The Hot Watch Brand of 2009: Black Dice

Black Dice is the one hot brand that has raced to the forefront of the fashion industry during 2009 and having been only launched in 2006, the brand’s rise to fame has been incredibly speedy. Black Dice watches are hugely popular with many celebrities including boy band JLS, Tinchy Stryder, Carrie & David Grant from Fame Academy, Jesse Metcalfe, Noel Clark and Alesha Dixon to name only a few. People love the fresh and innovative designs Black Dice watches have to offer and with the brand being noted for its use of only the most modern design methods and high tech functions, the watches have a timeless appeal that will still look stylish in years to come.
There are many Black Dice watches that look great according to a variety of style preferences, all of which are urban inspired with clean lines and strong dynamics but the aesthetic and functional features vary between either plastic or stainless steel cases with gold, silver leather, rubber or stainless steel straps. Many of the watches also include material and colour variations such as the new Grind watch which is available with either leather straps (black or bro
wn) or a carbon coated stainless steel strap. These features really allow you to be selective about your watch and choose according to your individual style. Black Dice is one brand that ensures it provides customers with as many variations of one design as possible. All Black Dice watches use quartz movements and Swiss in some designs, which vary from simple three hand movements through to chronographs and LED displays. In terms of function, all Black Dice digital watches including the famous Mix Tape, include an alarm, backlight and a date display.
At the forefront of innovative and cutting edge design, Black Dice watches are constantly challenging conventional design methods and never fail to impress with their ever evolving unique designs. The exclusive Entourage watch for example has a gold toned reverse multi functional digital display in addition to a dual time display directly underneath. The brown and gold colour of the watch gives it an almost antique finish but the modern technology completely contradicts this which makes for an incredibly original and dynamic watch. The exclusive Hustle watch is also one to look out for with its triangular shaped dial, large feature numbers and wide black leather
strap. The very aptly named Showman Black Dice watch is striking with its white ceramic bracelet strap and stunning gold and black dial which creates a fresh and versatile look with that strong hint of Black Dice urban sophistication.
Ultimately Black Dice watches with the use of only the finest materials and superior inner mechanisms and functions, combine unique and eye catching style with elite technology. This has made the brand one which is now regarded as extremely sought after and favoured by many celebs. A Black Dice watch allows you to express your own individual style and makes for the perfect investment watch that in 10 years time, will still ensure that you are leading the fash pack!
New Black Dice Seen on JLS

The name on the street is most definitely Black Dice as it seems to be the hottest watch brand of the moment and anyone who is anyone has been spotted wearing one. Black Dice launched back in July 2006 with the intention of becoming a hip and design breaking UK streetwear watch brand, it has definitely exceeded all expectations. Now Black Dice watches are one of the most highly sought after brands in the urban music scene and seen on countless celebrities.
Only just recently, a member of the band JLS who became famous from the hit television reality show The X Factor was photographed at an industry bash wearing the new Black Dice Contraband watch. This particular watch is a recent edition to the collection and looks extremely cool with a black leather croco style band and featuring gold plated stainless steel around the case which also incorporate industrial hex bolts. This is a classic example of how Black Dice combine effortless street trend with chic and sophisticated style. Other celebrities who love Black Dice watches include Mica Paris, Alesha Dixon, Reggie Yates and Jesse Metcalfe.
Black Dice saw a niche in the market when sports orientated brands were targeting the sports/fashion market and high end brands were focusing on the luxury consumers. Up until this point there lacked a prominent British streetwear watch brand and therefore Black Dice have now very successfully filled that gap. With a strong commitment to designing innovative and consumer related products every watch produced is exceptional in appearance and quality with a distinct urban style. There are some fantastic new styles to check out for this season, the Contraband one of these. Why not make like the celebs and get involved in a piece of the Black Dice urban action!

