shadestation lifestyle section

Ray-Ban Sunglasses- An Iconic Style Favourite

December 19, 2009
Posted by Laura

When you think of the word sunglasses, Ray-Ban is the brand which probably springs to mind the quickest. Always at the forefront of style and fashion, Ray-Ban sunglasses actually have one of the most valid and interesting histories of all the designer brands. Indeed, their modern and on trend looks may deceive the fact that they have actually being around since 1936 and the first pair to be launched; the Ray-Ban Aviator sunglasses are still hot sellers today.

The History-: During the 1940s, Ray-Ban worked closely with the US Air Force to develop the mirror lens which was an anti-glare measure and tested by pilots. Designed for the sole purpose of function, even back then, the sunglasses soon became quite the desired fashion accessory.

In the Movies-: Think back to all the classic films and it is very likely that a pair of Ray-Ban sunglasses sneaked their way onto the silver screen. The most prominent film in which Ray-Ban sunglasses were featured is in the Blues Brothers, the actors of which are all pictured in Ray-Bans on posters for the film and in the famous opening sequence. Other films also include Miami Vice, Reservoir Dogs, Men in Black and who can forget Tom Cruise’s character in Top Gun!

On the Celebs-: As Ray-Ban sunglasses are always considered fashionable, a whole host of glamorous and fashion forward celebrities are regularly seen wearing them. These include Brad Pitt, Paris Hilton, Lindsay Lohan, Kate Moss, and Cheryl Cole to name only a few who favour their Ray-Bans for that effortlessly thrown together look. The colourful Ray-Ban Wayfarers have been a huge hit in 2009 and have adorned the faces of many a celebrity in the style pages. The bright and bold colours are the perfect way to jazz up any outfit and the shape of the Wayfarer is actually very flattering for most face shapes.

The New Styles-: Ray-Ban is constantly updating and revamping its most iconic styles as well as launching brand new designs. A few to look out for this season include the new unisex RB2027 frames which with their slick wraparound style that is a little smarter than typical wraparounds are definitely set to be a sure favourite in 2010. This style is available in a selection of various colours and the slick Ray-Ban logo is positioned on the arms. The new RB2140 sunglasses are a further update of the Wayfarer and one particular version is incredibly cool and contemporary with a white acetate frame and a pink floral pattern on the interior of the arms. The new Tech RB8031 Ray-Ban’s are a new aviator style made from unique Ray-Ban Tech carbon fibre arms and polarised silver lenses and are a great example of using the most innovative of production techniques and materials to create an incredibly high quality product.

Ray-Ban is one of those brands that has its own distinctive style and the sunglasses remain classic yet keep up with modern trends by injecting contemporary features such as splashes of colour, vibrant patterns and modern technical additions. They really are one of the best brands to invest in if you are looking for great looks and quality and the various styles, because of their simplicity suit many face shapes and fashion preferences. Definitely a winning brand if you are looking to achieve an effortless and thrown together look with a sense of celebrity-like chic!

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