A Behind-the-Scenes Look at the Shade Station Summer Photoshoot!
Here at Shade Station, we’re already preparing for the summer season and recently held an exciting photoshoot showcasing an array of some of the hottest sunglasses and watches that are either available to buy now or will be in stock over the next month. The photos will be up on the site soon, but we thought we’d show you a sneak peek at some of the images and the designs to look forward to this summer!
We had two models who did a superb job of making our sunglasses and watches look effortlessly stylish! First we had Marcus, who aside from being a model is also in the band The Council, and Erica who beautifully modelled a wide selection of looks ranging from Hollywood glamour inspired to boho chic.
The brands appearing in the shoot included Ray-Ban, Tom Ford, Prada, Gucci, Adidas, Diesel, DKNY and Chanel to name only a few and the creative themes we selected were perfect to represent a cool and laid-back summer vibe!
The key sunglass styles to look out for this season definitely include oversized designs (for both men and women) as seen within the Tom Ford, BVLGARI, Dior and Oliver Peoples collections, sporty, as demonstrated in the Carrera, Dragon and Oakley ranges and colourful and retro – including Ray-Ban, Jee Vice, Pucci and Marc by Marc Jacobs. For watches, you still can’t go wrong with glitzy and glamorous using Guess watches and Juicy Couture watches as the perfect 
examples, and also for the ladies, androgynous watches are a hot look, as seen in the collection of Fossil watches.
You’ll definitely be able to get a feel for the looks and trends when the pictures go live on our site but meanwhile, we hope you enjoy this exclusive behind-the-scenes peek at what’s to come this summer!
Carrera Cool-Carrera Sunglasses
Carrera was born out of a desire to create sunglasses and accessories for sports, primarily for people within motor sports, winter sports and cycling. Launched in 1956, the company name is Spanish for ‘race’ and pays homage to the ‘Carrera Panamericana’ Mexican road race of the 1950s.
Although designed for sport, Carrera have won over the fashion crowd to staggering effect. Helped by the likes of Kylie Minogue, Kanye West and David Beckham, Carrera is no longer just a company with a solid base in the sports industry, it’s become a byword for cool looking sunglasses.
Worn by celebrities and hipsters alike, Carrera sunglasses have surged in popularity in recent years. Whether it’s Twilight’s Taylor Lautner, wearing his Carrera ‘Jocker’s’, Lady GaGa posing wearing ‘Champion’ Carrera sunglasses in her ‘Bad Romance’ music video or Gwen Stefani out and about in her white ‘Safari’ style Carrera sunglasses, Carrera has truly become a global phenomenon. The trickle down effect is evident as music festivals, gigs and hip hang-outs are awash with people sporting Carrera sunglasses.
Although the most frequently worn ‘Champion’ Carrera sunglasses are based on the familiar aviator design, they have a unique retro style. With over sized plastic frames, the Carrera logo on the bridge and a unisex design, these sunglasses provide the wearer with a Carrera cool look! There are many different styles of sunglasses within the Carrera portfolio and considering how popular they are, the price of a pair of shades is extraordinarily reasonable – at Shade Station you won’t pay more than £72. I think you’ll agree with us that it’s unusual to get sunglasses with such quality, style and pedigree for such a competitive price!
We Love Lilo
Lindsay Lohan is never out of the papers with tales about drinking and drug abuse, but it would seem while her mum and sister are jumping on the reality TV bandwagon, Lindsay’s changing her ways – for the better.
The singer-cum-model-cum-actress who has a reputation for pulling sickies left, right and centre has shocked everyone by showing up early at the studios to film her new movie – Labour Pains. According to co-stars she’s even learnt all her lines and has made some sturdy friendships on and off set.
It could be put down to Lilo’s levels of maturity, after all, she turned 22 just last week, however it’s rumoured the change in personality could be a result of the stabilising effect of Mark Ronson’s sister – Samantha. Rarely seen without each other, Lindsay seems to have lost her taste for men – big style!
One thing that’s not changed with her new-found sobriety is her style. A huge fan of aviators, Lindsay’s been spotted in a pair on every occasion- don’t forget sunglasses are the must-have accessory for hiding tired, hungover peepers, and we all know Lindsay loves a good drink.
If you’re trying to avoid the bright lights of the paparazzi, why not ‘do a Lilo’ and choose some aviators as your saviour specs. For versatility, Carerra, D&G and Marc Jacobs all have plenty of styles to choose from in various frame and lens colours. A great daytime sunglasses style, they look just as good on the beach as they do the streets.