In the early part of 2009 it was announced that Ray Ban, the name behind top designer sunglasses, would be launching a pair of customisable sunglasses, which is a rather interesting approach…
Ray Ban has decided to take one of their most popular styles and transform them into something rather quirky and fun. However, how fun they end up looking is up to you, as you can customise them yourself. The “Wayfarer” style is already a hit with people all over the world, and now you have opportunity to own a pair of Wayfarers that can be completely individual and unique, something that not many other brands of designer sunglasses can claim to offer!
So, why the need to DIY your sunglasses? Well, there is a desire amongst young people to have fashionable items that no-one else has, and an undeniably cringe-worthy moment for youngsters is to see someone else wearing the same thing when walking down the street. With the introduction of the customisable Ray Ban sunglasses, the design is sure to be so unique that no-one else will customise them in the same way. For young fashionistas, the new Ray Ban DIY sunglasses means you can have the popular Wayfarer style that is seen on the hottest celebrities and the envy of many, plus you can make them totally individual by letting your own creative juices flow.
Ray Ban will release a pair of Wayfarers that are plain white, and with the purchase you will get a pack of coloured marker pens and stencils so you can decorate them as you wish. These will no doubt be seen on the celebrities with that quirkier edge, and are sure to be popular with young fashion victims that like to innovate, not imitate. Being able to own a luxury pair of Ray Ban sunglasses and also being able to customise and personalise them how you like is sure to be a hit. These designer sunglasses are definitely for those that like to be individual.
Ray Ban is clearly aware of the success of the Wayfarer style in order to be releasing a customisable pair. There is now a chance that they could appeal to a whole new market, those who want designer sunglasses their own way. However, for those that want to keep things a little more subtle, you can still get your hands on a fabulous pair of non-customisable Ray Ban Wayfarers. The traditional never dates.
Shade Station has been established since 2000 and offers the very best in designer sunglasses and designer watches. From Ray Ban to DKNY, we also stock brands such as Armani, Prada, Fossil, Tom Ford, Oakley, Diesel, Nixon and D&G. With so many top names, you might be a little spoilt for choice! We offer great customer service and you can come and visit us at our Leeds store or simply shop online. To speak to an advisor, please call 0844 55 55 001 or email us at info@shadestation.co.uk.
