Nixon watches have certainly caused quite a reaction within the watch industry in recent years and despite having only existed since 1997, the reputation of the brand has continued to grow from strength to strength. Founded in California, Nixon started as a boutique watch manufacturer and specialised in designing and producing watches for a younger market who were primarily looking for fashionable watches as opposed to function. However the brand could see that there was an increasing market of consumers who wanted both fashion and quality and so Nixon embarked on catering for this need which is what has made them so successful and popular today.
In 2006 Nixon was bought by high profile company Billabong who produces clothing, shoes, accessories and watches geared towards the surf and skate industry. This has also helped to raise the Nixon profile and exposed the watches to a wider target market. Despite the watches being skate and surf orientated, the quality combined with the unique style means that they are incredibly popular on a much larger scale.
Nixon watches are definitely considered as an elitist watch and are associated with innovative and creative design, incredible quality and unique and slick styling. Some Nixon watches are also rather expensive such as The Ceramic Player which at £1,100 is definitely an investment watch that you would expect to wear for years to come. The materials used in this model include sapphire crystal in addition to 25 jewels and Swiss Made Mechanical movement – these are the absolute finest you can get and so this watch is indeed one that will last for decades and the sleek and simple yet striking styling means that it will look timelessly on trend. If your budget doesn’t stretch that far, fear not as there are many Nixon watches which sit in a more affordable price bracket. A new model to look out for is the Rubber Player which again is very simple (and designed with a similar aesthetic to the Ceramic Player) with its block colour, rubber strap and case and sleek dial with a jewel placed at the 30 minute marker. This Nixon watch is also available in yellow and bright blue if you like to inject a bold splash of colour into your look (very on trend right now). At £140, this watch is a little more on budget but the quality and sleek styling is still top of the agenda .
Nixon tends to make their watches considering various personalities and therefore some styles are a little more overstated than others. The Duke Nixon watch for example is bold with its chunky layered aesthetic and striking dial and the Time Teller P is a youthful looking watch incorporating multiple bright and vibrant colours. If you want classic, The Spencer is a great option and for girls, The Pirouette and The Rayna are perfect if you want something feminine but funky. The Dork Nixon watch with its talking digital display will definitely appeal to those with an inner geek! Whether your personality is fun and youthful or classic and chic, there is definitely a Nixon watch to suit. Whatever you choose, high quality and innovative styling is guaranteed.
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The Nixon brand was founded in 1997 and thus is relatively new, but certainly making its mark in the industry producing a collection of high quality and visually striking watches, clothing, headphones and accessories. Founded in California Nixon originally began as a small watch manufacturer and designed and made watches for the younger teenage orientated market. However in the past ten years they have broadened their target audience and have become regarded as one of the cool and edgy brands in the fashion industry.
The Nixon style is geared towards skateboarders, surfers, and snowboarders and the brand is often associated with many top athletes who are leaders in their sports and work with them to create an elitist watch which matches their needs and reflects the level and expertise required to be the best in their field. Bob Burnquist, a skateboarder, skydiver and adrenaline junkie is one of these sports personalities who favour Nixon as is Surf Word Champion Andy Irons. Nixon also appears at many high profile sporting events such as the Skate Amateur World Championships. Music is a string influence of Nixon and bands such as the Foo Fighters and popular DJ’s are often seen wearing products by the brand.
Nixon watches are a highly desirable accessory and convey style, personality, innovation and quality in your individual fashion preference. No matter what your character and style, you will definitely find a Nixon watch to suit.
Nixon watches have that effortlessly cool style and have collections for men and women. The collection also incorporates smaller versions of the men’s styles for women made for a smaller wrist, for example The Small Player for a boyfriend inspired look. The watches are made using a variety of exceptionally high quality materials including leather, quartz, ceramic, metal, and rubber according to the consumers needs and what they will primarily use the watch for. In terms of actual style and aesthetic, Nixon watches range from casual through to dressy with a variety of models also very funky and eclectic. Some Nixon watches also have unique faces incorporating bold geometric patterns and funky bands. For those who prefer traditional clock faces, Nixon have watches which incorporate this as well as some models using a digital time display. In terms of using the watch for sports purposes, some Nixon watches cater accordingly by featuring large dial faces and brightly coloured numbers, making the watches easy to read whilst on the go.
A selection of the funky new styles include the highly elite Ceramic Player with a simple yet striking white chunky aesthetic, this men’s watch uses only the finest materials with Swiss made movement incorporating 25 jewels making the watch incredibly precise and functional.
Another Nixon men’s watch and a strong favourite; The Murf features a square face and again, its unique point is the bold colour including blue, gold and silver. The top half of the face is opaque and the crown is very bold and large allowing you to alter the time and date easily without too much fuss or difficulty if you have larger hands. This watch uses Japanese Direct Drive Quartz technology.
A highly stylish ladies watch includes The Iris and this timepiece is extremely fashion forward and looks absolutely beautiful on the wrist. The face is opaque and includes two small windows; one to reveal the hour and one the minute. This design is available in vibrant blue and versatile black should you like to keep things a little more understated.
The Nixon collection really is a special range of watches which are geared more towards a style personality as opposed to reacting to current trends. A relatively new brand, they have firmly established their niche in the watch industry and the watches themselves are incredibly designed with the finest technologies and materials and are therefore a notch above many other brands. Associated with the coolest sports and finest of athletes, Nixon watches convey skill, dedication, and an ambition to be the best.
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