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Shade Lifestyle
Accessory Style Update – Autumn 2011
The autumn season is now here and what better way to spruce up your everyday style than with a few new lifestyle accessories. When searching for the ideal travel accessories or ones that will be used on a day-to-day basis, it’s important to invest in great quality pieces that fuse quality with style. Luckily for you, we have a variety of accessories here at Shade Station that are all practical, functional, versatile and of course, stylish! Our accessories collection comprises of Fossil accessories, Dragon accessories, Eastpak accessories, Oakley accessories, Nixon accessories and JanSport accessories. All of our accessories are ideal for use when on the go and team great quality with style longevity.
Fossil has definitely impressed us this autumn with its range of vibrant and chic accessories for ladies. Ranging from canvas tote bags and purses to leather satchels and wallets, all style tastes are catered for. Some designs feature quirky graphic print images including birds and owls or incorporate patterns whereas others are super sleek and sophisticated in appearance. The colours used are incredibly autumnal (perfect for this season!) and the various bags, purses and wallets include a variety of pockets and compartments to hold your cards and coins.
Eastpak is a further stylish accessories brand and the collection includes a large selection of backpacks, tote bags and luggage carriers. Eastpak has ultimately become renowned for its high quality products and manufacturing methods complimented by affordable price tags and is perfect if you are on a budget but still desire style and quality. Ready for autumn, Eastpak has launched a selection of new transfer cases and bags, some of which boast patterned prints if you like your accessories to be a little more overstated. Others feature plainer colours including red, green, grey and classic black making them highly versatile and practical. All Eastpak accessories are noted for their high quality finishes and are made of robust, durable, padded and strong materials and fabrics.
JanSport accessories is the next brand on our list with the collection ranging from backpacks and tote bags to laptop cases and luggage. All JanSport items are multifunctional, versatile and adaptable and are therefore ideal for everyday use in addition to being perfect for travelling. JanSport accessories are made using robust, durable and strong materials whilst also being timelessly stylish. Some JanSport accessories feature patterns or multi-toned colour schemes whilst others remain plain and neutral in tone and overall aesthetic. The iconic JanSport logo is incorporated on all products.
Next up, we have extreme sports brand Dragon who have a great collection of beanie hats that are ideal not only to keep you warm up on the slopes but also on a day-to-day basis during the cooler autumn and winter months. The Dragon hats tick all of the style boxes with black, white and grey common Dragon colours and the use of patterns on some hats also add a statement finish. The Dragon logo is also featured on most designs.
Like it’s collection of sunglasses and goggles, sports brand Oakley continues to impress with its range of cutting edge accessories. The Oakley brand is renowned for its innovative and dynamic approach to practicality and style and the accessories definitely represent this! The Oakley accessories collection includes chunky knit hats for girls, which are perfect to keep you warm throughout the autumn in addition to a selection of ultra stylish and statement unisex retro bobble beanie hats that boldly display the Oakley logo and are available in a variety of colours and patterns. Other Oakley accessories include tote bags, computer bags and back packs, which are great for carrying your belongings on a weekend away and are available in striking colours and patterns. A range of sleek quilted and multi pocketed leather wallets with either smooth or perforated finishes are also featured within the Oakley accessories collection and there is also a superb range of Oakley sunglasses and goggles cases to fully protect your sunglasses and goggles and prevent them from damage when on the go.
Nixon is another super cool and prominent brand in the extreme sports and street style industries and the range of Nixon accessories perfectly convey the fierce and stylish attitude of the brand. New to the Nixon accessories range is the collection of Nixon headphones. These include the vibrant hot pink Trooper headphones, which feature custom molded silicone ear cushions, a padded headband and a custom folding hinge, and the Wire P headphones with comfortable silicone tips and a custom ergonomic fit. The ideal way to listen to your tunes in true Nixon style! Other Nixon accessories include the Torini Nixon wallets for men, which are available in both statement and classic colours. These wallets are of an extremely high quality and boast heat embossed custom nylon lining, duel id windows, a currency sleeve and a snap coin pocket, meaning all your notes, cards and pennies will be kept safe and secure, in the sleek Nixon style! A selection of other Nixon accessories include the Americana leather belts in either black or brown and beanie and bobble woolen hats.
We’re definitely impressed by the new accessories for autumn, with all these brands proving that practicality and functionality doesn’t have to equal dull and lifeless! Each and every one of our brands are respected in the snow, skate and extreme sports industries and maintain a unique and highly distinctive look that makes using those core accessory items a little more exciting! Teaming great looks with superb craftsmanship, all of our accessories are made from high quality materials and are fully able to endure the elements in addition to the wear and tear when used on a frequent basis.
We hope you enjoy shopping our accessories collection this autumn and for updates on new styles, brands and collections new in, make sure you check out our regularly updated Style Blog. You can follow us on Twitter @shadestation for daily updates and we also have a Facebook page, which you can like and post comments on. From all of us here at Shade Station, we wish you a fun, safe and stylish autumn!
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Jewellery Style Update – Autumn 2011
The autumn is here and what better way to embrace the new season is by accessorising your look with a fabulous piece of jewellery. Chunky and statement jewellery will be a prominent look this season in addition to the contrast of demure, elegant and feminine pieces that are striking yet add a subtle finish to your outfit. As a season, autumn is associated with rich colours such as red, amber green, yellow and blue and this is definitely something that is also creatively reflected in many pieces within the Shade Station jewellery collection. With brands including Dogeared jewellery, Skagen jewellery, Coeur De Lion jewellery, D&G jewellery, Guess jewellery, Shimla jewellery, Diesel jewellery, Calvin Klein jewellery, DKNY jewellery and Fossil jewellery to name only a few, you’ll definitely be spoilt for choice this season!
One of our new exciting brand additions for autumn include the collection of Shimla jewellery. Shimla jewellery is named after the Shimla Valley set in the Himalayas with the pieces specifically designed to express meaning and spirituality. The range of Shimla jewellery features a number of stunning bracelets for women, which include materials such as dazzling diamantes, stainless steel and rope. The bracelets typically feature a series of stainless steel sphere shaped beads, embellished in diamante stones and secured together with black woven rope and what makes Shimla jewellery unique is the unusual combination of materials and tones. Trendy yet also something a little different from the norm, a piece of Shimla jewellery is the perfect way to infuse visual appeal to your look, whilst also conveying meaning.
Coeur De Lion has introduced an array of stunning pieces to its collection this autumn. In addition to purchasing separate pieces, you also have the option to buy a full set, which typically includes a necklace, earring and bracelet and can be mixed and matched or worn together. Coeur De Lion jewellery is an ultra stylish and fashion forward designer brand and is notably unique due to the dynamic way in which each piece is handcrafted and the materials used. The jewellery features avant-garde patterns, cube-shaped finishes and boasts an array of rich and striking colours and tones. The pieces are made of materials including tiger’s eye, Swarovski Elements, semi-precious stones, handcrafted glass and metal alloys and add a striking yet sophisticated finish to your look.
Loved by fashionistas including Olivia Palermo, Whitney Port and Nicole Ritchie, CC Skye jewellery is the ultimate when it comes to rocking the boho-chic look. Featuring a selection of chunky bangles, bracelets, layered necklaces and cocktail rings, the predominant colour is gold with splashes of vibrant and chic turquoise, pink and orange in addition to black and white. Each piece of CC Skye jewellery is intricately detailed and definitely adds immense style factor to your look!
Creatively fusing bold with sleek and streamlined, Calvin Klein have added some super chic jewellery pieces to the collection. Featuring ‘chunky’ in style rings and multi-strand bracelets, the Calvin Klein jewellery collection is highly expressive of the designer’s passion for shape, depth and definition. Some pieces feature rings with expertly crafted angles, creating a three-dimensional finish and bracelets with unique coiled style detailing. The new pieces for autumn are typically made of polished stainless steel with some items also featuring black accents.
Fossil is a strong brand favourite here at Shade Station and has recently launched a selection of new jewellery pieces ready for autumn. Comprising of pendant necklaces and unique in style bracelets, the new Fossil pieces boast jagged shapes and contrasting materials such as stainless steel pendants on leather necklace cords and metal beads boasting Aztec inspired patterns on silk bracelet threads. Stacked bracelets are also a hot trend this season and Fossil has a superb collection of these featuring beads, bangles and leather bracelets combined into one design.
One of our much-anticipated new jewellery brand additions comes in the form of Dogeared jewellery. A key favourite on the style scene, in addition to being trendy and fashion forward, the collection of Dogeared jewellery is specifically designed to represent the idea of channeling positive energy, meaning and spirit and offering hope and happiness to the wearer. Featuring a selection of necklaces and bracelets, the style theme of Dogeared jewellery as a collective is demure and understated; featuring pendants and charms such as wishbones, Om symbols and crosses. Each piece comes with a card, which includes details and what the meaning behind the item represents. A piece of Dogeared jewellery would therefore make a fantastic gift and due to the subtlety of the designs, will also make a timelessly stylish addition to any jewellery collection in addition to boasting the versatility factor.
If you’re seeking a piece of jewellery that achieves statement style whilst also featuring feminine and demure aesthetics then Bibi jewellery is a great brand to check out. The collection includes a wide variety of chic and statement ladies bracelets, rings, earrings and necklaces. Bibi jewellery has a highly distinctive theme and the various pieces are all inspired by meaningful and personal items such as a lost charm or antique necklace. The collection features highly on trend stacked bracelets, layered necklaces and elegant yet bold charms, chunky chains and creative colour and material amalgamations. Many of the pieces feature heart, cross and feather charms in addition to being embellished with stunningly toned gems.
Guess never fails to impress and dazzle with its glamorous, fun and feminine jewellery pieces and there are some incredible new styles to look out for this autumn. Ranging from charm necklaces and woven style bracelets with sleek panels and diamante accents, the collection this season is beautifully dynamic and modern and will stylishly add impact to your look. Featuring encrusted diamante stones and rose gold fused with woven rope, the new Guess jewellery creatively combines materials and tones with some pieces boldly displaying the Guess logo, characteristically embellished in dazzling diamantes for the Guess glamour factor that has made the brand so renowned on the fashion scene!
If your style preference leans more towards pretty, feminine and demure jewellery with a strong hint of sparkle then Pilgrim has an alluring selection of new pieces that will definitely compliment this. Ranging from rich toned beaded necklaces, to crystal embellished pendants, Pilgrim jewellery has a timelessly stylish quality and is fashion forward whilst being unique and dynamic. This Danish brand designs its jewellery for ladies and the collection includes a striking selection multi-strand necklaces adorned with striking Swarovski charms, intricately detailed silver-plated rings and cute in style charms featuring fairies, hearts and butterflies. Wildlife and nature are prominent inspirations within the designs and the materials use to create the jewellery include enamel, Austrian Swarovski crystal, acrylic stones and freshwater pearls. Pilgrim jewellery is a great collection to browse if you are seeking something that combines style and trend influences with a fresh and original edge.
DKNY also features some fabulous pieces within its jewellery collection including beaded bracelets, which incorporate a black or white leather body with diamante embellished stainless steel beads and therefore perfectly capturing the theme of texture and contrast. Wrapped style leather bracelets are also incorporated in addition to three-dimensional effect and contemporary in style small hoop earrings and rings.
If you’re looking for classically elegant jewellery that will never fail to add sparkle to your look, then Moon jewellery could be the perfect brand choice. The inspiration behind the name Moon evolved from the creator’s fascination with the moon’s relationship with the sky and the earth and the collection for ladies wonderfully transcend this picturesque image of the darkness being lit with a strong glimmer of sparkle. Featuring striking rings, earrings, bracelets, necklaces and pendants, each piece of Moon jewellery is expertly made from the highest quality sterling silver and meticulously sourced semi-precious stones.
Men, you certainly haven’t been forgotten as Diesel, Black Dice, Fossil and Police have a superb selection of statement pieces that experiment with texture, definition and shape. Plus they are all designed to be timelessly stylish, recognising that jewellery for men is often less trend inspired and more as a way to creatively express personality and style. Key pieces to look out for this autumn include metal and black beaded chain bracelets, dog tag pendant necklaces and striking weaved bracelets that fuse leather and metal.
Other jewellery brands within the collection include the urban street inspired Black Dice jewellery with some highly statement and chunky silver stainless steel rings and dog tag style necklaces. We also have a selection of feminine, elegant and striking pieces of jewellery by Azuni jewellery, Venus Beads, Cavalli jewellery and 8LA jewellery.
We are always on the hunt for the most unique and fashion forward jewellery brands to add to our collection and aim to include a wide range of existing and emerging brands that represent different trends, images and styles. The perfect pieces of jewellery can instantly transform an outfit and so we like to ensure that a variety of style tastes are catered for and that the pieces can easily be re-worked season after season, boasting the versatility factor. All of our brands are renowned for their high quality products, using the finest amalgamation of materials and many of the jewellery items are expertly handcrafted so you can be assured that you are investing in a fantastic quality piece of jewellery that has style staying power.
The best way to keep up to date with the new jewellery brands and styles in are via the Shade Station style blog, which also provides trend reports and updates on what pieces the celebrities and fash pack are loving! You can also follow us on Twitter @shadestation and on our Facebook page, where we also post more news and updates.
From all of us here at Shade Station, we wish you a fun, happy and stylish autumn!
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Goggles Style Update – Autumn 2011
Whether you intend to hit the track or hit the slopes this autumn, finding the perfect pair of goggles is essential and will ensure you can enjoy your sporting experience to full potential. Here at Shade Station, we have a fantastic selection of goggle brands, all of which have established reputations in the extreme sports industries and creatively fuse safety, style and innovation. Our goggles brands include Anon goggles, Adidas goggles, Arnette goggles, Dragon goggles, Oakley goggles, Gucci goggles and Von Zipper goggles and we have a huge array of goggles designs that have been created to maximise vision, performance and provide facial protection as well as looking super stylish from an aesthetic perspective! With goggles for men, women and kids all budgets are also catered for.
First up, we have the collection of Anon goggles. This distinctive and cutting edge brand has designed a wide variety of goggles in many funky colours and patterns. Anon firmly believes that the correct equipment is vital to getting the most out of your snow sport adventure and each pair of Anon goggles are designed according to the needs of pro snow sport athletes such as Jake Welch, Hannah Teter and Jeremy Jones. The goggles feature a number of lens tints, incorporating visible light transmission technology (VLT) that covers every light condition. Other features unique to the Anon brand include Anon Spherical Lens Technology, Anon Panoramic Lens Technology, Solar Shield Technology and a removable AirMesh ventilation system. Before Anon goggles hit the shelves, every pair is repeatedly tested in the lab and on the slopes to ensure that the finished product is nothing short of perfect.
Next, we have the sporty and sleek collection of Adidas goggles. One of the latest and incredibly innovative goggle designs are the seriously cool Elevation Climacool Adidas goggles, which are three eyewear items in one design; sunglasses and goggles that can be used for low light and bright light. This slick style comes equipped with two sets of easy to remove and replace lenses to suit differing lighting conditions. When you want to wear these goggles as sunglasses, all you need to do is remove the goggle foam and replace with the sunglass arms. Versatility at its best! The other Adidas goggles include the Burna goggles, the ID2 goggles, the ID2 Pure goggles and the Yodai goggles. In addition to boasting statement and striking appearances, Adidas goggles also feature Light Stabilising Technology for enhanced visual clarity and superior all-round performance. The famous three-stripe Adidas logo is also boldly displayed on the side strap of each pair of Adidas goggles.
The Dragon brand is highly popular, cutting edge and successfully fuses style with performance. The brand has an impressive range of goggles, many of which have either been designed or inspired by iconic figures in the extreme sports, music and art fields. There is one major new Dragon goggles design added to the collection this autumn, in the form of the D2 Dragon goggles. The striking D2 Dragon goggles are an ideal Dragon design for younger people to opt for and feature a cylindrical flat lens. The D2 goggles also incorporate a dual layer face foam and micro fleece lining for enhanced comfort and breathability. Like all Dragon goggles, the D2 style includes the brand’s innovative and unique Super Anti-Fog technology, which minimises surface tension and effectively fights condensation. Also ticking all the right style boxes, the D2 goggles are available in a selection of vibrant patterns and colours.
The collection of Dragon MX goggles are a further part of the Dragon collection with the main styles including the ultra statement Vendetta goggles, the MDX goggles and the Youth goggles, created specifically for children. The Dragon MX goggles are designed for supercross, motocross and off-road racing sports and are made using the most durable and resistant materials possible in addition to incorporating only the latest and most cutting edge lens technology. This includes Dragon’s unidirectional Flotech airflow system to prevent fogging, with the lenses also eliminating 100% of all harmful UV and blue light. Many styles within the Dragon MX goggle collection feature bold and striking patterns and are the choice of many pro riders in the racing industry.
If you thought that Gucci was a label that was only about high fashion then think again as the luxury brand has now introduced a collection of goggles to its extensive collection! Gucci goggles are the perfect representation of the sports-luxe trend and can be described as ultra chic whilst also providing the ultimate in visual protection and the ability to enhance your performance up on the slopes. All pairs of Gucci goggles feature Seal Ring technology, which maintains clear, undistorted vision and prevents fogging. The lenses are dual mirrored and provide 100% protection from UVA and UVB light. To optimise the comfort factor, all Gucci goggles feature a soft internal lining and display the traditional and iconic Gucci striped pattern on the goggle straps.
Incredibly renowned in the sports industry and favoured by hundreds of sporting professionals, Oakley is the ultimate when it comes to innovation. The collection of Oakley goggles have been specifically created to maximise performance, with many designs incorporating the unique performance of Oakley’s High Definition Optics (HDO), meaning that your peripheral view is reached to full potential. With many of the goggles featuring a triple-layer polar fleece you are protected from perspiration and Oakley goggles also feature Oakley’s F3 anti-fog technology whilst blocking 100% of all UV light.
Ideal for small to medium sized faces, the Oakley Twisted goggles are one of the new styles introduced for autumn and as the name suggests, are designed to ensure the most dramatic and high-powered twists and turns up on the slopes! The Twisted goggles are made of the durable, flexible and lightweight O Matter material, which enables the fit remain comfortable in the coolest of climates. The Twisted goggles also incorporate an interchangeable strap with engineered attachment plates that work with or without a helmet in addition to a triple layer of moisture-wicking polar fleece foam. The lenses are made from Lexan and some Twisted goggles come equipped with an Iridium lens coating for enhanced lighting transmission and balance. The Oakley Airbrake and Catapult goggles are further new releases to look out for this autumn and the collection also includes a selection of replacement lenses.
Oakley MX goggles are specifically designed for motocross racing and dirt biking and are worn by pro riders including Ricky Carmichael, James Stewart, and Ryan Villopoto. All Oakley MX goggles are designed to provide the best vision possible whilst on the tracks and like the Oakley snow goggles, are made from Oakley’s impact resistant and lightweight O Matter frame. The lenses of all Oakley MX goggles also provide 100% protection from UV, UVA, UVB, UVC and harmful blue light in addition to reducing glare. In typical Oakley style, the designs and patterns of the MX goggles are sharp, sleek, statement and combine contemporary style with full function. The Oakley MX goggle collection also includes replacement lenses and laminated Tear Offs, which prevent oils, dirt and mud from seeping into the lens layers and also reduce refraction.
Von Zipper is a further impressive brand that has a wide variety of ultra cool and statement goggles. With fun and vibrant designs for every face size, most Von Zipper goggles feature a dual layer anti-fog coated cylindrical lens, which is perfect for all manner of weather conditions and ensures maximum visibility. The goggles also incorporate lens venting for maximum air circulation and a fleece lined, triple density face foam for a lightweight finish. These goggles provide 100% UV light protection and are helmet compatible. All Von Zipper goggles are immediately distinctive to the brand; featuring either the VZ initials logo or the full Von Zipper logo upon the side strap.
All of our goggle brands provide the ultimate in style, safety and performance with many also being affordable. Due to the wide variety of goggle options available, from a style perspective you can also easily find a pair to compliment your style and personality! Some goggles feature dramatically designed finishes to create an impact, whereas others are understated, neutral and minimal. However, whilst also stylish, all of our goggles are made from incredibly robust, durable and high quality materials, provide the best facial and eye protection possible and are created to help you achieve your best performance on the track or up on the slopes!
We are consistently updating our goggle brands and styles and the best way to keep up to date with our latest news is via our Shade Station Style Blog, which also provides more in-depth technical information on the brands and specific designs. You can also follow us on Twitter @shadestation and on our Facebook pages so make sure you head over, ‘like’ the page and get chatting to us on there!
From all of us here at Shade Station, we wish you a safe, fun and stylish autumn!
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Sunglasses Style Update – Autumn 2011
Though the autumn season is now upon us, this certainly doesn’t mean that we should pack our sunglasses away for another year. Just look at the pictures of September Fashion Week for proof of that! Adding the perfect touch of chic, elegance or spark to an outfit, a fabulous pair of sunglasses in addition to protecting our eyes from the sun are the ultimate accessory and truly add infuse style expression into your look. Here at Shade Station, we have an incredible selection of fashion and sports sunglasses brands including Ray-Ban sunglasses, Gucci sunglasses, Oakley sunglasses, Dior sunglasses, Prada sunglasses, Oliver Peoples sunglasses, Michael Kors sunglasses and Chanel sunglasses to name only a few.
For this season, a super hot sunglass look continuing on from the summer is the fierce and striking cat-eye style. Taking inspiration from the 1950’s but with contemporary twists, many brands have incorporated the cat-eye design into their collections with an array of colours and frames available. Aviators are also highly prominent in addition to sporty frames boasting vibrant colour and pattern.
So let’s get started with an overview of our brands!
First up, extreme sports brand Von Zipper have introduced some incredible sunglass designs into their collection. Creatively fusing fashion forward with practical and technically sophisticated, some of the hot styles to look out for include the unisex Rockford sunglasses with their vibrantly toned translucent frames and mirrored lenses, and the prominently square shaped Fulton Von Zipper sunglasses for men, which will never fail to make a striking statement! Other new Von Zipper styles also include the Drydock sunglasses.
When it comes to sporty, innovative and performance geared, it doesn’t get much better than Oakley sunglasses. Ready for autumn, Oakley has launched some impressive new designs for both men and women. For the ladies, we have the fashion forward and super sleek Pampered, Obligation and Drizzle sunglasses, all of which are oversized and boast high fashion appeal, but of course with the hidden Oakley technologies! These include High Definition Optics, Plutonite lenses that filter out 100% of UV, UVA, UVB and harmful blue light up to 100nm and optimised peripheral vision. All Oakley sunglasses are specifically engineered to perfectly fit the contours of the face and provide comfort and protection for all day wear. Other new styles for men to look out for include the Jupiter Squared Oakley sunglasses, the Dispatch 2 sunglasses and the Blender sunglasses.
A shift away from sports geared sunglasses, the ultra polished and chic Armani has a superb selection of new styles just added to the collection. These include the new EA9739/S Armani sunglasses for women, featuring a beautifully flattering oversized rounded frame with tapered hinge and sleek metal hinge accents. As a brand, Armani is renowned for its classic and timelessly stylish approach to fashion and the same certainly applies to the range of Armani sunglasses. High quality and expert craftsmanship is evident in each and every design and this is the perfect brand if you favour a smart and effortlessly cool finish to your look.
Kate Middleton has significantly risen through the style ranks and earlier this year, was photographed wearing a pair of BVLGARI sunglasses – specifically the ultra alluring BV8081 BVLGARI sunglasses. If you like your accessories to exude ornate appeal, then the collection of BVLAGRI sunglasses are the perfect option with aesthetic features including stunning jewel hinge embellishments, glamorous oversized frames and chic accents. This collection is one that truly represents the essence of chic and refined glamour.
If your sunglass style preference leans towards bright and vibrant sunglasses, then you’ll be very pleased to see that Carrera have incorporated some new styles into their collection this autumn. These include the new C-City wraparound sunglasses for men with a unique folding frame, making the sunglasses easy to transport. In typical Carrera style, the C-City shades are available with ultra striking in tone lenses and frames and are the ultimate style expression, allowing you to stand out from the crowd! Other new Carrera styles to look out for include the Champion/Fluo oversized aviators and the futuristic inspired 6630 Carrera sunglasses with their goggle inspired frame shape. Celebrity fans of this ultra stylish and quirky brand include Paris Hilton, Kylie Minogue and Alicia Keys.
The ultimate in exquisite and elite style, a pair of Chanel sunglasses are an accessory that every lady desires to own. Whilst Chanel sunglasses are positioned in the higher price point category than some brands, they are an investment that will simply never go out of fashion and a classic accessory that can be worn and will be admired for decades. Plus they are a superb way of infusing the prestigious Chanel style into your look! Some of the new Chanel sunglass styles for this autumn take inspiration from the iconic 2.55 handbag, featuring weaved chain detailing upon the arms as seen on the 2.55 strap.
A further iconic fashion brand that is continually launching super chic and alluringly stylish sunglasses is D&G. The iconic label has definitely focused on colour this season as demonstrated on the DD8092 D&G sunglasses and the DD6086 D&G sunglasses. The DD6086 collection takes the classic aviator and infuses the unique D&G twist in the form of vibrant frame and lens colours for a modern finish. Other new D&G sunglasses include the DD3080 collection and the DD6078 range.
For the absolute essence of ladylike glamour, the collection of Dior sunglasses features a number of irresistibly dramatic and chic sunglasses within its collection. We mentioned that the cat-eye sunglass trend is still going strong and the new Mohotani Dior sunglasses are the perfect representation of this. The infusion of rich colour and metal accents beautifully injects a modern touch to the style. The sports luxe look is still a prominent one for Dior sunglasses with further new styles including the Lady Lady 3 sunglasses and the Tahuata design. The Dior sunglasses collection creatively embraces colour, texture and pattern and fans of Dior sunglasses include Penelope Cruz who was spotted wearing the Bagatelle sunglasses.
Dolce & Gabbana also have some fantastic cat-eye designs to choose from this season. Examples include the sultry and feminine DG4123 D&G sunglasses and the colourful DG4114 sunglasses with floral print arms. D&G is renowned for its boho chic approach towards fashion and therefore many of the brand’s sunglasses boast unique and visually striking print and patterned finishes. Sporty sunglasses are also a key look for D&G with new styles including the DG6062 oversized aviators for men.
A further sporty collection comes in the form of Dragon sunglasses, which like their iconic goggles collection, is cool, statement and wearable yet distinctive. Fusing flawless and streamlined aesthetics with technically advanced lens technologies, some hot Dragon sunglass styles to check out this summer include The Jam sunglasses, the semi-rimless Decca sunglasses and the bold Domo sunglasses. Perfect for making an impactful style statement!
For the epitome of sought after designer style, the collection of Gucci sunglasses are chic, striking and perfectly represent the luxurious and exquisite tone of the brand. For autumn, Gucci has focused on rich colour and strong frame shapes. Some new designs to check out include the oversized GG3188 Gucci sunglasses and the GG3187 design; both of which feature the iconic Gucci patterned print upon the arms. For a more understated option, the GG1950 Gucci sunglasses for men are a timeless classic and will instantly infuse a smart and polished finish to your look.
If you’re looking for a pair of sunglasses that scream style, then the collection of Marc Jacobs sunglasses are just the thing you’re looking for. If you favour the aviator style but are seeking a pair with a modern twist, the new MMJ227/S Marc by Marc Jacobs sunglasses will definitely appeal with their coloured frame, arms and ear socks and mirrored teardrop shaped lenses. The MMJ235 sunglasses for ladies are a perfect take on the trendy cat-eye look. You can find some incredibly quirky styles within this collection with features such as lip prints and unusual pattern and colour combinations. A must-have for style expression!
If you’re into your celebrity style, then you’ll probably be aware that Oliver Peoples sunglasses are a huge hit among the fash pack. The brand has quickly become renowned for its elaborate advertising campaigns featuring iconic stars including Elijah Wood and Zooey Deschanel. The collection of Oliver Peoples sunglasses comprise of a selection of superbly original designs ranging from overstated such as the Bernado Oliver Peoples sunglasses to the demure and super sleek Aero aviators. The brand is highly influenced by the creative industries or iconic individuals within the art, film and music sectors and therefore when designing its collections, many of the sunglass styles are reflective of this.
There are some designer brands that consistently manage to achieve the balance of flawless and classic style with a cutting edge finish. Police is definitely one of those brands, with every pair of sunglasses within the collection representing the essence of Italian urban inspired style with a slick, smart and versatile edge. Many of the designs are specifically designed to flatter all face shapes and detailing is always kept minimal with the Police logo typically displayed on the temple or arm.
Prada is another designer brand that continues to impress with its collection of fabulous sunglasses and has launched a selection of new styles this season. These include the oversized PR07OS Prada sunglasses with a hint of a cat-eye inspired finish. The PR32NS are a further new style and for a statement Prada option, the thick framed PR23MS Prada sunglasses are the perfect way to create an impact and infuse the unique Prada edge into your look.
When you think of sunglasses, one of the brands that immediately spring to mind is the iconic Ray-Ban. The Ray-Ban brand is continually launching new styles and also rolls out revamped versions of some of the existing classics but with modern or quirky twists. An example of this is the new RB4168 Ray-Ban sunglasses for men, which are similar in shape and style to the Wayfarer but feature a 1950’s inspired upswept frame. The RB4174 Ray-Ban sunglasses are a new design for women and take influence from the cat-eye trend but with a slightly softer shape, enabling the design to be versatile and flattering to most face shapes. Ray-Ban is a huge hit among the celebrities with fans including Lauren Conrad, Paris Hilton, Fearne Cotton and Tinie Tempah to name only a few.
A further brand that is hot news with the celebrities and style icons is Tom Ford. Tom Ford sunglasses are beautifully crafted with some featuring incredibly overstated frame shapes including the Margot sunglasses to the more demure Charles sunglasses. Some new styles for autumn include the Snowdon Tom Ford sunglasses, the cat-eye shaped Malin sunglasses and the Martina sunglasses. Most Tom Ford sunglasses feature the signature Tom Ford T-bar detailing upon the arms and temples and are the perfect way to infuse style expression and personality into your everyday look.
These are just a selection of brands in our sunglasses collection with other brands including Adidas sunglasses, Burberry sunglasses, D Squared sunglasses, Diesel sunglasses, MDG Madonna for Dolce & Gabbana sunglasses, Jee Vice sunglasses Just Cavalli sunglasses, Michael Kors sunglasses, Prada Sport sunglasses, Pucci sunglasses, Revo sunglasses and Arnette sunglasses. Make sure you take a look at our dedicated Shade Station sunglasses page to view the entire brand listing.
Here at Shade Station, we recognise that when searching for the perfect pair of sunglasses there are many factors to consider including style preference, purpose preference and budget. Therefore, we aim to provide as many sunglass brands and style options as possible to cater to all desires and feature only the best brands and products in the eyewear industry. Throughout the seasons, we regularly update our sunglasses brands, collections and styles to ensure that the whole Shade Station sunglasses collection is reflective of current fashion trends and technologies. Whether you are seeking a pair of sunglasses to create a fashion statement or are more focused on sports performance and visual protection, we have a pair of sunglasses to fit the bill. Many of our brands also fuse stylish aesthetics with high performance, making your sunglasses a more worthwhile investment. We also like to incorporate a selection of eclectic and quirky styles into the mix if you are looking to find a style that is truly unique!
To keep up to date with all the latest news and releases, you can check out our Shade Station Style Blog, which outlines what the style icons are wearing and also provides in depth information on the new styles. You can also follow us on Twitter @shadestation for daily updates and on our Facebook page where we post news on current competitions, news blog posts and much more. So make sure you head over and press the ‘like’ button to get chatting to us on there!
From all of us here at Shade Station, we wish you a very happy and stylish autumn!
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Watches Style Update – Autumn 2011
An incredible watch is at the top of the list of must-have accessories and in addition to predominantly serving a functional purpose, can also infuse impact and expression to your look. For autumn 2011, the key watch trend for women is large, chunky and androgynous inspired watches. Think big watch faces with simple straps in materials such as plastic, leather and polycarbonate. For an added feminine finish, look out for watches with diamante accents for a strong hint of the glamour factor! For men, simple and chic watches are a key look – classic, sophisticated minimal in aesthetic detailing. In direct contrast, colour is also still a hot look continuing on from summer as are sports watches and watches that boast luxe detailing.
Here at Shade Station, we have a vast variety of incredible brands to choose from including Converse watches, Animal watches, Amplifyd watches, Baby G watches, Boccia watches, Marc by Marc Jacobs watches, Michael Kors watches, Casio watches, Hugo Boss watches, Skagen watches, Juicy Couture watches, Lipsy watches and Timex Originals watches to name only a few. Some of our most iconic brands such as Diesel watches, DKNY watches, D&G watches, Calvin Klein watches, Police watches, Ted Baker watches and LTD watches are also in the mix, all of which have introduced some incredible new styles to look out for this autumn.
Converse watches is a new brand just added to the Shade Station shelves and like the range of Converse trainers, the watch collection is cool, casual and often vibrant. The range comprises of a selection of unisex watches that vary from eye-popping coloured watches to some more understated and minimal in style designs. The collection features digital and analogue watches and the strap materials include rubber, canvas and leather. The signature Converse star logo is typically featured upon the dial and/or the strap of each watch and these are perfect if you are seeking a watch that is casual yet will still infuse impact and a statement finish to your look.
One of our core brands Adidas watches never fails to impress with their collection of sporty and sleek watches. Some of the new Adidas watches to look out for this autumn include the Cambridge Adidas watches, which are a great example of how the brand creatively merges glamorous style with a casual edge, with many of the Cambridge styles featuring aesthetic detailing including diamante embellished bezels and ultra sleek dials, cases and straps. The other new styles include the Adidas Seoul watch and the Adidas Candy watch with its digital dial and white bracelet effect rubber strap.
The cool and ultra sleek urban brand Black Dice has a selection of new watches added to its collection this autumn with examples including the new versions of the creatively named Hustle design for men. With its uniquely shaped dial and textured leather strap, the Hustle watch is masculine whilst also smart. Timelessly stylish and statement yet streamlined, Black Dice is the perfect brand is you like your watch to express your style personality and add visual interest to your look.
Boccia watches are a great collection to browse over if you are looking for a timelessly stylish watch that will work with every look. What makes Boccia watches distinctive from others is that each one is produced using 99 percent titanium, meaning they are nickel-free and completely hypoallergenic. Boccia watches are therefore significantly stronger than most watches, whilst also being lighter. The brand creates a selection of super sleek and stylish watches for men and women, with an array of designs in the collection also incorporating materials such as mineral glass, gold plate and sapphire. The Boccia watches for men include styles that are ideal for sleek and smart everyday wear and other designs are more sports inspired; boasting chunky aesthetics and bold yet chic dials. The collection for ladies are perfect for sophisticated everyday wear with ultra streamlined aesthetics and feminine features such as slim straps, jewellery inspired detailing and an elegant choice of easy to wear colour fusions.
If your style preference is geared towards timeless, sleek and streamlined, then the collection of Calvin Klein watches are sure to appeal. There are some incredible new styles to look out for this season including the exquisite in design Enlace watch for ladies and the Exchange watch for men. The range of Calvin Klein watches are a superb representation of the designers love of shape, dimension and texture and due to the unique aesthetic of the designs, a Calvin Klein watch will always remain a timeless classic and are perfect for taking from day to night.
Diesel is one of our core watch brands that is consistently introducing new styles to the collection and is renowned in the fashion industry for its fashion leading and statement watches, all of which creatively convey the confident and expressive Diesel attitude. The brand has released a number of ultra stylish watches for autumn including the vibrant and striking DZ1439 and the DZ1440 to the sleek and streamlined DZ1447. The brand also has a superb collection of colour inspired designs and bold and rugged watches in addition to some highly on trend geek-chic Diesel watches! In addition to great aesthetics, Diesel watches are also renowned for their advanced performance capabilities including multi-functional digital dials, time zone displays and analogue and digital dials combined in one watch.
For the ultimate in glitz and glamour, you must check out some of the new designs from DKNY. Creatively capturing the essence of New York, some of the new DKNY designs include the jewellery inspired NY8243 DKNY watch for ladies with it’s diamante embellished bangle strap and the sports luxe NY8192 DKNY watch with its strap incorporating polycarbonate and stainless steel. The predominant colours for the autumn collection include silver, gold, black and white with each DKNY watch expressing creative flair, a sense of edginess and a super sophisticated finish.
Fossil always maintains a superb balance of being fashion forward yet unique and for every season, launches a selection of creative and statement designs that will appeal to a variety of style preferences. Some of the new watches for autumn 2011 include the ES2896 watch for women with its black rubber bracelet strap and striking black and silver diamante embellished bezel for a hint of glamour! This sports luxe style of watch is also available in a variety of colours as demonstrated in the new ES2883 Fossil watch and the ES2897 Fossil watch. If you’re style preference is bold and chunky, then the new DE5014 Fossil watch for men is sure to appeal with its double-layered black leather strap and prominent dial.
The sporty and bold in style G Shock watches also have some new designed released for autumn including the GA-110C-1AER watch for men, which boasts a multifunctional digital dial, two-hand movement and a durable and chunky black rubber strap. Designed with the intention for use when outdoors and during sports activities, G-Shock watches all feature functions including stopwatches, countdown timers and light and water resistance. G Shock watches are renowned in the watch industry for their durability and superb functionality and some styles also feature striking colour combinations.
For combining glitzy glamour and sophistication with high fashion finishes, you can always rely on the collection of Guess watches. Featuring a highly varied range of striking watches for men and women, some new styles to look for this autumn include the slightly more sports inspired Rogue watches for men with their rubber straps and black and white dials, the unique Quilty Guess watch and the Mini Prism Guess watches. Diamante embellished bezels, multi-coloured dial accents and jewellery inspired bracelet straps are all consistent features within the Guess watch collection, infusing fun and vibrancy to the overall look.
If colourful and simple in style watches are to your taste, you should definitely check out the collection of Hip Hop watches. The design of Hip Hop watches take inspiration from the music, fashion and culture from the 1980’s and are prominently influenced by the Hip Hop music genre. The collection is separated into variously themed categories and the watches are available in a wide array of colours and designs with the overall design minimal but impactful and the perfect way to add a sense of cool to your everyday look. Striking features include Swarovski crystals for a hint of bling as seen on the new Crystal Hip Hop watches. Other new styles for autumn include the Numbers watches and the Full Colour Hip Hop watches.
It doesn’t get more sleek, chic and sophisticated then Hugo Boss and the collection of Hugo Boss watches define the essence of flawless and smart style. Many of the watch designs feature sleek textured leather straps as seen on the new 1512438 Hugo Boss watch for men, which also boasts a classic dial with the minimal but expressive Hugo Boss touch. Other new styles include the slightly more sporty 1512630 Hugo Boss watch for men and the 1512572 watch, also for men.
Lipsy is renowned in the fashion industry for its fresh and fast-fashion inspired clothing collections, and the range of Lipsy watches are the perfect way to achieve a highly trend inspired, luxurious look at an affordable price. Comprising of bold and show-stopping watches including jewel embellished cuff watches, neon toned bangle style watches and jewellery-esque charm bracelet watches, many of the Lipsy watches are incredibly versatile and will effectively double as an alluring piece of jewellery. Some of the new Lipsy watches launched for autumn include the LP063 Lipsy watch with its white coated stainless steel bracelet strap and diamante embellishments and the charm bracelet inspired LP059 Lipsy watch.
A favourite among the fash-pack and renowned for its quirky sense of style, the collection of Marc by Marc Jacobs watches entwine the fashion factor with a unique edge. Some designs feature kooky characters, cheeky graphics and vibrant straps and dials whereas others are minimal and sleek in style including the new MB3077 Marc by Marc Jacobs watch. This season, the range also features some more sports inspired designs including the MBM3083 watch and the new MBM9027 watch with its striking graphic print dial with a vibrant yellow lightening strike.
A Michael Kors watch is one of the most desired accessories one could own and the designs are consistently featured in the fashion glossies, style blogs and worn by the most prominent trend icons and fashionistas. Expertly fusing luxurious materials and finishes with trend inspired designs, the overall result is a stunning work of watch art that is timeless yet cutting edge. For this season, some of the new Michael Kors watches boast a sports luxe finish with examples including the MK8177 watch for women and the MK5468 watch, also for women. The new MK5165 Michael Kors watch is the perfect representation of the androgynous watch trend with its chunky in style bracelet strap and sleek finish. The diamante-embellished bezel infuses a subtle hint of the Michael Kors glamour!
The collection of Nixon watches have proved big news in the extreme sports and fashion industries and the range varies from the vibrant The Dynasty Leather Nixon watch for women to the super sleek The Volta Nixon watch for men. Nixon watches are extremely dynamic and original in style and offer innovative features such as Japanese movement, uniquely designed time displays and incredibly high quality materials.
A firm fixture on the fashion scene, the Police brand is consistently rolling out new watch designs that exude the confident and fashion forward yet timeless Police style. The new styles launched for autumn include the Vantage – X watch for men, which is available in a variety of colours and features a bold rectangular dial, three-hand movement and a rubber strap for a casual and effortlessly stylish finish. The Marshall, Eclipse and Patrol MF Police watches are also new styles to look out for this season. Though the Police watch collection comprises of many varying models, the iconic style leading Police attitude is present in every design with each watch boasting the flawless Police finish.
The contemporary and trendy Superdry brand has also added a selection of striking new watch styles into its collection this autumn. Focusing on chunky in style watches with double layered straps, the new SD024ASBK Superdry watch for men also boasts stud detailing, working to accentuate the rugged tone of the design. The new SD050BK Superdry watch is highly reminiscent of the sporty yet smart Superdry look, with a selection of the new styles incorporating pops of vibrant colour upon the dials.
If you’re a keen sports enthusiast, a good watch is a vital accessory requirement as can be used to measure your performance and assist you on the go. The collection of Timex watches are the ideal sporting accessory and are designed in a variety of styles to suit an array of needs. Timex is one of the oldest watch brands in the industry but the brand is consistently updating its watch styles in terms of both style and functions. Timex watches are highly renowned for their functional abilities which include water resistance, night lights, lap measurers and even the ability to transmit signals to your iPod so that when exercising your music will match your pace. One of the new Timex styles for autumn include the Ironman Traditional 30-Lap Over Size, which is typically bold and large in size and featuring a number of functions. For something a little more sleek and demure in size, the new Ironman Traditional 10-Lap Mid Size boasts a slim tapered strap and for a super sleek option, the new T2N498 Timex watch for men is sure to appeal.
Guys, if you’re looking for a watch that boasts a masculine, aggressive and statement aesthetic, the collection of Welder watches could be just what you’re looking for. Designed by Italo Fontana who founded the iconic U-Boat watches, Welder watches are contemporary, rugged and worn by the manly likes of Ben Foden, Sylvester Stallone and Arnold Schwarzenegger! Welder watches are divided into collections with each collection becoming larger in size reaching an impressive 52mm case width. A unique feature of Welder watches is that the crown is displayed on the left-hand side of the dial for ease of use and each Welder watch is water resistant with some designs up to 100 meters.
Our Shade Station watch collection also includes a handpicked selection of rare and luxury watch brands including Meccaniche Veloci watches, Perrelet watches, and TechnoMarine, all of which are incredibly sought-after in the watch industry and will make the perfect investment designed to impress and last a lifetime. Offering exceptional technical, functional and aesthetic specifications, these elite watch brands provide you with an extensive choice of the highest quality watches in the industry.
The brands mentioned above are just a selection of the watch brands within our extensive collection with others including Animal watches, Bench watches, Skagen watches, LTD watches, Ed Hardy watches, Oakley watches, Breil watches, Juicy Couture watches and BCBG Max Azria watches to name just a few more. To browse our entire collection, head over to our dedicated watch, which also includes the brand new styles just in and sales.
Our Shade Station watch collection comprises of a huge variety of brands and styles ranging from ultra budget friendly watches to more specialised and higher value designs. We recognise that every person desires different factors from a watch including aesthetic style, function, quality, technical innovation, budget and brand reputation. All of our brands are notorious for their great quality products and you can therefore be assured that you are investing a superb quality watch that ticks the style and/or function boxes. We have aimed to provide a comprehensive selection of watch brands that vary from being incredibly budget friendly to high-end, with many of our designer brands also covering the middle ground and offering a broad spectrum of styles and prices.
Of course, style and trends are always changing and evolving and we make it our top priority to keep ahead of this to ensure that our watch collection is representative of the most recent and cutting edge watch styles in the fashion, sports and technical industries. We also try to provide you with as wide a variety of brands possible that include a selection of more unknown or emerging brands in addition to the highly renowned ones to ensure that you can be as unique, eclectic or trendy as you wish!
The best way to keep up to date with the new brands and styles in for this season is to check out our frequently updated Style Blog, which in addition to focusing on celebrity style and who is wearing what, also provides more in depth information about our brands and specific watch styles. You can also follow us on Twitter @shadestation for daily updates and we also post news and updates on our Facebook page so please ‘like’ the page and get chatting to us on there!
From all of us here at Shade Station, we wish you a very happy and stylish autumn!
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