Police Goes on Facebook – Police Watches
Police is a brand that is very much respected and favoured for its unique and sophisticated style. Appealing to a young and stylish crowd, Police is very aware of how to target its audience which means using social media to engage people in the brand and help raise its profile. That is why Police has very recently joined the number one social networking site Facebook with a dedicated fan page which has been launched in conjunction with the recent Be Younique campaign.
The special page is an information point whereby fans of the brand can communicate with one another and with Police and also links through to the official Police website. The page includes information on new products, the brand’s history and even a creative section whereby users can look through pictures of store launches around the world, ad campaigns and a section where you can upload pictures of yourself wearing Police products – this is something which has become very popular over the past year and a great way to get people interacting with their favourite brand and feel that they are involved with its development and evolution. The page also includes an interactive section with product videos, a gift guide and backstage news. The final section allows visitors to look at the Police products which also links to that product section of the Police website and also allows them to find their nearest store.
In an economic climate whereby brands have been forced to think of new marketing strategies to reach out to their target audience, social networking sites such as Facebook are a great way to do this as everyone is familiar with it and it ultimately encourages interaction. Police is a young brand and appeals to a young and style orientated customer and this would definitely engage more people and raise its profile and allow people to instantly access ne
w information, products and brand news.
Police watches have launched some fantastic new watches, all of which convey the sophisticated and cool style that has made the brand so popular. The new Police Ranger watch is a men’s design and features a wide textured black leather strap and a large statement dial with silver and red detailing. Capturing key trends such as a chunky aesthetic and prominent dial, this watch also has a number of functions including a sub dial second hand and a date window. The black colour makes this a visually sporty style but there is also a version with a silver dial which transforms the watch into something a little more smart and classic. The new Force men’s Police watch is also one to look out for and is incredibly slick with its wide black leather strap and a large sleek black square dial with orange detailing. This is a watch which is on trend but will look stylish for seasons to come as it retains classic Police statement style. The new Ambassador watch is a further sleek and smart men’s style and the Topgear is a stunningly detailed watch with a chunky and bold aesthetic with real Police attitude!
Police is a lifestyle b
rand that people love because of its ability to interact and engage with its customers in addition of course to producing effortlessly cool and stylish products that instantly add something unique to your look. A Police watch is the perfect option for every man who likes to look smart and chic and with Christmas becoming nearer by the day; why not treat him to something that will become a staple and statement accessory for years to come – and keep him looking stylish all year round!
Police Watches – A Brand Which Defies Trends
Fashion and style is a huge part of our everyday lives and culture and it can be easy to become obsessed with trends as we are constantly exposed to what we ’should’ be wearing each season. However, true style isn’t about whether you are adorned in the latest fashions but more about how you establish your own personal and unique style. It is always great to find a brand which constantly remains timelessly classic and stylish so that we don’t have to be trend obsessed in order to look good. The Police brand is a perfect example of this and the collection of Police watches never fail to impress and are effortlessly cool and fashionable. Police watches ultimately have a distinct attitude and make a true style statement about the wearer.
Police Watches – Worldwide Appeal
Police launched in 1983 in Italy, and despite having a true injection of raw Italian style, the brand also takes inspiration from American and European fashion, tastes, cultures and trends thus making it popular on a worldwide 
level. The Police style is timeless and it is now regarded as a trusted lifestyle brand. The famous faces featured in the Police advertising campaigns has also had a huge effect on the popularity of the brand and has certainly helped to boost the Police profile. Police watches were launched due to the popularity of the other products and staying true to the Police style, Police watches are cool, stylish and maintain a cosmopolitan appeal.
Police Watches – The Winner of ‘BE YOUNIQUE’ Campaign Announced Earlier this Year
Earlier this year, Police decided to launch a competition entitled ‘ BE YOUNIQUE’ whereby they were seeking a fresh new face to step into the shoes of past ambassadors such as David Beckham, Antonio Banderas and George Clooney and become the new face of Police. Wanting to find someone unique and unknown was the key as the brand wanted to transform young and ‘normal’ men and women with regular occupations and transform them into the new face of Police which the average public can identify with. That said, the brand of course was looking for someone very special who could successfully portray the desired image. The competition was hugely popular and the winner was announced earlier this month and Andrea Garbolino from Settimo Torine
se will now be the new face of Police. Garbolino was chosen for his metropolitan style and sparky personality which is incredibly synonymous with the Police brand. The new campaign is set to be released in 2010 so make sure you keep your eyes peeled!
Police Watches – Your Own Style Statement
Police watches are renowned for their dynamic good looks and unique sense of style. If you wear a Police watch you certainly mean business and are one of those people who don’t have to try too hard to look stylish. Some new key styles to look out for include the new Ambassador watches with their sleek black dials and multi strand stainless steel straps and also the Attire in typical Police style is funky, striking and incredibly versatile. The new Nitro Police watches are noticeably bold with their prominent square dials and the new Frontier is fresh, sleek and ultra sophisticated. There is a wide array of choices whether you like your watch overstated or a little more classic and subtle. Whatever your fashion taste, there is definitely a chic Police watch that will compliment your style and personality.
Police Watches: A Global Brand with Italian Style
The iconic Police brand was launched in Italy in 1983 and has fast become an incredibly popular brand name across the world. Throughout the stages of the extensive brand timeline, as the popularity of Police has grown, it has launched further products accordingly and Police is now famous for its stylish and sophisticated range of sunglasses, fragrances, clothing, watches and accessories. Police was one of the first brands to make sunglasses a fashion statement, particularly during the 1980’s and it was their range of sunglasses that really put the brand on the map. Police watches were launched in 2003 and were representative of that same unique and innovative design geared towards individuals with a strong sense of their own style and didn’t conform to fashion and trends simply because something happens to be in fashion.
Police is synonymous with a confident and charismatic personality and has chosen a range of iconic actors, personalities and sportsman as representatives and ambassadors of the Police brand, all of whom have been photographed in stunning advertising campaigns wearing Police products. Between 1999 and 2000, Paolo Maldini, Bruce Willis, George Clooney and Antonio Banderas all lent their faces to Police. In recent years, David Beckham has been the male icon associated with Police. All of these men are recognised on a worldwide level and truly convey what the brand repres
ents. They also of course portray a glamorous and masculine image and the pictures of George Clooney were primarily designed to capture the hearts of female fans and really brought his own individual style to the Police brand. Police has also recently announced that it will be sponsoring Italian 21 year old Formula 2 driver Edoardo Piscopo who is tipped to be a rising star in the motor racing industry and again, renowned for his handsome good looks.
Earlier this year, Police decided to become even closer to the consumer by launching a competition entitled ‘ BE YOUNIQUE’ whereby they were seeking a fresh new face to step into the shoes of the renowned past ambassadors and become the new face of Police. Wanting to find someone unique and unknown was the key as the brand wanted to transform young and ‘normal’ men and women with regular occupations and transform them into the new face of Police which the avera
ge public can identify with. That said, the brand of course was looking for someone very special who could successfully portray the desired image. The competition was hugely popular and the winner was announced earlier this month and Andrea Garbolino from Settimo Torinese will now be the new face of Police. Garbolino was chosen for his metropolitan style and vibrant personality which is incredibly typical of the Police brand. He will take part in a photo shoot in October which is set to launch as part of the brand’s 2010 international campaign.
Police watches are designed for men and women who favour a sleek and sophisticated style that comes from within their personality as opposed to simply what they wear. Police believes that your clothing and accessories should enhance your character and style and not define it. If you wear a Police watch, you are confident with your own dynamic style and your unique accessories reflect this. Many Police watches have a chunky aesthetic and feature stainless steel bands and striking dials with dual functions. Some also have black leather straps or black coated stainless steel which makes for an urban on-the-go look that easily takes you from day to night. Police wearers are seen to be always on the go the range of watches are casual enough for daywear yet would still spruce up an evening outfit. Italian style is very adaptable and the design of Police watches is very much of the same tone.
Some new Police watch styles to look out for include the Ambassador which is a classic and sophisticated men’s watch with a typical Police polished appeal and great for day-to-night. With a slim multi-strand strap and sleek black face, this watch has a timeless appeal and adds an element of class to your look. For something a little bolder, the Kerosine has a carbon coated black finish and a striking large electro plated dial which is the predominant feature and makes for the perfect statement watch. The Vantage Police watch is a unisex style and captures the chunky watch trend with a white finish and bold yet simply styled dial.
There is a fantastic selection of new Police watch styles to choose from, some more understated than others but all retaining that essence of unrivalled class, style and sophistication that is unique to the Police brand.