To celebrate the launch of Batman: The Dark Knight Rises, Diesel Watches have released the Diesel Limited Edition DZWB0001 Batman Watch…and my word what a piece of engineering and styling genius it has turned out to be! It has been designed around the original Batmobile; drawing inspiration from the bold lines, rugged edges and the down-right cool factor that is associated with it. You only have to look at the strap and the tank-like treads embossed in it to see why this has become so popular with men around the world; it oozes masculinity and completely embodies what has now become the ‘new-age’ Batman.
A far cry from the original Batman series released in 1966, the Christian Bale Batman of today is the epitome of cool and with the Diesel Limited Edition DZWB0001 Batman Watch you too can feel like the caped crusader…even if it is only for a little while!
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Diesel watches are the perfect accessory to exit summer with a splash. Their new ‘Tintillating’ collection of wristpieces with rubber straps and polycarbonate cases, are presented in bold colours with over sized numbers and their distinctive Diesel branding. For colour pop aplenty you can’t go wrong with one of these on your wrist… in bright red, purple and white they’re super tan highlighters and pretty darn useful too!
If you haven’t heard of Diesel, it’s likely you’ve been living under a rock or on a deserted island somewhere… Diesel is one of the most prolific lifestyle brands and the purveyor of some of the best denim on the globe! The label is loved on the high street and also among celebrities. A-List stars such as Colin Farrell, Britney Spears and Twilight’s Taylor Lautner are all fans of Diesels tough looking clothing, accessories and watches.
Diesel are known for their very bold advertising campaigns, the quality of their products and their urban-influenced designs. There’s no mistaking a Diesel watch – they’re bold, often thick set, sometimes colourful, (but mostly in leather, black or stainless steel) and they always sport an oversized dial, usually with oversized digits and the original Diesel logo. Diesel Watches is loud, proud and a great example of style and practicality bundled into one!
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One of the reasons why we love Diesel watches here at Shade Station is due to the vast range of style preferences that the brand appeals to. Some of the new Diesel watches are real show stoppers and in true Diesel style, remain totally unique yet will work with almost any look.
Here are a few of our favourites that are new to the Diesel offering this season. You may be looking for some inspiration for a Christmas gift, but I bet you’ll find these difficult to resist for yourself!
The first new Diesel watch that caught our eye, is the new DZ7188 unisex design. Perfect for those who like a burst of colour and a modern high-tech finish, this watch boasts a sleek brushed stainless steel strap, coloured function buttons and a multi-functional reversed digital display. This watch would look uber stylish for girls teamed with a feminine outfit to provide edge and contrast, whilst looking equally fashion forward with any look on the guys.
Next up is the Limited Edition DZ4187 Diesel watch for men, which is highly unique and special as has been released to celebrate the founder of Diesel, Renzo Rosso’s 55th birthday. This statement and aggressively styled design features a carbon coated stainless steel case, a green fabric strap and a bold dial displaying the ‘This Is My Time’ statement. If you’re already a fan of Diesel (and who isn’t!), this watch is a definitely worthy investment as the numbers produced are strictly limited.
For something particularly sleek whilst also being rugged and statement, the new DZ7179 Diesel watch for men, is a great choice, With defined and jagged edges, this model features a polished stainless steel bracelet strap for the slick factor and the dial also includes three time zones in addition to an analogue and digital display, therefore ticking all the function boxes! Diesel is a brand that is relevant on a global scale in terms of style and attitude and this is the perfect watch to convey this theme.
If you’re looking for the ideal accessory to show your timelessly stylish approach to fashion, a Diesel watch is just the thing you’ve been looking for. The three watches above are just a handpicked selection of the new Diesel watches available this season, and of course there are many others to browse through, so make sure you check out the entire range.
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Diesel watches, or ‘Timeframes’ as they like to call them, are a hot, chunky wrist accessory for the winter. Great for men or women, Shadestation have the whole collection for your delectation.
New in this season are;
Diesel Watch: DZ4187
This limited edition Diesel watch was created in honor of Diesel founder, Renzo Rosso’s, 55th birthday this September. The wrist piece is called ‘This is my time’ and features this very slogan on the face and also Rosso’s engraved signature. In matte black with a khaki fabric strap this Diesel special edition watch has both amazing style and extreme durability. Each watch also has a unique number as proof of it’s limited identity.
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Diesel is definitely one of the more unique fashion brands out there. People all around the world love the label for its creativity and dynamic and universal sense of style.
Each and every part of the Diesel collection embodies this theme and the Diesel watches collection is no different. Constantly impressing us with new and exciting designs that fuse vintage appeal with high tech functions and incredibly original styling, a Diesel watch will always inject the wow factor to every look.
The brand continually remains fresh and exciting and there is an array of fab new styles for this season. Many of which boast statement and rugged aesthetics whilst others are sleek, streamlined and colour inspired.
Perhaps the most special of the recent additions is the men’s Diesel watch named This Is My Time. This specific watch has been launched as a Limited Edition model and celebrates the founder of Diesel, Renzo Rosso’s 55th birthday. The bold and striking design is oversized (featuring an impressive 57mm carbon coated stainless steel case!) and has all the functions typical of a Diesel watch including a date window in addition to blacked out sub dials which adds extra definition and dynamic to the style.
The ‘This Is My Time’ statement is featured at the bottom centre of the dial and the watch also displays Rosso’s engraved signature. But be warned as this watch is produced in highly limited quantities, so once it’s gone it’s gone! Each This Is My Time watch also comes with its limited edition identification number and will eventually make a great collectors item.
There is also a fantastic selection of other Diesel watches to feast your eyes upon – the sleek D77179 for example with its rugged aesthetic, also features three time zones. This is a function that Diesel is renowned for including in its watches to represent its universal appeal.
The Diesel brand is edgy, it isn’t afraid to stand out, it always has the consumer’s main needs at heart and its products are consistently the best quality possible. Ultimately, a Diesel watch asserts some real style quality into your outfit and will always boast the latest technologies.
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Diesel watches are tough and uncompromising just like their famous counterpart, Diesel jeans. The urban brand is famous worldwide for their attention to detail and the quality of their clothes and accessories. Once a Diesel fan always a Diesel fan and celebrities are no different. On the other side of the pond, Diesel fans include; the ever shrinking Kelly O, style icons Kate Bosworth and Nicole Richie and Twilight hottie Taylor Lautner. And it’s no different in Blighty, model Daisy Lowe and Victoria Beckham, along with half the population of the UK are huge advocates of Diesel – all of which, has led to sales figures of over a billion euros since 2007!
Diesel’s progressive and fun marketing campaigns have been anything but dull – with their tongue in cheek slogan ‘For successful living’ and their current ‘Be Stupid’ campaign generating column inches (2 of the ads were banned in Britain for being too saucy, yet they won awards on the continent!) Diesel have a lot to be happy about. They are now known globally as a lifestyle brand and are still continuing to grow and open new stores.
One of Diesel’s more popular collections is their watch range. Diesel watches offer original designs, durable exteriors and the cool factor for the most part under £100. Some of the men’s watches push the £160 mark but overall Diesel watches are great value for money. As you’d expect with an edgy, urban brand, their wristwear is largely chunky and solid and there is plenty of choice. Not discriminating between digital and analogue, there are Diesel watches for both sexes and, although there are lots of browns and blacks in the collection (very suitable for the Autumn and Winter months!), there are also flashes of bright colour (mainly for ladies!).
Shade Station stocks a wide range of Diesel watches, so if you are a fan of this innovative lifestyle brand take a look at the shop page to find your perfect wristpiece!
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There are some brands that just continue to impress time after time and therefore once we discover the brand, we will continue to go back to it. Diesel is definitely a great example of this and is one of the fashion brands that consistently produce pieces that have a timeless quality – perfectly on trend and relevant to seasonal styles, but with its own unique stamp.
Diesel watches are one of the best staple accessories that you can own and regardless of which collection, year or season you purchase from, the watch will still look great in years to come. Of course, to keep the brand fresh and exciting, Diesel regularly launches new collections and watch styles and a new batch has now arrived here at Shade Station.
Diesel is famous for its bold and large watches – ultra statement but with the detailing sharp and sleek to make the watch versatile and sophisticated. The new DZ1343 Diesel watch for men features a wide brown leather strap and a prominent dial which immediately draws the attention. The detailing upon the dial is slick and neat with silver accents, the Diesel logo is presented on the right-hand side of the case and there is also a small date window. This Diesel watch is bold but chic and shows true style taste!
Colour is still a big trend though Diesel – always the fashion innovator, has historically produced selections of watches with the colour being the focal aesthetic feature. The new unisex DZ1351 watch has a sporty and casual appeal with a grooved red rubber strap (other colour versions are also available) with the dial in black with red accents to keep the style streamlined. Simple but definitely style effective and not too trend focused, this watch won’t be deemed ‘out of fashion’ in a season’s time!
The DZ1372 Diesel watch for men is a great example of how Diesel creatively puts its own stamp and personality into its watches. This style features a brown textured leather strap and a round dial which is charcoal toned and with bold white coloured time markers on the right-hand side of the dial, with the remaining markers left understated. The overall design is simple but the desired statement effect is cleverly incorporated onto the dial – this is a typical Diesel style trait and what ultimately distinguishes it from other brands.
Diesel is renowned for its watches being made of only the highest quality materials and boasting fine craftsmanship. This therefore means that they are real investment watches that will never look dated. Diesel has created a fashion niche all of its own, keeping up with trends and injecting elements of them into its watches but refusing to religiously follow them.
So, why not go ahead and show your unique style personality with a Diesel watch?
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Summer is finally here and what a great excuse to add a pair of sunglasses, a chic watch, a statement piece of jewellery or an accessory to your look to compliment your summer style! Yes, here at Shade Station we have more brands and styles than ever before for you to browse and enjoy.
Whilst many of us don’t have the opportunity or budget to completely update our wardrobe each season, the simple use of a glamorous pair of sunglasses, a uniquely styled watch or a statement piece of jewellery can completely transform and update your outfit, bringing it to the forefront of fashion and injecting hints of those key trends making you every inch the style icon!
So let’s take a look at what’s in the offering from Shade Station for the summer season. Sunglasses are certainly the most popular type of accessory in the summer months – for the obvious reason of protecting the eyes from UV rays, and also to inject a certain edge to your look. Any fashion lover will know that sporty chic or sports luxe is a huge key trend of the moment and a pair of sporty but fashionable sunglasses can make for an incredible accessory investment.
New to Shade Station, we have Adidas sunglasses with their collection of sporty, slick, sharp and super trendy sunglasses for men and women in a range of frame designs, combining high quality and flawless style with affordability. Arnette is one of our recent brand additions to Shade Station and are the ultimate sporting sunglasses with a strong attitude and sleek looks. Revo is a further sunglasses brand that has greatly impressed us with their range of chic yet fierce sunglasses which incorporate highly superior and functional polarized lenses for maximum eye protection and visual clarity. Prada Sport sunglasses are also on our sporty style radar this summer and the styles within this collection all feature the distinctive red line Prada Sport logo and are perfect for use during sports or for someone who enjoys and on-the-go lifestyle and also wants to look polished and stylish! Of course, Oakley is still one of our most popular sunglasses brands, renowned for their superior use of technical innovation, sharp style and intense attitude whereby only the very best is good enough. Be sure to check out the latest and greatest Oakley styles.
For those of you who like your sunglasses to portray the essence of glamour, elegance and sophistication, look no further than brands including the super sought after and luxurious Chanel. Chanel sunglasses feature exquisite design elements such as stunning hinge detailing, ultra feminine oversized frames in addition to a variety of other frame styles to choose from and are a lifetime investment. BVLGARI, Tom Ford, D&G and Fendi sunglasses are also perfect for all of you glamazons and we are also very excited to have recently announced the arrival of Jee Vice sunglasses; as seen in Sex and the City 2, and MDG sunglasses; the product of the Madonna and Dolce and Gabbana collaboration. Both of these new brands offer the ultimate in feminine and striking glamour and are designed to make a real style statement!
Summer 2010 is all about bold colour in the form of bright neons in addition to more understated pastel tones, so why not take the opportunity to have some fun with fashion and inject some vibrancy into your look! Many of the brands mentioned above have used colour as inspiration behind their latest styles and let’s not forget the range of eclectic Pucci sunglasses and the timelessly stylish Ray-Ban sunglasses who continue to surprise us every year with new colours and patterns incorporated into a variety of the key and classic designs. There are also a whole host of brand new Ray-Ban styles just launched so be sure to check the Ray-Ban page.
Our dedicated sunglasses page lists each and every brand aside from the ones listed above so make sure you take a look at the entire selection!
Watches aside from providing value in terms of function are actually one of the most fashionable accessories, constantly focused on in the style pages and trend blogs and can definitely add a sense of unique personality to your style. One of the prominent watch looks for summer 2010 is colour, texture and pattern and there are an incredible range of brands for you to choose from to fulfil this particular style. Adidas watches, LTD Watches, Diesel watches and Nixon watches all superbly capture the element of colour with an amalgamation of vibrant tones featured in their numerous watch styles. Some possess a sporty edge, others combine sport appeal with the high trend factor and some designs also feature a strong hint of retro appeal for a fun and style savvy finish that also conveys a playful attitude towards fashion.
Watches featuring polycarbonate bracelet straps are a major key look this summer and are often seen worn by the celebs and teamed with gold or silver jewellery for a contrasting edge to the look. The Michael Kors watches and Guess watches collections boast a fine selection of colourful watches with polycarbonate straps – the white versions in particular are perfect for a fresh and trend focused summer style and the addition of rose gold cases and diamante embellishments on the dial and/or the bezel add just the right sprinkling of the glam factor!
Juicy Couture is an exciting new watch brand to hit our shelves and is also a hot favourite among the style icons in sunny LA! Juicy Couture watches comprise of a selection of wonderfully feminine styles with colourful and vibrant polycarbonate and leather straps, charm embellished and delicately detailed dials, and bold, statement designs typical of the overall Juicy Couture style. Perfect for making a real style statement, Juicy Couture watches are perfect for every style princess!
Other brands in the offering include the British Ted Baker and street style inspired Bench, the luxurious and glamorous but masculine Marc Ecko watches, Ed Hardy watches with some incredibly vibrant and striking new styles boasting tattoo art dials and straps with intricate detailing, and the innovative Philippe Starck watches for something a little different from the norm! Ingersoll watches are perfect for those of you who favour the traditional aesthetic of a watch but are seeking one that integrates modern technology and functionality, Ducati watches for all you motor enthusiasts, Firetrap, the sporty Nike, Tokyo Flash watches for unleashing your inner geek and Animal, Police, Superdry, ultra fashionable and high quality Fossil watches and Zodiac watches to name only a few more. Make sure you take a look at our dedicated watch page which lists each and every brand we stock.
We were also proud to recently unveil or new Elite watch section which provides an array of finely chosen brands and watches that are designed for investment purposes and feature exceptional technical innovation, the incorporation of only the highest and rarest materials and all boast superior and flawless construction. The Elite brands carefully selected to be featured in this section include TechnoMarine watches, Perrelet watches, U-Boat watches, Welder watches, Versace watches and Meccaniche Veloci watches. Designed for people who maintain a passion for watches, some brands focus on a luxurious, refined and highly desirable aesthetic and others create their selection of watches with intense function in mind such as U-Boat watches and Meccaniche Veloci watches. That said, each watch within the Elite section can be described as a design and technical masterpiece so make sure you take a look at the Elite watch section to read about these ultra high end brands in greater depth.
Once we begin to enjoy the warmer weather, this often provides inspiration and a more care-free attitude towards experimenting with accessories to adapt and spice up our summer style. It is amazing how one look can be transformed into a number of different ones with additions of various pieces of jewellery – avoiding the need for a complete wardrobe overhaul every year! Bold and statement jewellery is currently a key trend this season, with statement pieces seen on the catwalks and the High Street and used to add depth, colour and creativity to your personal look.
Amore & Baci have some extremely fun, elegant, sassy and unique pieces within their jewellery collection. What is particularly innovative about this brand is that you can create your own personalised bracelet or necklace with the addition of cute, feminine, striking and sophisticated Amore & Baci charms – add as many or as few as you wish whenever you like. The brand also features a selection of super glamorous and statement cocktail rings boasting exquisite colours, patterns and diamante embellishments.
Guess has some wonderful summer inspired new additions to their jewellery range and have especially homed in on the feminine and cute charm bracelet trend which is huge for summer 2010. You can purchase the unique Guess bracelet and add as many or as little charms as you wish, ranging from strawberries, shoes, four leaf clovers and even lipsticks! Diamante embellished and logo emblazoned silver pieces are common within the Guess jewellery collection and this brand is perfect for every girly girl who likes to be ultra feminine but still convey a sophisticated and style savvy attitude to her look!
Venus Beads have some gorgeous boho chic style beaded bracelets incorporating vibrant colours such as turquoise, pink, red, blue violet and black. Wear two or three stacked for a high fashion look or go for an individual bracelet to add an effective pop of colour!
Other jewellery brands include the urban street inspired Black Dice, the statement and edgy Police and Diesel and a selection of feminine, elegant, colourful and boho inspired jewellery pieces by CC Skye and Miss Sixty.
So that provides the summer round up of sunglasses, watches and jewellery and don’t forget to also check out our fabulous range of goggles and lifestyle accessories by brands including Oakley, Dragon, Adidas, Electric, Von Zipper and East Pak.
As well as a whole host of fantastic products, we promise to keep you updated with new brand additions and styles as well as celebrity and designer news and gossip in our daily updated Style Blog. We also have a Twitter page, whereby you can follow us @shadestation for instant and regular Shade Station tweets.
We make it our top priority to provide you with as many renowned designer sunglasses brands, watch brands and products as possible, in addition to the lesser known and unique ones that have just hit the style scene. We aim to cater for a range of style personalities and budgets and can ensure that each and every brand is also stocked at Shade Station due to its notorious and proven high quality. We believe that everyone has a unique sense of fashion and the huge array of accessories in the offering therefore allows you to create a bespoke look to your summer style.
We hope you enjoy browsing our collections and from all of us here at Shade Station, we wish you a happy and stylish summer!
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The Diesel brand was founded in 1978 by Renzo Rosso and is regarded as an incredibly fashion forward, innovative and dynamic brand that is popular for its clothing, shoes and accessories, including the collection of Diesel watches. Diesel’s product ranges perfectly convey the strong brand identity and the collection of funky, edgy and super stylish watches are geared towards those who appreciate a unique sense of fashion.
Diesel has a strong presence in the fashion industry and this is due to the fact that the core team all understand the message that the brand aims to portray. When Renzo Rosso founded the brand, he wanted it to be a fashion innovator and thus broke barriers and went beyond conventional trends to create a niche in the market that other brands now try to replicate. The Diesel range, including Diesel watches are dynamic, adventurous and challenge trends, allowing people to express their style in their own unique way.
Diesel watches can definitely be described as refreshing; they combine contemporary and vintage styling and the recent additions also boast futuristic and sleek aesthetic features. Quirky, kooky and eclectic but in a way that isn’t too over the top, Diesel watches are one of the most exciting and cool accessories around.
Whatever your style, a Diesel watch will help to emphasise that and the various designs are the perfect way to sharpen up your look. Starting with the exclusive DZ7112 for example, if you like slick, charismatic and something incredibly unique, this futuristically styled men’s watch will definitely make you stand out from the crowd. With a minimal time display keeping the look streamlined and the multi strand gold plated stainless steel wide strap, this watch is a real show stopper.
Whilst Diesel is notoriously edgy and a little alternative, if you do favour a feminine look, fear not as the exclusive DZ5147 ladies watch is the perfect balance of elegant and cool. With a vibrant and striking scrunched purple leather strap and purple octagonal dial, this watch remains statement and bold but incredibly feminine.
Perhaps you are looking for something completely unique with high function on the agenda as well as great looks? For all style geeks, the DZ7102 Diesel watch with its three separate time movements and bold wide textured black leather strap is definitely one of those wow watches! With gold detailing, the aesthetic remains chic and sleek.
For something fresh and perfect for moving into spring, the unisex DZ7087 with its white leather strap and multifunctional digital dial with mirror electroplating detailing, this watch is incredibly sharp, sophisticated and really conveys Diesel attitude whilst being versatile and light toned, ideal for spring/summer.
The ranges of Diesel watches are extensive and whether your style is smart, classic, sophisticated, edgy, overstated or elegant, there is something that will appeal to you and inject that element of unique Diesel personality. Rosso wanted to create a brand that provided people with something alternative than what was ‘in fashion’ but that can also be mixed and matched no matter how trendy or quirky your style tends to be. Diesel is a highly respected brand and the simple addition of a Diesel watch will instantly lift your look and show that you have serious style!
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