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Black Dice Watches

Black Dice is a new player in the watch industry but has become popular and highly regarded incredibly quickly. Launched in 2006 by Guiseppe Zuccarello, the brand aimed to fill a gap in the urban street fashion market. Previously the watch industry comprised of mainly either high end luxury brands of which the prices made their products inaccessible to many, or sports fashion watches which are highly functional and look great but perhaps not suited to everyone individual’s style preferences or watch needs. Black Dice perfectly filled the niche by taking inspiration from music, design, culture and urban living and with a successful combination of fashion and technology their watches are now extremely popular among the younger market.

Black Dice watches also have a significant celebrity following particularly by those in the urban music industry. The design of the brand’s watches is very much inspired by the music genre and bands including JLS, Jay Sean and Alisha Dixon and numerous celebrities in the fashion scene are often spotted sporting a Black Dice watch. The brand was even featured at the MOBO awards (Music of Black Origin) which is a fantastic event to get your brand seen and ultimately raise its profile. Needless to say, the Black Dice watches were a huge hit! Black Dice watches are incredibly stylish and are designed to be a statement accessory. Many of the watches have a chunky aesthetic and are made to be durable and robust as well as including cool features such as displaying the time in analogue and digital format. Hitting on key trends such as wide straps, bold colour, sharp angles and innovative shapes, the designs are completely unique and recognisable as Black Dice. For girls, you have a choice of edgy masculine style watches as well as more feminine orientated designs. For men, again the choice of edgy or more classic is available but each model has a unique Black Dice touch and this is definitely a label to wear if you like to express individual style. Black Dice is the perfect choice if you are looking for a watch which has incredibly strong style and takes inspiration from a combination of culture, music, design and innovative high fashion.

Mens Black Dice Watches
Womens Black Dice Watches