shadestation lifestyle section

The Latest News From Gucci

January 28, 2010
Posted by Laura

For those of you who are fans of the reality TV show The City which follows the life of fashion industry worker and designer Whitney Port, who first found fame during The Hills, you will most likely recognise model Adam Senn who is the on/off boyfriend of Whitney’s also model friend Allie.

Adam is most renowend for his appearance in the iconic luxury brand Gucci’s advertising campaign and now has his eye set on Hollywood actress and notorious party girl Lindsay Lohan. The two met whilst Lindsay was in New York for Fashion Week and they apparently hit it off and have been spotted with one another a number of times since. The According to an insider, the two first met while LiLo was in New York for Fashion Week.

Adam was catapulted into the model spotlight, following his appearance in the rather controversial Gucci advertising campaign in 2003, which was shot by legendary photographer Mario Testino and is one of the main fashion campaigns that people always remember!

Guccio Gucci founded the House of Gucci in Florence in 1906 and his primary skill and creative talent was in the design and manufacturing of leather goods. He started out selling leather bags to horsemen in the 1920’s and progressed to deigning luxury luggage as his clients tended to move from equine transportation to horseless carriages. In 1938 Guccio Gucci opened their first retail shop on the Via Condotti in Rome and the brand became very successful and associated with Hollywood stars such as Audrey Hepburn and Grace Kelly following further store openings in Beverly Hills, Paris and Tokyo. It was in 1947 that the iconic leather handbag with a bamboo handle was launched which is still an incredibly popular Gucci product today. In the 1990’s, Tom Ford was responsible for escalating the brand back to its rightful sought after and exclusive status following it being sold in the 1980’s. Ford extended the product lines and since Frida Giannini’s arrival as Creative Director of Gucci in 2006, the brand range now includes a spectacularly stylish collection of leather accessories, perfumes, colognes, cosmetics, shoes and Gucci sunglasses. Gucci today is still one of the all time classic brands, whose products maintain that highly desired and exclusive appeal. It is often thought that if you own a piece of Gucci clothing or a Gucci accessory that certainly makes a statement about your style and status.

The latest news from Gucci is the announcement that in 2010 Gucci and luxury auction company Christie’s are collaborating to launch the ‘Gucci Collector: Presented by Christie’s’ which is the first online location for the appraisal of Gucci products whereby Gucci collectors can upload their vintage Gucci products and a team of Christie’s and Gucci experts will assess the value of the item. The owner will then have the option to sell the item back to Gucci or to list it at a future Christie’s auction.

The collection of Gucci sunglasses are the perfect representation of the luxurious essence of the brand – with stunningly dramatic frames and the use of bold yet elegant colours and patterns and added aesthetic features such as arm hinge buckle and Gucci logo detailing, a pair of these sunglasses will definitely assert your exquisite and refined taste in fashion. The perfect way to add that elite and much desired Gucci style to your look.

Jewellery Goes Bold at Milan Fashion Week

October 1, 2008
Posted by Laura

As Fashion Week rotates around the globe, the penultimate week has very recently rounded off in the city of the sophisticated and chic; Milan. The catwalks which displayed the various collections for Spring/Summer 2009, focused heavily on jewellery and the general consensus is definitely the bolder the better. Baubles, bangles vibrant necklaces and earrings have returned with a bang to the Milan runway after several seasons of the more minimal and subtle alternatives.

The prominent jewellery trend seen on the catwalk maintained an earthy vibe, almost with a tribal edge and incorporated wood detail within necklaces and bracelets. Earrings were large, colourful and dangling as seen at the Marni show whereby the earrings were made out of heavy stone and featured crystal detail. The Gucci show was typically filled with beautiful, wearable styles and continued its favourable bejewelled theme. Classic style large brooches with gemstone hues were used to pin gowns together. Gucci’s creative director Frida Giannini who is an expert in accessories suggests that the best way to stylishly include jewellery into your look is to limit it to large and bold precious stones, including amethyst, agate and crystal. Giannini has incorporated the use of beautiful and colourful stones embellished onto clutch bags which injects an element of decadent class and sophistication.

Cavalli opted for a classic yet bold style with the use of glimmering gold and stone teamed with his mini ball gowns. The bracelets were worn as strands and wrapped around the wrist like a cuff.

London consistently maintains an experimental and sometimes unpredictable sense of style, whereas Milan is renowned for its classic and continuous elegance in fashion. The various pieces of jewellery seen on the catwalks this September were certainly a bolder statement than we have seen throughout previous fashion weeks. Definitely a welcome return!