The end of the summer doesn’t spell the end of candy coloured watches in our books. Just because the sun has gone into hibernation, doesn’t mean we can’t flash a colourful wristwatch when the fancy takes us.
Along with LTD watches, Adidas Oddity Candy watches have been massively on our radar this season. Nailing the colour trend nicely, Adidas have seduced both the fashion consumer market and the sports market. With celebs like Lindsay Lohan and Paris Hilton running around La La Land sporting Oddity Candy watches and an unparalleled sporting heritage to it’s name, Adidas has a lot to be happy about.
Their brilliantly titled Oddity Candy watch range, has been engineered to appeal to sports buffs – with classic features such as a timer, a ten lap memory, water resistant design and a back lit display – however the aesthetics of the watch means it has mass appeal beyond sport as well. The collection is fashionably chunky and comes in a wide range of colours, including lemon, shocking pink, green and purple. Adidas Oddity Candy watches can be bought in single block colours or in contrasting colours, such as a white wrist strap with a blue face.
With Adidas sponsoring some of the biggest names in sport (think Beckham and our 2009 Ashes winners, the England cricket team), you’d be hard pushed to find a more relevant or contemporary watch brand to allie yourself to.
Click here to visit our Adidas Watches section
Tags:Colour is big news this summer and Shade Station is spoiling you with our on-trend colour palette and amazing selection of designer watches and sunglasses. For your fashionable summer wristwear look no further than Adidas and their new Oddity Candy range. The equivalent to Lancôme’s Juicy Tube Lipgloss for lips these brightly coloured watches will arm you with perfect digital timing and the necessary pop of colour on your wrist to embrace this season’s trend.
“But I don’t ‘do’ sport!”
Yes, that may be the case but we bet you still wear Adidas shell toes to the pub and have worn an adidas tracksuit or hooded top to the supermarket at some point. Adidas is of course the premier sports label, however it is also a lifestyle label. Stella McCartney and Japanese designer Yohji Yamamoto both know this, as does glossy magazine, Instyle, which featured the Adidas wrist-candy in last months issue. The point is; Adidas Oddity Candy watches are both functional and superbly fashionable.
With a rainbow selection of hues, the Oddity Candy range has colours to suit all tastes, from turquoise and dusky red to green and baby pink. For those with more traditional tastes, white and black are available and those who embrace colour will love the Adidas Oddity Candy watch in ‘vibrant orange’, which is exclusive to Shade Station.
For all your pursuits this summer, colour is a must and the easiest way to wear it, is a burst of Oddity Candy on your wrist!
Click here to visit or Adidas Watch section
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Adidas watches are always a sports fashion staple. You simply can’t go wrong – durable, on trend and functional, the latest range of Adidas watches for summer 2009 named Oddity Candy are the absolute perfect way to add a splash of colour to your look.
This season, the huge watch trend is the bolder the colour better! The new unisex Oddity Candy watches
come in a gorgeous range of colours including pearlized white with the colour featured in the dial including green, and hot pink options. The dial is multi functional and the watch also features an alarm. The other block colour options include cute baby pink for the girly girls (although pink is also a very on trend colour for guys this season), deep pink, sunshine yellow, purple and green. These also feature an alarm and multi functional digital display. The shocking pink coloured exclusive ADH1565 Oddity Candy watch is slightly smaller and incorporates a silver back lit digital display.
Bold, pop coloured and candy toned chunky style watches have very recently been seen adorning the wrists of fashion conscious celebrities including Paris Hilton and Lindsay Lohan. The Oddity Candy range at just £40 are extremely budget friendly and make for a great fun, youthful and fashionable accessory this summer.
Shade Station has also been featured this month within InStyle magazine with our range of Oddity Candy watches. They are certainly the hot watch trend of the moment and are perfect for injecting a nice bit of colour to lift your mood and revamp that summer outfit!
Click here to visit our Adidas Watches section
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