely shaped bangles and earrings displaying bold versions of the DKNY logo are also featured in the DKNY jewellery range. Whether you are looking for something bold and dramatic or demure and chic, DKNY definitely has something to suit every style personality. DKNY is all about having fun with fashion and embodying the sense of imagination, and the jewellery range is certainly reflective of this brand theme.

Fossil is a further brand favourite here at Shade Station and we are incredibly excited to see a new range of Fossil jewellery which is perfect for channelling the autumnal look. For ladies, there are some exquisitely chic bracelets, necklaces and earrings which incorporate an array of beads and jewels in colour tones such as cream, textured brown, black and silver. Hints of diamantes are added to make each piece glamorous but not too ostentatious and these items will perfectly inject colour, texture and a hint of boho style into your look. For the men, Fossil have some typically edgy and statement jewellery including bracelets and necklaces; combining materials such as leather and stainless steel for a masculine yet smart finish.

D&G jewellery has introduced some new and exciting pieces into its jewellery collection this autumn and winter in the form of the Polish Ext collection. Comprising of rings, earrings, necklaces and bracelets, this collection focuses on ring or hoop style embellishments and merges polished stainless steel with gold plated stainless steel which is a great look for this season. The new collection is edgy yet elegant and each piece is definitely a statement accessory that is sure to make a style impression!

Guess jewellery have some stunning new jewellery pieces just added to the collection including single charm style necklaces and bracelets with a T-Bar and hoop style attachment, featuring the Guess logo and plenty of diamante embellishments for the renowned Guess glitz and glam factor! There are also new earrings in the form of striking bold studs and a selection of new charms in the designs of hearts and shoes for example, which can be added onto the unique Guess charm bracelet which comes beautifully packaged in a creatively designed Guess box. Charm bracelets are still a huge jewellery trend for autumn/winter and the Guess charm bracelets convey a feminine and fun yet sophisticated style.

If you are after a piece of jewellery that has timeless style, Calvin Klein jewellery is the ideal choice. Experimenting with dimension, shape and definition, the collection comprises of necklaces, bracelets, earrings and rings; all of which possess a contemporary quality and are simple but striking, bold and statement. The majority of the collection is manufactured using silver stainless steel but Klein has worked expressive colour tones into the jewellery with touches of royal blue, pink and white to add depth and visual quality. Diamante stones are also featured in some pieces for an elegant and glamorous finish.

Diesel jewellery has also added an array of new jewellery pieces into its collection including some great items for men and depicting that statement, edgy and strong style that the brand is famous for. Pendant necklaces, dog tag and ID style necklaces and chunky, bold bracelets are a common theme. Combining materials including stainless steel and leather also helps to create a contrast and add depth and texture to the pieces and the Diesel logo is often boldly and unapologetically presented to make a real style statement! Diesel jewellery boasts timeless style and is also highly versatile; looking trendy and casual, yet slick and smart.

Continuing the rugged and masculine theme, Police jewellery has a great selection of statement but sleek dog tag pendant necklaces, bullet pendant necklaces, whistle pendant necklaces and striking weaved leather bracelets complete with the Police logo displayed on a metal section positioned at the front of the bracelet. ID style bracelets are also synonymous with the Police brand and great for capturing that aggressive style with a sophisticated finish. There are also some new striking Police necklaces for men featuring cross pendants which are a huge key jewellery look for this season.

Amore & Baci jewellery have some extremely fun, elegant, sassy and unique pieces to catch your eye. What is particularly innovative about this brand is that you can create your own personalised bracelet or necklace with the addition of charms that can be purchased separately and whenever you like. Add as many or as few as you wish according to how bold or subtle you prefer your jewellery to be, and this is the perfect way to fuse trend inspired beads with classic ones to create a super eclectic and dynamic piece of jewellery. The feminine and stunning charms within the collection include handbags, hearts, shoes and angels; some in plain silver and others boasting fresh and vibrant colour tones, patterns and the incorporation of diamante stones for the added glam factor! Large cocktail or statement rings are the perfect way to add instant glamour to your outfit and create a polished and sophisticated edge to your look; Amore & Baci also have an incredible cocktail ring collection that will leave every glamour loving fashionista swooning!

If you like to add a vibrant pop of colour into your autumn and winter look, Roberto Cavalli jewellery is the perfect way to channel this into your style. With tusk style charm features on leather thong necklaces, gold chain charm bracelets, key shaped pendants, and the use of turquoise tones entwined with gold and silver, each piece of Roberto Cavalli jewellery has an exquisite and incredibly stylish finish. Similarly, Venus Beads jewellery features a selection of stunning boho inspired beaded bracelets boasting exquisite and vibrant colours and patterns for a striking effect. Colours such as turquoise, pink, red, blue, violet and black are incorporated into the bracelets and charm features are also positioned between the beads in some designs for an ultra trendy look.

Other brands in the Shade Station jewellery offering include the urban street inspired Black Dice jewellery with some highly statement and chunky silver stainless steel rings and dog tag style necklaces, whilst in direct contrast, a selection of feminine, elegant and colourful pieces of jewellery by CC Skye jewellery and Miss Sixty jewellery.

Autumn and winter are the seasons where we can really experiment when it comes to fashion and style. Why not add a vibrant and chic beaded necklace as seen by Fossil to really transform your simple black jumper dress, or statement pair of Guess stud earrings to jazz up your black suit or work outfit? Jewellery can be used in so many ways and can often completely change the look of an outfit which adds incredible versatility to your current wardrobe. All of our brands our notorious for their great quality products so aside from looking fantastic, you can be assured that they are all investment pieces that boast style and quality longevity and will continue to look great season after season.

Make sure you keep up to date with our Shade Station style blog which provides updates on what the celebs and style icons are wearing plus information on new jewellery brands in stock and key styles to look out for. You can also follow us on Twitter @shadestation for daily style and stock updates.

From all of us here at Shade Station, we wish you a happy, warm and stylish autumn/winter!

Style Update – Autumn Winter 2010

October 4, 2010
Posted by David

The autumn/winter season is here and whilst the weather may be cooler, this is the perfect time of year to brighten up the winter blues with a fabulous watch, a statement piece of jewellery or complete your look with a pair of stylish sunglasses and a cool accessory. You may have noticed that we’ve launched an amazing array of new brands, meaning that now is the perfect time for you to browse and pick out your key pieces for this season and beyond!

The great thing about accessories is that they can completely transform an outfit – a dramatic pair of sunglasses can instantly turn you into the ultimate fashionista, whilst a super chic watch can add the perfect finishing touch to a plain outfit and provide it with the ability to transcend from day to night. Of course, quality and function is also high on the agenda so you can be assured that the brands in the offering offer the absolute best in every department.

Let’s begin with our extensive watch collections. As mentioned, we have a great selection of new brands just added and the first exciting addition comes in the form of Amplifyd watches which can be described as ‘pimped’ up versions of Casio watches. What makes Amplifyd watches immediately pop and draw attention are the exquisite hard set stone embellishments positioned around the case, dial and bezel. Amplifyd watches are also special because they are available in extremely limited quantities and are therefore highly sought-after. A must-have for all lovers of bling!

This season, the prominent key trend is all about going retro and a brand that achieves this perfectly is Casio. The range of Casio watches are new to Shade Station and comprise of a great selection of classic eighties inspired watches through to some more contemporary colourful designs. Timex watches are a further new brand addition and have definitely come back to the forefront of the watch and style industry with the new array of new watches. Timex watches are highly regarded for their functional abilities which include water resistance, night lights, lap measurers and even the ability to transmit signals to your iPod so that when exercising your music will match your pace. For those who are seeking a more chic aesthetic, Timex also has a range of more classically and elegantly styled watches for men and women. That then leads us onto Timex Originals watches which have been launched to celebrate the history of Timex. The collection conveys the Timex story through each watch and comprises of revived versions of designs that have been launched throughout Timex’s extensive timeline. Perfect for every watch enthusiast who favours a vintage inspired style!

Another exciting brand addition is Baby-G watches which you may remember from the 1990’s. Well ladies, Baby-G is back with the watches featuring bold, chunky and durable aesthetics but with an added sense of elegance and femininity with beautiful colours including pink, turquoise, transparent coloured and white. The Baby-G Pixie Lott watch is definitely one to look out for! G-Shock watches for men are also a further new addition from the Casio collection.

Ice-Watches are an incredibly exciting new brand addition and are already proving a huge hit! Highly on-trend and contemporary in design, Ice-Watch watches feature exciting colours and elements such as striking Swarovski crystals embellished upon the bezel for the ultimate bling and glam factor.

For all you rock chicks, Lipsy watches are a new addition that has recently been added to the Shade Station shelves and the collection is brimming with highly trendy and dazzling watches for ladies. Bright colours, sparkling diamante stones and patterned straps and dials are common themes within the collection and this brand is perfect for statement yet chic style!

Perhaps one of our most exciting brand additions this season are Marc by Marc Jacobs watches. The collection of Marc by Marc Jacobs watches is highly eclectic with features including stainless steel chunky straps and on-trend polycarbonate straps with textured links, and bold dials with colourful time markers. The dial is usually the striking point of each watch, some with numbers presented in the images of ghosts and hearts in some styles, adding a sense of fun to fashion! The Marc by Marc Jacobs watch collection is definitely one that is on every fashionista’s radar and will ensure that you score some serious style points whilst wearing an accessory that is ultra cool, innovative and the work of an incredibly creative designer. 

The above brands are completely new to Shade Station but of course, our existing brands have also launched some incredible styles to look out for. For ultra chic, girly, exciting and original, the Juicy Couture watches collection has some stunning new styles in for this season. BCBG Max Azria is also one of the hot brands on the trend scene and has some beautifully chic and unique new watch designs added to the collection. Michael Kors watches are also on our radar with the collection featuring some fabulous gold toned watches – a further key look of the season. Continuing the gold theme, LTD Watches have added the super sleek Steel collection to their range which creatively captures the gold, retro watch look in the distinctive LTD Watch style.

Guess, DKNY and D&G are perfect if you are looking for classic watch styles but with unique brand touches. All highly renowned brands in the fashion industry, any watch that you purchase from these collections will continue to remain timelessly stylish and add the perfect finishing touch to your look.

For a sense of urban cool, Diesel watches, Police, Black Dice, Bench and Nixon watches all have an array of cool and quirky watch styles with superior functions and innovative aesthetics. Superdry, Fossil and Marc Ecko all also feature some cool and statement watch styles.

These are just a selection of the watch brands we have available, so make sure you head over to our dedicated Shade Station watch page to see the full list of watch brands in the offering!

Perhaps you are looking for something that extra degree more exquisite, unique and luxurious in a watch and are aiming to invest in a truly special design. If so, then our Elite watch section provides an array of finely chosen brands and watches that are designed for investment purposes and feature exceptional technical innovation, the incorporation of only the highest and rarest materials and all boast superior and flawless construction. The Elite brands carefully selected to be featured in this section include Meccaniche Veloci watches, Perrelet watches, TechnoMarine watches, Versace watches and Welder watches.

Designed for those who maintain a passion for watches, some brands focus on a luxurious, refined and highly desirable aesthetic such as Versace watches and others are created with intense function in mind such as Meccaniche Veloci watches. Each watch can be described as an aesthetic and technical masterpiece so make sure you take a look at the Elite watch section to read about these ultra high end brands in greater detail and for specific specifications.

Despite the sun not shining as often as we’d like, sunglasses are still a core accessory for autumn/winter as regardless of the temperature, your eyes still need to be protected from the sun’s rays. Of course, sunglasses are perfect for making a style statement and we have a great array of styles ranging from dramatic and high fashion inspired, to sporty, sleek and functional.

Adidas sunglasses are a prominent part of our collection and are proving incredibly popular with the brand’s selection of sporty, slick, sharp and super trendy sunglasses for men and women. Ranging from oversized retro designs to chic frameless visors, and ultra contemporary wraparounds, bold and vibrant colour is a common theme throughout the collection and in true Adidas form, only the highest quality and superior function is then equalled with flawless style.

Continuing the sports fashion theme, Arnette sunglasses are highly popular and the brand is incredibly respected for its sports orientated sunglasses that boast a strong attitude and sleek looks. The styles are typically wraparound but other designs in the mix include on-trend colour inspired oversized aviators and more classic and sophisticated aviators. Revo sunglasses are a further sports orientated brand and the collection of sunglasses effectively fuses superior technology, function and performance with great style. Of course, Oakley still remains one of our most iconic sports brands and in addition to the sports geared styles, has introduced some highly fashion forward designs within its sunglasses collection that still incorporate the advanced technical innovation. Oakley sunglasses are definitely the choice to opt for if you are seeking the ultimate in visual clarity, flawless construction and incredible style. Superior technologies unique to Oakley include High Definition Optics, polarized lenses and the innovative Three-Point Fit frame structure for a precise and comfortable fit. Make sure you take a look at the technical specifications of each style for a more in-depth description.

If you are looking for a truly classic brand that is constantly seen on the style pages and worn by the celebs, then Ray-Ban sunglasses are the perfect choice. With the numerous designs for men and women boasting vibrant colour tones and patterns for a trend inspired finish, in addition to the classic versions still being prominent favourites, there is literally a style to suit every style preference and even designs to suit specific face shapes. Look out for contemporary twists this season on classic designs including the patterned and coloured Wayfarers and the ultra sleek Ray-Ban aviators which are still a huge celebrity favourite.

Creative all-rounder Tom Ford is an incredibly iconic name in the fashion industry and the styles within the Tom Ford sunglasses collection are ideal if you are looking for something that defines the essence of sophistication and elegance but also provides the option of a style that is little more unique, playful and bold in design! A fantastic collection if you are looking for an eclectic combination of designs whilst also being perfect if you appreciate fine attention to intricate detail and want to convey an ultra high-fashion look.

One of the most talked about films of the year is Sex and the City 2 and one of our latest brand additions, Jee Vice, are one of the sunglasses brands as seen on the four protagonists. Designed for sassy, stylish and confident ladies, each pair is created with a personality in mind and colour, texture and bold, fearless style are common themes throughout the whole range.

For super exquisite sunglasses we also have brands including the luxurious and refined Chanel, boho-inspired Dolce & Gabbana, vibrant and colourful Pucci and glamorous and dramatic Dior. D&G, Fendi and Gucci are also prominent favourites and MDG Madonna for Dolce and Gabbana sunglasses are perfect for conveying a fusion of elegance, statement style, a hint of sparkle and sophistication!

Diesel, Police and Prada Sport also offer some fantastical styles for men and women with many designs classic and with a timeless appeal but with the brand’s unique touch. For a splash of vibrant colour and retro appeal, Carrera sunglasses are also a great option!

These are just a selection of the sunglasses brands we have available so make sure you take a look at our dedicated Shade Station sunglasses page to see our entire brand list.

A fantastic piece of jewellery can be the perfect way of adapting any outfit and work to inject a sense of personality and character into your autumn/winter look. Whether you are seeking a ring that really has the wow factor, a statement necklace, or even a simple and chic pair of earrings, finding a truly great accessory can effectively add the finishing touch to your look; working in colour, texture, tone, depth and a sense of creative personal style.

Here at Shade Station, we have a selection of beautiful and ultra sophisticated jewellery pieces by a range of key designer brands starting with DKNY jewellery which captures the essence of New York style and with pieces that have the ability to transcend from the office to the swanky cocktail bar. From ultra trendy charm bracelets to statement rings dramatically embellished in striking diamante stones, and necklaces with feminine and fun charms DKNY definitely has something to suit every style personality.

Fossil is a further brand that has launched a selection of stunning jewellery pieces including exquisitely chic bracelets, necklaces and earrings which incorporate an array of beads and jewels in autumnal colour tones such as cream, textured brown, black and silver. Hints of diamantes are added to make each piece glamorous but not too ostentatious and these items will perfectly inject colour, texture and a hint of boho style into your look. For the men, Fossil have some typically edgy and statement jewellery including bracelets and necklaces; combining materials such as leather and stainless steel for a masculine yet smart finish.

D&G has introduced some new and exciting pieces into its jewellery collection this autumn and winter in the form of the Polish Ext collection. Comprising of rings, earrings, necklaces and bracelets, this collection focuses on ring or hoop style embellishments and merges polished stainless steel with gold plated stainless steel which is a key look for this season as adds definition, colour and texture.

Guess have some stunning new jewellery pieces just added to the collection including single charm style necklaces and bracelets with a T-Bar and hoop style attachment, featuring the Guess logo and plenty of diamante embellishments for the renowned Guess glitz and glam factor! The new pair of striking bold Guess stud earrings are also on our wish lists in addition to a selection of new charms which you can add onto the unique Guess bracelet.

It’s often difficult to find edgy and masculine jewellery for men, but luckily Police has that style problem solved! Featuring a great selection of statement but sleek dog tag pendant necklaces, bullet pendant necklaces, whistle pendant necklaces and highly on trend cross necklaces and striking weaved leather bracelets that also combine stainless steel, Police jewellery creatively conveys the rugged and masculine Police theme but with a slick and smart edge.

Similarly Diesel jewellery has also added an array of statement new jewellery pieces into its collection including pendant necklaces and chunky bold bracelets, depicting that statement, edgy and strong style that the brand is famous for.

If you are after a piece of jewellery that has timeless style, Calvin Klein jewellery is the ideal choice whilst if you prefer your jewellery to be particularly vibrant Amore & Baci and Roberto Cavalli jewellery have some extremely fun, elegant, sassy and unique pieces to catch your eye and are perfect for channelling a boho chic winter style!

Other brands in the Shade Station jewellery offering include the urban street inspired Black Dice jewellery and a selection of feminine, elegant and colourful pieces by CC Skye and Miss Sixty. Make sure you take a look at our dedicated jewellery page to see all the brands in our collection.

So that provides the autumn/winter round up of sunglasses, watches and jewellery and don’t forget that we also have a great selection of goggles and lifestyle accessories by brands including Oakley, Nixon, Dragon, Adidas, Electric, Von Zipper and East Pak.

At Shade Station, we understand that the perfect watch, the most glamorous yet functional pair of sunglasses, or that statement piece of jewellery is likely to vary according to each individual and therefore we make it our top priority to provide you with as many renowned designer brands as possible, in addition to introducing you to the more unique and undiscovered brands where you may find that hidden gem! We aim to provide products which appeal to a highly varied range of style preferences and budgets and of course, quality is always top of our agenda. Each brand that we stock is respected and renowned for its high quality products.

As well as a whole host of fantastic products, you can keep up to date with the latest brands and styles just in by reading our frequently updated style blog which also includes news on what the celebs are wearing. We also have a Twitter page, whereby you can follow us @shadestation for instant and regular Shade Station tweets.

Enjoy browsing our collections and from all of us here at Shade Station, we wish you a happy, warm and stylish autumn/winter!

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