We all know that Police is one of the most stylish brands out there; renowned for its slick looking products which is of course helped by the super slick icons who represent it including none other than David Beckham. However, the Police brand is said to be becoming more popular among a younger crowd who are very conscious of establishing their own unique and outgoing style at an early age.

This is possibly also due to the Italian brand becoming the official sponsor of Italian Formula 2 driver Edoardo Piscopo who is young, talented and stylish. Piscopo is currently competing in the championship which finishes in November and thus a great chance for Police to be ever present amongst a younger consumer base. Police also gained further exposure earlier this year when it was featured in the Tiny Dancer video; a hit by hip hop artist Ironik.

Police is undoubtedly stylish and also has some very funky new watches for autumn/winter which will definitely appeal to a younger crowd as well as slightly older (or at least within the market it has always been most popular). Some great new models include the Police Sidewinder with a polished stainless steel bracelet – very slick and a multi functional chronograph. This watch is typically Police chic and will take you from day to night in an instant. If you prefer something a little more classic in design the Patrol –X Police watch with its black face and multi strand polished band is perfect and would appeal to a wide age range and style preference yet still very much unique to Police. There are also some beautiful and feminine styles for the girls as well as some more urban and edgy models. A selection of these are on sale here at Shade Station to be sure to check the page out.

The Police brand certainly has a unique sense of style and manages to keep its products simple and effortlessly cool yet exciting and fresh. Aware that it can also appeal to a younger crowd it is definitely the brand to be seen wearing so be sure to take a look at the great new styles and keep up with the cool kids this season!

Click here to visit our Police Watches section